Bath & Body Labels

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    Custom Prime Labels Make Your Products Stand Out

    It's almost time for dutiful daughters and sons to find nice gifts and celebrate all their mothers have done for them over the years: Mother's Day is almost here. If you think your brand's products would fit that niche and serve as great Mother's Day presents, it's time to say so through prime labels that catch buyers' eyes.

    Label redesigns don't have to directly center around Mother's Day or mention the holiday. It could just be a good time to revamp the labels on items people may be picking up for their moms, ensuring that when they walk the aisles, your brand's options will stand out from the pack and become clear choices.

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  • Spring Colors and Beauty Tips Enhance Packaging

    As spring begins, everything starts to feel different. Spurred by warmer weather, people want to get outside, be active and - vitally for cosmetics producers - wear spring colors in both clothing and makeup. The change of seasons is a great time to change your cosmetic labels. Whether you're launching new products or just urging customers to take a different look at your existing line of cosmetics, there's room to spread such a message via your labeling.

    Offer Hints

    When you work with a label provider capable of producing bold, high-quality labels, you can include more text on your labels than you'd be able to fit otherwise.

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  • Custom Cosmetic Labels Capture the Trust of Your Audience

    When cosmetics are your main product, establishing a trust-based relationship with your customers is an important element of securing your future. After all, customers who abandon your brand after one purchase aren't likely to sustain the company for any significant length of time. You need strong bonds with shoppers, an audience of consumers who feel well-served by your products and will therefore continue using them for years. This is the recipe for reliable revenue, and it can all begin with met expectations.

    Go Beyond FDA Requirements

    While the FDA does regulate some of the elements of cosmetics labeling, there are terms and promises you can employ without the department's approval.

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  • Recycled Labels Are Rustic and Eco-Friendly

    Craft labels have to shoulder a lot of weight. When you turn your crafts into a business, you're entering a marketplace full of established companies. While these big producers tend to have copious marketing budgets, your items' packages are often your main way of getting your message out. You need to make sure your labels are as effective as possible at communicating your brand identity.

    That identity may be aligned with eco-friendliness, responsible consumption and handmade rather than mass-produced goods. If so, earth-friendly recycled labels like those from Lightning Labels make the perfect finishing touch for your craft project's look.

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  • Handcrafted Soaps Deserve Beautiful Packaging

    When your craft becomes your business, it's important to focus on the little details and ensure your enthusiasm comes across to customers. It's possible to enter the bath and body products sector with handmade soaps, but selling these items may prove challenging without excellent labeling. After all, as a craft producer, you likely don't have the budget for an ad campaign. The way your products appear on store shelves, on your website or at farmers markets will do a lot to determine whether customers are interested.

    Make Your Soap Distinctive

    Selling your soap products means striking a balance between handmade charm and professional production values.

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  • Cosmetics that Suit Modern Tastes

    Inertia can harm any company, and in the ever-shifting world of cosmetics and beauty products, this effect is especially prominent. If you haven't adjusted your cosmetic labels to suit millennial tastes, you may be falling behind more responsive and on-trend brands. You have a particular opportunity to reach out to young consumers - a group that makes up a huge segment of the market - if you offer green, earth-friendly and health-conscious cosmetics. Just make sure to mention that fact via custom cosmetic labels, or it may end up ignored by the public.

    Rising Interest in Green Items

    According to Allure, there is data to back up the interest in clean and organically produced makeup.

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  • Stand Out in the Beauty Aisle

    Whether you're responsible for one health and beauty product or a complete line, having a distinct and attractive look for the packaging will help your offerings catch on with customers. Items in the beauty category vie with dozens of similar products in the aisles, and since people won't be grabbing products off the shelf and trying them out, packaging is how you differentiate a particular brand. You can implement numerous visual features to make your beauty product labels excel, from your chosen imagery to your logo treatment, up to and including the material you pick.

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  • Founded by 13-year-old Nicole Ayoub in February 2016, Truly You Skincare faces the challenge inherent with most new product companies: Produce a high-quality product with professional- grade packaging on a do-it-yourself budget.

    Nicole, with the support of her mom Michele who provides oversight and guidance, formulated and manufactured the skincare products themselves, but found the labels lacking. “At first, the labels weren’t oil-resistant and waterproof. They were falling off and looked bad, which made us look bad to buyers and retailers,” says Nicole. The company needed to engage a custom label printer partner that would deliver consistently professional results, while keeping costs low and staying nimble to fast-changing circ

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  • Show Off Your Work This January

    January is National Hobby Month, meaning it's time to salute handmade items and crafts of all kinds. When your hobby becomes a small business, you need great-looking branding to show your pride in your crafting abilities. Whether you make candles, soap, craft beer, preserves, jelly, jam or any other kind of item, custom labels can catch eyes and draw attention.

    You've put in time honing your craft and keeping your project alive over the years. Now it's time to ensure your handiwork earns recognition, whether you sell your products in major stores, at markets and fairs, or just to friends and family.

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  • Custom Valentine's Day Labels Enliven Perfume, Candles and More

    If you produce items that would make a great gift or romantic scene-setter for couples on Valentine's Day, you shouldn't leave it up to chance that people will associate your brand with the holiday. Instead, why not invest in custom Valentine's Day stickers or labels that will make the connection clear? The next few months will see a wave of shoppers taking to stores, faced with the pressure of putting together memorable presents and dates for their significant others. You can give these consumers an easy choice with your labeling strategy.

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