Bath & Body Labels

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    Do Your Cosmetic Labels Speak to the Millennial Woman who Wants Greener Products?

    Cosmetics that Suit Modern Tastes

    Inertia can harm any company, and in the ever-shifting world of cosmetics and beauty products, this effect is especially prominent. If you haven't adjusted your cosmetic labels to suit millennial tastes, you may be falling behind more responsive and on-trend brands. You have a particular opportunity to reach out to young consumers - a group that makes up a huge segment of the market - if you offer green, earth-friendly and health-conscious cosmetics. Just make sure to mention that fact via custom cosmetic labels, or it may end up ignored by the public.

    Rising Interest in Green Items

    According to Allure, there is data to back up the interest in clean and organically produced makeup.

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  • Add a Touch of Glam to Beauty Product Labels with Gold Poly Material

    Stand Out in the Beauty Aisle

    Whether you're responsible for one health and beauty product or a complete line, having a distinct and attractive look for the packaging will help your offerings catch on with customers. Items in the beauty category vie with dozens of similar products in the aisles, and since people won't be grabbing products off the shelf and trying them out, packaging is how you differentiate a particular brand. You can implement numerous visual features to make your beauty product labels excel, from your chosen imagery to your logo treatment, up to and including the material you pick.

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  • Case Study: Truly You Skincare

    TrulyYouSkincare

    Founded by 13-year-old Nicole Ayoub in February 2016, Truly You Skincare faces the challenge inherent with most new product companies: Produce a high-quality product with professional- grade packaging on a do-it-yourself budget.

    Nicole, with the support of her mom Michele who provides oversight and guidance, formulated and manufactured the skincare products themselves, but found the labels lacking. “At first, the labels weren’t oil-resistant and waterproof. They were falling off and looked bad, which made us look bad to buyers and retailers,” says Nicole. The company needed to engage a custom label printer partner that would deliver consistently professional results, while keeping costs low and staying nimble to fast-changing circ

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  • January is National Hobby Month - Label Your Craft Products

    Show Off Your Work This January

    January is National Hobby Month, meaning it's time to salute handmade items and crafts of all kinds. When your hobby becomes a small business, you need great-looking branding to show your pride in your crafting abilities. Whether you make candles, soap, craft beer, preserves, jelly, jam or any other kind of item, custom labels can catch eyes and draw attention.

    You've put in time honing your craft and keeping your project alive over the years. Now it's time to ensure your handiwork earns recognition, whether you sell your products in major stores, at markets and fairs, or just to friends and family.

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  • Start planning for Valentine's Day with Custom Valentine’s Day Labels

    Custom Valentine's Day Labels Enliven Perfume, Candles and More

    If you produce items that would make a great gift or romantic scene-setter for couples on Valentine's Day, you shouldn't leave it up to chance that people will associate your brand with the holiday. Instead, why not invest in custom Valentine's Day stickers or labels that will make the connection clear? The next few months will see a wave of shoppers taking to stores, faced with the pressure of putting together memorable presents and dates for their significant others. You can give these consumers an easy choice with your labeling strategy.

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  • Add Shine to Your Product Labels with Chrome BOPP

    Eye-Catching and Tough, It's Chrome BOPP

    Product labels today have to look bold to attract attention among fierce competition. If your products have a look that pops off the shelves, you gain an immediate advantage over brands that have more plain packaging. However, there is a catch - if your labels aren't tough enough to survive store shelves, home storage and the use of the products within, they won't make a strong or positive impression. This is where Chrome BOPP labels come in - when you use this material, you get a shiny, distinctive surface along with all the toughness of a BOPP label.

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  • Custom Candle Labels Add Sparkle to the Holidays

    Brighten Up the Holiday Season with Candles

    Candles bring personality to a room at any time of year, but they gain a little extra sparkle around the holidays. A festive family gathering or a quiet winter night feels that much more special with candles, so if you manufacture or sell these products, don't let the season go by unmentioned. There's plenty of changes you can make to the candle labels that let buyers know how great they'll look around the house this holiday season.

    Market Candles Right on their Labels

    If you just manufacture candles instead of also selling them at retail, using custom candle labels ensures that they'll have a festive feeling no matter where or how they're displayed for sale.

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  • Designing Beauty Product Labels Customers Will Notice

    Catching the Eye with Custom Labels

    When it comes to marketing your beauty products, packaging is one of the major ways to reach an audience. Marketing and other forms of customer outreach are important, but when it comes down to a shopper in a store making a choice about what to buy, it's your label design that will sway the buyer one way or another. If you've gone several years without refreshing your product labels, now may be the time to change. Working with third-party printers is an easy way to add new flair to your entire line of offerings, enabling quick and effective changes of branding.

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  • Glam Up Your Health and Beauty Products for the Holidays with Vibrant, Full Color Labels

    A Big Season for Beauty and Skin Care

    The beauty products market is active year-round, but you can always count on the holiday season to send this industry into high gear. From perfume to nail polish to creams and lotions for soft skin, a plethora of products can benefit from either special winter releases or simply an appropriate labeling campaign.

    If this is your field, it's time to think about your plans for this holiday season. It's certain that some of your competitors will spruce up their product lines in the months ahead, so it's up to you to respond in kind. Holiday product labels, presenting a fun seasonal message in bright and vibrant color, may be just what you need to reach your audience.

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  • It's Baby Safety Month: Are Your Products Properly Labeled?

    Are Your Products Labeled for Safety?

    Some products shouldn't be used around children, and the proper labeling of these items is one of the most important steps in manufacturing and distributing them up to industry standards. Some labeling conventions are required by law, others are extra add-ons that parents will be grateful for. September is a great time to check and make sure your products are as clearly labeled as possible, as it's Baby Safety Month. People with small children want to know right away which items should be kept far away from their little ones, and custom childproof labels are an effective way to tell them.

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