Hot Sauce Labels

  • Spruce Up Your Sauce Labels for National Barbeque Month!

    Sauce Labels Should Be Fun

    There might be some lovers of the winter months, particularly those who enjoy getting out on a mountain for skiing and snowboarding. For the rest of us, spring and summer are the seasons that produce the most memories and give us the most happiness - especially when we own a grill. May is National Barbeque Month, and any company that produces sauces and other relevant items should take this opportunity to spruce up their labels.

    Much like microbrews, hot sauce and BBQ sauce labels should be fun, unique, creative and artistic, helping the manufacturers to separate themselves from the many competitors now filling up the shelves at local stores. With the right level of effort put into the development of these labels, this summer can be a profitable one for purveyors of fine BBQ sauce and other favorites among the grilling population.

    Labels with Panache

    Hot sauce labels are very commonly over the top, and tend to use imagery that is representative of the heat that comes with the liquid therein. However, because so many manufacturers will use such similar imagery, you are going to need to think outside of the box to capture the eyes and dollars of your target prospects.

    Consider taking a more brand-centric approach to making your jar labels, as this is going to be the first step toward really differentiating your brand from others. If your name evokes a specific image, that should be contained within the imagery and design of the labels you put on your jars and bottles of BBQ and hot sauce. All your designers and product packaging staff some creative license in these projects, and try to get a range of options to choose from as a team.

    If you are a smaller, local sauce-maker, you should target your community with the labels by incorporating images and contents representative of the area.

    No Time To Waste

    With May already underway and the grills firing up, you need to get moving on these projects now. Memorial Day is perhaps the biggest grilling event of the year, so aiming to get the labels onto the products within the next couple of weeks would be ideal.

    When in a crunch, consider leveraging the services of Lightning Labels, which offers a range of customizable options for labels and stickers and boasts some of the speediest order fulfillment out there.

  • Make Your Sauce Labels Sizzle for National Barbecue Month

    Custom Barbecue LabelsUse Standout Sauce Labels to Herald the Start of Barbecue Season

    National Barbecue Month - a.k.a. May - is here, and that means it's more important than ever for your products to boast sauce labels that truly stand out to consumers and give you an edge over your competitors. With the weather slowly but surely heating up in most parts of the country, cookouts are on the minds of more and more Americans - but why exactly do we love barbecuing so much? The results of the Hearth, Patio and & Barbecue Association's National Barbecue Month Poll shed some light. First off, there's no dress code for a cookout, a fact that 57 percent of the 1,000 respondents said they appreciated. Even the most casual of restaurants tend to have a "No shirt, no shoes, no service" rule, but bathing suits and bare feet are just fine - and even encouraged - in the backyard. What's more, travel time is minimal, the costs tend to be lower and there's no long wait for a table once you get to your destination. Finding a place to sit won't be a problem, and in fact, you don't even have to stay in your seat while you wait for your food to be cooked. Given these advantages, it's no wonder that the majority of people who participated in the HPBA's survey said they preferred cooking out to eating out, with 58 percent declaring the former to be "more fun and relaxing" than the latter. "Outdoor cooking is a very popular pastime that unites friends and family with great-tasting food that's easy and affordable," noted Leslie Wheeler, director of communications for the HPBA.

    Bottle Labels Can Help Consumers Make Healthy Choices

    Another key finding from the HPBA poll can also be incorporated into bottle labels: Seven in 10 respondents said they believed cooking out was a good way to cultivate a healthier lifestyle by eating wholesome, fresh food and dining al fresco, enjoying the sun and the fresh air. With so many individuals perceiving barbecuing to be a healthy choice, companies might want to incorporate the idea of healthfulness into the stickers and labels on their bottles of barbecue sauce.

    Make BBQ Labels Both Durable and Attractive

    Coming up with an eye-catching design for BBQ labels is an important step for companies to take, but it's not the only element of BBQ sauce packaging success. After all, what good is a bottle label that smudges or peels after contact with oil, water or steam? Lightning Labels' standard white BOPP label material can stand up to everything from a single - albeit over-exuberant - splash of pool water to the persistence of a sudden downpour. What's more, when the cookout is over, the cold conditions of the fridge won't compromise label quality either. With the white BOPP label, the high-quality, professional-looking printing will stay that way for the duration of the product's use.

  • Fire Up your Brand with Customized Hot Sauce Labels

    Customized Hot Sauce LabelsCustom Labels Help Light Sales Charts Ablaze

    People are increasingly staring at custom hot sauce labels whenever they open their pantries. Over the past decade, hot sauce has gone from being a relatively niche condiment to by the far the most popular one in the United States. Quartz reported earlier this year that the United States hot sauce market has actually grown more than 150 percent since 2000, which is more than several other leading condiments combined. The big game-changer has been millennials' affinity toward spicy food, most notably (but not limited to) buffalo wings. They love a couple of dashes of hot sauce on whatever they eat. Matt Hudak, a U.S. food industry expert, also told the news source the increased diversity in American culture has also led to more hot sauce popularity - Latino and Asian dishes make heavy use of hot sauce. People love to try new things, and it seems spicy food is the flavor du jour.

    Capturing Customer Interest with Spicy Product Labels

    Whether a company has been producing hot sauces for decades or it's a new startup hoping to ride the popularity wave, unique product labels are key to standing out on store shelves. This is particularly the case when it comes to hot sauce, as these product labels tend to naturally be pigeon holed into certain design elements. Hot sauce labels tend to make use of fiery hues, notably red and orange. It is generally easy to recognize hot sauce on store shelves because of this - when there are a number of red labels on bottles containing red liquids, that likely means shoppers are walking by the hot sauce aisle. Additionally, many labels share specific visual cues, such as a picture of a fire, thermometers that are close to full or pepper imagery. On the one hand, it is always important that consumers can easily identify products on shelves - that is why many manufacturers use similar packaging for their products. However, there is always some room to play within these design elements to create a truly unique product label that helps catch consumers' attention. For example, many designers use complementary colors as a way to give their designs a striking look. In the case of hot sauce, that may mean using green on label edges or on the cap as a means of creating an interesting visual contrast. Simple touches like this can go a long way in getting people to do a double take as they walk by.

    Hot Sauce Labels Should Feature Warning as Well

    While most people understand what they are getting themselves into when they buy hot sauce, manufacturers should still consider warnings on hot sauce labels. This could help eliminate any potential misuse or avoid any lawsuits from people who improperly use hot sauce.

  • Barbecue Sauce Design Tips to Target Your Markets

    Grow Sales by Utilizing Barbecue Sauce Labeling Design Tips

    barbecue design tips from Lightning Labels Use barbecue design tips to grow sales.

    Lightning Labels' barbecue sauce labeling design tips can help brands target the right markets. Barbecue is an American staple, beloved by food professionals, gourmets and backyard grillers alike. If you live in the U.S., chances are you've had barbecue and will again once the weather begins to warm up. This means the consumer base for barbecue sauce is incredibly varied, stretching across states even into international markets, which have their own styles of barbecue. By targeting your barbeque sauce labels to a more specific group, you could see an increase in sales.

    Think About Targeted Markets for Barbecue Sauce

    There are two main groups to think about for targeted markets for barbecue sauce: gourmet foodies and more casual consumers. Some people just want to purchase a cheap but delicious barbecue sauce to improve the taste of their neighborhood barbecue, a go-to condiment to slather on chicken or ribs. Others are more concerned about flavor profiles, recipes and food pairings. Depending on which group you aim to impress, your label strategy should be somewhat different. Make sure you include information that will appeal to your target market. For foodie types, you can emphasize ingredients, like specific peppers and spices, as well as the best ways to use the sauce.

    Overall taste may serve you better for the more casual eaters. Is it tangy, spicy or sweet? Do you have testimonials to highlight? Promote how easy the product is to use in all situations and how it improves the dining experience.

    Consider Geography for BBQ Sauce Label Marketing

    BBQ sauce label marketing gets your products seen by the right shoppers. Another element to think about for barbecue and hot sauce labels is what style of cuisine your sauce works best with. According to Time Magazine, BBQ sauce differs by region in the U.S. Memphis, Tenn., North Carolina, Kansas City and others all claim to have unique styles. For instance, Memphis is famous for serving up pulled pork that has been soaked in a sweet tomato-based sauce, while western Texans prefer mesquite-smoked brisket. Of course, the U.S. doesn't hold a monopoly on barbecue, either. Many countries have unique styles of this preparation method. From Jamaica to Korea, the barbecue phenomenon is international. Be sure to promote the unique geographical origins of your product, if they exist. Some purists will want to know.

  • Target Your Market With Hot Sauce Labeling Design Tips

    Use Hot Sauce Labeling Design Tips to Aim Products at Consumer Groups

    hot sauce labeling design tips from Lightning Labels You can target gourmets or casual eaters by considering hot sauce labeling design tips.

    Different hot sauce labeling design tips may appeal to varied sections of the market. Marketers may be able to tap into recent food trends to come up with ideas for printable food labels. For instance, consumers that consider themselves "foodies" are on the rise. Some of these individuals like to cook gourmet meals for themselves, others enjoy dining out at the hottest new spot and trying new places frequently. On the one hand, many of the most popular restaurants are beginning to incorporate street food into their menus by adding ingredients you may not usually find in these homegrown favorites.

    This means hot sauce may well be capable of transcending the gap between the casual food consumer and self-proclaimed foodie. Feel free to be open and creative when designing hot sauce labels.

    Consider Targeted Markets for Hot Sauce Labeling

    Think about different targeted markets for hot sauce labeling. Is your product "haute sauce" or "hot sauce?" That is, who's buying your condiments - foodies, more general consumers or a little bit of both? While you may be able to aim your product somewhere between these groups, other brands may want to pick a side. Are foodies your main customers, or do broke college kids pick up your delicious hot sauce to make their bland dorm food more palatable? Depending which version sounds like your typical shopper, you may want to emphasize different aspects of the label. For college students and others looking to spice up a boring meal, the price point may be the best seller. For Epicureans, you may want to focus on unique ingredients and flavor profiles, as well as the best cuisine to accompany the sauce.

    Smart Hot Sauce Label Marketing Can Grow Sales

    Hot sauce label marketing is the best way to increase visibility with consumers. Once you've identified what kind of shopper you're targeting specifically, it will become a lot easier to design fun labels that are really appealing. For instance, a big part of foodie culture is social - not just the experience of dining, but sharing it via social media. Is your label design Instagram photo- or Facebook status-worthy? Make sure you indicate on the label if your company has a social media presence. It may even be smart to encourage people to use a specific hashtag when posting about your sauces. An attractive and interesting hot sauce label will sell itself, but don't forget to include the important information, like ingredients and branding.

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Material Descriptions

Materials

BIOSTONE

One of our eco-friendly options that is actually made of stone—no trees are used. This material should not laminated.

CAST GLOSS

This is another material specially designed for the wine industry. It is paper-based with a high-gloss white finish. Same adhesive and liner as Estate #9.

CHROME (SILVER) BOPP

This material has the same water and oil-resistant properties as our White BOPP and Clear BOPP, but has the "mirror-like" look of shiny chrome.

CLASSIC CREST

Best suited for wine labels, this is a white paper stock with a dull matte finish. It is not suitable for lamination and is therefore not waterproof. Same adhesive and liner as Estate #9.

CLEAR BOPP

This is the clear version of the Polypropylene (BOPP) material. It has the same waterproof qualities as the White BOPP. It provides more of a "no label" look and is also suitable for window stickers (where reverse printing of the image allows the label to be applied to the inside of a glass window and be viewed from the outside).

ESTATE #9

This is a great option for wine labels, gourmet foods or applications where a textured finish is desired. Being a paper stock, it's not as water-resistant or durable as BOPP, but its light cream color and textured feel add a touch of the "unusual" to the right product. It features a special adhesive (removable in 100+ degree hot water) and a stronger liner particularly suited to machine application. Not suitable for lamination.

GOLD POLYESTER (METALIZED)

This material will make your labels shine! Suitable for most labeling applications, it has a strong adhesive backing and must be laminated. Choose glossy laminate to make your label designs pop, or matte for a unique, elegant look.

KRAFT (RECYCLED)

This is a recycled 100% post consumer waste material. It is a 55# paper material that is a wonderful option if an “earthy” appearance is desired. The stronger liner is well suited for machine application. Depending upon face, substrate, water temperature and dwell time, label may be removed in hot water. It is not suitable for lamination; therefore, it is not water or oil resistant.

REMOVABLE WHITE BOPP

This material is the same as our standard BOPP, but has a special, "less aggressive" adhesive designed to allow the label to be removed or re-positioned after application. Depending on the surface it will be applied to, customer testing is strongly recommended. We can provide samples for this purpose.

SATIN CLOTH

Quite the unique material! Yes, it is woven satin acetate cloth. Think wine or spirit labels! This material will make your product packaging POP. The stronger liner is well suited for machine application. Depending upon face, substrate, water temperature and dwell time, label may be removed in hot water.

SQUEEZABLE

A white, 3mil film that is better suited for squeezable applications. This material has proven to work well in a variety of applications, so you can be confident it will perform well for you.

VELLUM (RECYCLED)

A great “green” choice, this 60# vellum is 100% recycled with 100% post consumer waste material. Cannot be laminated. Is neither water nor oil-resistant. The stronger liner is well suited for machine application. Depending upon face, substrate, water temperature and dwell time, label may be removed in hot water.

WHITE BOPP

This is our most commonly used material and is suitable for most applications. It's a polypropylene material with a permanent adhesive. It is impervious to water and oils, and is particularly suitable for bath and body products, as well as food containers.

WHITE EARTHFIRST PLA

A more environmentally friendly alternative to White BOPP. The PLA stands for Polylactic Acid (a biopolymer made from corn rather than petrochemicals). Similar look and feel to BOPP and suitable for most applications, but should not be used directly on candle containers.

WHITE FLEXIBLE VINYL

This is our most substantial material. The vinyl is thicker than BOPP, and is most suitable for outdoor applications where greater strength and durability are needed, or where lengthy exposure to the elements is an issue.

WINDOW DECAL (CLEAR/ULTRA-REMOVABLE)

We offer this window decal option as an alternative to static cling. The face stock is clear with excellent clarity. The adhesive is an ultra-removable featuring excellent weatherability and UV resistance. It removes cleanly from a wide variety of substrates without staining or ghosting. Why worry about static clings staying on when you can have removable adhesive there to hold it in place?

CAST GLOSS

This is another material specially designed for the wine industry. It is paper-based with a high-gloss white finish. Same adhesive and liner as Estate #9.

CHROME (SILVER) BOPP

This material has the same water and oil-resistant properties as our White BOPP and Clear BOPP, but has the "mirror-like" look of shiny chrome.

CLASSIC CREST

Best suited for wine labels, this is a white paper stock with a dull matte finish. It is not suitable for lamination and is therefore not waterproof. Same adhesive and liner as Estate #9.

CLEAR BOPP

This is the clear version of the Polypropylene (BOPP) material. It has the same waterproof qualities as the White BOPP. It provides more of a "no label" look and is also suitable for window stickers (where reverse printing of the image allows the label to be applied to the inside of a glass window and be viewed from the outside).

ESTATE #9

This is a great option for wine labels, gourmet foods or applications where a textured finish is desired. Being a paper stock, it's not as water-resistant or durable as BOPP, but its light cream color and textured feel add a touch of the "unusual" to the right product. It features a special adhesive (removable in 100+ degree hot water) and a stronger liner particularly suited to machine application. Not suitable for lamination.

GOLD POLYESTER (METALIZED)

This material will make your labels shine! Suitable for most labeling applications, it has a strong adhesive backing and must be laminated. Choose glossy laminate to make your label designs pop, or matte for a unique, elegant look.

KRAFT (RECYCLED)

This is a recycled 100% post consumer waste material. It is a 55# paper material that is a wonderful option if an “earthy” appearance is desired. The stronger liner is well suited for machine application. Depending upon face, substrate, water temperature and dwell time, label may be removed in hot water. It is not suitable for lamination; therefore, it is not water or oil resistant.

REMOVABLE WHITE BOPP

This material is the same as our standard BOPP, but has a special, "less aggressive" adhesive designed to allow the label to be removed or re-positioned after application. Depending on the surface it will be applied to, customer testing is strongly recommended. We can provide samples for this purpose.

SATIN CLOTH

Quite the unique material! Yes, it is woven satin acetate cloth. Think wine or spirit labels! This material will make your product packaging POP. The stronger liner is well suited for machine application. Depending upon face, substrate, water temperature and dwell time, label may be removed in hot water.

SQUEEZABLE

A white, 3mil film that is better suited for squeezable applications. This material has proven to work well in a variety of applications, so you can be confident it will perform well for you.

VELLUM (RECYCLED)

A great “green” choice, this 60# vellum is 100% recycled with 100% post consumer waste material. Cannot be laminated. Is neither water nor oil-resistant. The stronger liner is well suited for machine application. Depending upon face, substrate, water temperature and dwell time, label may be removed in hot water.

WHITE BOPP

This is our most commonly used material and is suitable for most applications. It's a polypropylene material with a permanent adhesive. It is impervious to water and oils, and is particularly suitable for bath and body products, as well as food containers.

WHITE EARTHFIRST PLA

A more environmentally friendly alternative to White BOPP. The PLA stands for Polylactic Acid (a biopolymer made from corn rather than petrochemicals). Similar look and feel to BOPP and suitable for most applications, but should not be used directly on candle containers.

WHITE FLEXIBLE VINYL

This is our most substantial material. The vinyl is thicker than BOPP, and is most suitable for outdoor applications where greater strength and durability are needed, or where lengthy exposure to the elements is an issue.

WINDOW DECAL (CLEAR/ULTRA-REMOVABLE)

We offer this window decal option as an alternative to static cling. The face stock is clear with excellent clarity. The adhesive is an ultra-removable featuring excellent weatherability and UV resistance. It removes cleanly from a wide variety of substrates without staining or ghosting. Why worry about static clings staying on when you can have removable adhesive there to hold it in place?

Artwork Specifications

Laminates

High Gloss

High gloss is our most popular laminate. It is the least expensive option and provides protection for the label and a high gloss shiny finish.

Matte

The Matte Laminate provides your label with a dull, non-glossy finish. Some customers consider this achieves a more "natural" look.

Thermal Transfer

This is a gloss laminate that is designed to work with most over-printing thermal transfer printers. We do recommend you get samples first to test through your own printer before placing an order with this laminate.

UV Outdoor Gloss

As the name implies this is best used for labels that will be used outdoors. It has a high gloss finish with excellent UV resistance. It is best paired with our vinyl material for the most durable outdoor label.