Beer Labels

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    Craft Brewers Can Count on Cans

    The craft beer industry has historically been associated with bottles. But are these the best choice for your brewery? Consider the humble beer can, which can present an economical and convenient approach to production and labeling, helping you get your brew out to the masses. Add some custom beer can labels and aluminum cans become a perfect vessel for a beer brand. In fact, the preference for bottling may be behind the times - many breweries have been choosing canning.

    Preferences Evolving

    A recent News Journal article about craft breweries offering cans for their flagship products highlighted the perception changes that have led to aluminum's resurgence.

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  • Summer Brews Deserve Fresh Labels

    The craft beer business is competitive. Although craft beers make up a relatively small percentage of the beer market, the demand is growing. Consumers are confronted with a confusing array of new beers all the time. More and more small breweries start up and flood the cooler shelves at the grocery store with alternatives to your products.

    Your brand image is critical, and a custom label for your beer is the chisel that carves out your niche. At Lightning Labels, we specialize in supplying custom craft beer labels and beer labels for brewery companies.

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  • Let Your Craft Beer Labels Serve Your Brand's Identity

    When a shopper enters a well-stocked store full of craft beers, the selection can be downright overwhelming. Many new and exciting brands of beer, promising interesting and unique flavors are all vying for that person's attention. Dialing up the visual flash through custom craft beer labels is one way to make your brews stand out in this pack of upstarts.

    Summer is Craft Brewing's Season

    When the weather is warm and barbecue grills are always in action, craft beer is an essential accessory. Your brand can capitalize on the fun and excitement of summer with limited-edition seasonal brews - adorned in great-looking custom labels, naturally.

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  • Challenges Go to Court

    Choosing your words carefully is essential when designing product labels, as when customers feel deceived by a package, they don't just stop buying - they sue. There are reputation and financial effects to claims that don't match consumers' perceptions, and letting these matters go to court can prove time-consuming and costly.

    Complying with all relevant labeling laws and restrictions is a starting point for companies, rather than the maximum diligence brands should show. Using phrases that have not been legally ruled on in the past, but are taken as deceptive by customers, could lead to your organization becoming cited as a future precedent, spending a lot of money on settlements before the dust settles.

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  • Learn How Other Brands Have Changed their Custom Labels to Suit Their Environments

    Changing the look and feel of your brand's custom labels is one important way to spark interest among your potential audience. If it's been a while since you redesigned your items' packaging, it's worth considering possible moves that will appeal to consumers and give a clear indication of what your products stand for. Having such an inspired direction is important when working on new branded labels and it can help get the wheels turning to see what other companies have done when it came time to redesign their products.

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  • Craft Beer Producers Have Choices

    Craft beer has been one of the hottest fields for entrepreneurs in recent years. This is a product that can say a lot about your identity, via the ingredients you choose and packaging you employ, yet still reach a mass audience. If brewing is your profession, you have a series of important decisions to make, including whether to ship your beverages out in glass bottles or aluminum cans.

    While making that choice, you can set your mind at ease on one point: No matter which of those options you choose, Lightning Labels is your partner of choice. Lightning Labels offers the ability to print custom beer bottle labels or beer can labels.

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  • Show Off Your Work This January

    January is National Hobby Month, meaning it's time to salute handmade items and crafts of all kinds. When your hobby becomes a small business, you need great-looking branding to show your pride in your crafting abilities. Whether you make candles, soap, craft beer, preserves, jelly, jam or any other kind of item, custom labels can catch eyes and draw attention.

    You've put in time honing your craft and keeping your project alive over the years. Now it's time to ensure your handiwork earns recognition, whether you sell your products in major stores, at markets and fairs, or just to friends and family.

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  • Spruce up Your Beer Labels with High-Quality Customized Beer Labels

    It's that time of year again: The air is getting crisp, the leaves are getting ready to turn red and yellow, and revelers and brewers are anticipating Oktoberfest. If you're planning on selling a special batch of ale or lager for this annual event, you're in good company. Your challenge is making sure your brew stands out from the many others that will doubtless be available to your customers, no matter how close to or far from Germany you are. This is where high-quality custom beer labels enter the picture, making your brand unmissable.

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  • Draw Eyes To Limited Beer Releases With Custom Bottle Labels

    There's nothing better on a hot summer day than a cold, refreshing beer. If your beer brand is serious about capturing the summertime market, chances are you have limited edition and seasonal products ready to catch consumers' eyes and drum up extra business in this ideal season. There is a limited window to make these short-run brews into successes, which means you should pursue every available strategy to ensure they are memorable and appealing to the public.

    It's important for summer beers to look the part, with attractive custom beer bottle labels that convey both a brand identity and the essence of the season.

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  • CraftBeerGet Your Craft Beer Ready with High-Quality Custom Labels

    March is a big month for beer, with March Madness, St. Patrick's Day and more falling within the month, and craft brews have been the hottest of all for years now. If you produce craft beers and microbrews, you likely already put a lot of effort into your libations, and you should ensure that the hard work is echoed by the packaging of those items through the use of custom beer labels.

    When consumers enter the liquor store to get a six-pack of fresh brews, they will very often be driven by the labels that adorn the bottles, with the more eye-catching and unique ones being a bit more successful on the shelves.

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