New Labels Help Garden Cut Brand Appeal to Snackers
Indianapolis Fruit, owner of the Garden Cut brand, announced the company has redesigned the branding and product labels of its pre-cut, ready-to-serve products. The fruit products are designed to serve health-conscious customers looking for a quick snack without having to resort to less nutritious foods such as chips or candy bars.
"We are responding to the growing business segment of fresh-cut, more convenient product," Mike Mascari, Indianapolis Fruit Co. owner, said in a press release. "By updating our brand labeling and packaging, we have made Garden Cut product easier to locate in a store's produce department and in more convenient portion sizes for consumer use.Continue reading