Label Design

  • January is National Hobby Month - Label Your Craft Products

    Show Off Your Work This January

    January is National Hobby Month, meaning it's time to salute handmade items and crafts of all kinds. When your hobby becomes a small business, you need great-looking branding to show your pride in your crafting abilities. Whether you make candles, soap, craft beer, preserves, jelly, jam or any other kind of item, custom labels can catch eyes and draw attention.

    You've put in time honing your craft and keeping your project alive over the years. Now it's time to ensure your handiwork earns recognition, whether you sell your products in major stores, at markets and fairs, or just to friends and family. It's never too early or too late to give a fresh, attractive brand identity to your crafts.

    From a Hobby to a Career

    Today, customers crave a handmade touch in their items - the authenticity and care that you put into your crafts may help them take off. Labeling requirements and strategies will vary based on the products in question, but there's no doubt that an attractive branding strategy can help you stand out. The following list is a far-from-exhaustive look at some crafting types that can turn into fruitful careers.

    • Candles: Creating candles is an especially appealing hobby in the winter months, when a candle can provide a sense of light, warmth and wellbeing in the midst of ice and snow. Using custom candle labels, you can play up the comfy nature of your products - while also giving vital safety info to show your customers you're looking out for them. You can even vary your strategy into something less snow-bound to keep going strong into spring.
    • Soap: The variety of textures, scents and colors you can base soaps around is near-limitless. As a hobbyist or small-business owner, you have freedom to produce small batches of soaps with fascinating attributes that will win customers over. Use your custom soap labels to describe exactly what goes into each bar and impress upon your buyers that they're getting an experience they won't be able to replicate working with huge brands.
    • Craft beer: Beer is perhaps the symbol of the craft goods craze of recent years. A taste for unique flavors in small batches has turned huge swaths of the population into beer connoisseurs. Global brands are turning to local breweries for inspiration instead of vice versa. If you're a small-batch beer producer, make sure your custom craft beer labels show off your regional and independent bona fides. Let people know that you're not a pretender - you're a real local brewer.

    Crafts Deserve Great Labels

    Whether you're looking for custom beer labels to draw in curious buyers or searching for a high-impact way to market your candles, Lightning Labels can help. Small producers just starting out don't have to worry about making minimum order cutoffs - because Lightning Labels is an all-digital printer, small batches of labels are affordable. January is getting underway, but it's not too late to act within the month: By using digital processes and working from domestic facilities instead of outsourcing, Lightning Labels is able to turn orders around in days, not weeks or months.

  • Prepare for Black Friday and Cyber Monday Advertising with Custom Stickers

    Stand Out from the Pack

    If the air's getting cooler and the nights longer, Black Friday and Cyber Monday must be on the way. Your retail business is likely banking on big returns from these shopping seasons, so it's time to ensure your preparations are underway and up to a high standard. Getting customers ready for the big shopping days and ensuring they're aware of the savings to come can be a challenge in today's ad-saturated climate, but there are creative ways to put your messages in front of plenty of eyes - custom stickers and labels looming large among them.

    Several Places to Promote

    You can promote your business with stickers on your products, as well as window stickers or ones that will add visual flair to endcaps and other shelving fixtures. The temporary deals that kick off the holiday season are a big event for retailers of all kinds, and you can give them the appropriate fanfare with bright and tough stickers on every surface. It's time to advertise the deals to come, as well as special hours or online-only deals consumers can access when they get home.

    Window stickers may be especially useful when it comes to promotions and sales. Perhaps you have a sign in your window that shows your hours and which types of payment you accept. You can supplement that year-round version with a new, colorful sticker touting your expanded hours for the shopping season and ensure your customers are ready to join you on Black Friday.

    Special Deals

    Of course, on the day itself, people will want clarity about which items are on sale. Custom labels for special releases, or stickers that will explain the one-off prices and bargains available, can ensure customers don't pass up limited-time offers. On busy shopping days especially, people may not want to flag down employees to ask their questions. Instead, they'll look at signage and the products themselves to see what kind of deal they're in line for. If your labels and stickers are as clear as possible, they'll get the message.

    Time to Act

    The holiday season for retail is just around the corner - it seems the sales start earlier every year, and you don't want to be left out of the excitement. It's time to work with a reliable partner, such as Lightning Labels, to receive bold-looking and tough stickers and labels well in advance of the first shopping days of the season. Lightning Labels turns orders around in days, not weeks or months, meaning you won't be left waiting.

  • 5 Questions to Ask About Your Custom Label Design

    Preparing Product Labels for Print

    When designing custom product labels, you have to make a lot of decisions. The images, colors and font you choose are just the beginning. And while perfecting the labeling and packaging may seem less important than creating a valuable product, the truth of the matter is that not many customers are going to purchase the good if it has a lackluster exterior.

    Successful marketers understand that taking a detail-oriented approach to the packaging and labeling of a product is necessary to ensure shopper engagement. They leave no stone unturned, no element overlooked.

    Before finalizing your product label design, there are a number of questions you can ask yourself to determine whether or not it is truly ready for the print and ordering stage of the process.

    1. What is the first thing I notice?

    When you spend a long time designing the perfect label, getting caught up in the various details, it is easy to forget that what we see may not be the same as someone who is viewing with a fresh pair of eyes. It is helpful to take a step back and consider what someone seeing it for the first time would notice first. Is it your brand's logo? Are your eyes brought to the image on the package or the text?

    You only have one chance to make a first impression. Use visual-spatial techniques to ensure you have designed the label in a way that guides the shopper to view the most important information first. Better yet, get a more accurate assessment of this by asking for the opinion of people who haven't seen the design yet.

    2. Is all included content absolutely necessary?

    When it comes to creating product labels, most of us have very limited real estate to work with. Therefore, it is important to make effective us of every inch of space. Take a look at the label and package and ask yourself whether everything you have chosen to include serves a specific purpose. One of the most difficult decisions a marketer can make is determining which information is relevant. You don't want to crowd the label with too much text, but you also don't want to leave out any element that shoppers may find important. This is where having a sound and comprehensive understanding of what kind of information your specific target audience values becomes crucial. Furthermore, if you are struggling with having too much information you want to include but not enough label space, consider adding a QR code.

    3. Am I being honest?

    If there is one thing marketers today should learn from the handful of labeling controversies that have emerged over the past few years, it is that consumers are becoming increasingly skeptical of product labels and that many value honesty and transparency. Depending on the type of product you are selling, there may be certain regulatory requirements to adhere to. Make sure you have read up on the latest industry standards to ensure compliance. However, it is also important that you can verify any claim made on the label - whether it has to do with the benefits it provides, ingredients, sourcing practices, nutritional value or something else. Don't expect consumers to simply take your word for it, as mislabeling a product can damage your reputation and lead to legal ramifications.

    4. Did I use the best possible label printing materials?

    You already know how important a role packaging and labeling play in the marketing of a product. However, what many sellers tend to overlook is how heavily the quality of label and packaging material can influence their appearance. When choosing a label material, keep in mind that you should be considering both its aesthetic and its function. A high-quality substrate can be used to make an item stand out, as can advanced digital printing techniques. Additionally, label adhesives are designed specifically for certain products and applications. If you don't choose one that is compatible for the package you're applying it too, it can crack, peel or deteriorate prematurely, thereby impacting the perception the consumer has about the quality of your product.

    5. What message am I sending?

    Similar to how people who see your label for the first time may notice something different than what you do after looking at it for a long time, you may find that the design of your label doesn't send the message you originally intended it to. There are many factors that contribute to how a shopper perceives a product, such as the color, font and images. Being mindful of the type of personality your brand is embodying with its product packaging is crucial. Take color psychology into account and use it to your advantage. For example, companies that want to demonstrate trustworthiness often use shades of blue, whereas brands that want to position themselves as being eco-friendly and/or healthy leverage green and earthy tones.

  • Use High Impact Images on Product Labels to Stand Out From the Pack

    Intense Retail Competition

    No matter the type of product in question, consumers today have a huge amount of choice. This means it's up to you to make sure your item is the most appealing one on the shelves - the visibly obvious choice. The label is the medium of choice to create visual interest, and it's up to you to work with designs and printing methods that are bold and catch the eye immediately. In a world where everything in stores is wrapped in labels, the brand that tries hardest will rise above the pack.

    Some companies will use less sophisticated printing methods for their product labels, leading to simple designs that don't speak to customers. A simple, text-based approach, devoid of bright colors or high-resolution imagery, may be the result. By embracing a bold, image-based approach, you can make sure your items draw the eye first. Pictures demand more attention than words, and using such a strategy can make a great first impression on browsing shoppers. That split-second chance is where sales are made.

    Custom Printed Labels Are Advantageous

    In the current retail age, loyalty to particular brands has never been more tenuous. People have choices and options by the dozen, no matter what they are looking to buy. While this sounds like an intimidating state of affairs, it can also be seen as a huge opportunity. Every time an individual enters a retail outlet, he or she is on the lookout for new and helpful products, willing to make choices on the spot.

    Brands that use custom labels with eye-catching imagery can win the fight to get these customers to commit. Perhaps a high-quality and impactful image of the product in use will make a great label design. In the few seconds a person will spend scanning a shelf, an image has the greatest chance to make an impression. Of course, you need to ensure that the impression is a good one - working with premium materials and printing processes will make a brand look professional and competent, whereas lesser quality could give the opposite idea.

    Work With A Top Provider

    Contracting a third party to print labels is a way to make sure the process is carried out by experts and the resulting items live up to the ambitious designs your creative teams dream up. Plenty of time and work go into creating a good finished product, all building toward those few seconds when consumers will make a choice between one product and another. If one brand brings strong imagery to the table and another goes for a generic or sloppy design, the choice will be obvious.

    Lightning Labels has earned its place in the top rank of printers not only through its dedication to quality, but by living up to its name and delivering quick turnaround times. Taking a labeling project from idea to execution shouldn't be a long ordeal. You need to add great imagery to your products right away to catch potential sales that may be slipping away this very minute. Quick action can lead to impressive results.

  • Quick and Simple Guide for Choosing a Label Material

    The Importance of Quality in Labeling Adhesives

    When it comes to designing a custom label for product packaging, there are many different factors to take into consideration. Of course, you want to make sure that is it visually appealing and attention-grabbing. But it is also crucial to ensure that the right material and adhesives are used. Failing to do so could result in premature cracking, peeling and deterioration and, ultimately, impact how consumers perceive your item.

    Not all labels are created equal. What looks and performs well on one container may not be the greatest choice for another. But unless you are familiar with the various options available to you, how they are made and what environments they work best in, it can be quite difficult to ensure you have selected the appropriate one for your specific product. Most sellers aren't specialists in this area, which is why we want to provide you with a short yet informative guide on the top label adhesives to use for certain applications.

    Factors to Consider

    Before deciding on which label application is right for your product, there are a few factors you'll want to take into consideration, such as:

    •  Container shape and size: The shape of the package will affect which label makes the most sense. For example, if you are selling round bottles, you may want a wraparound label. The measurements of the container are also important because knowing this information ahead of time can help ensure you design an appropriate fitting label.
    • Application method: A label can be applied in one of two ways - automatically (machine) or manually (hand). It should be noted that, generally, you can have either permanent or removable adhesives. Permanent labels can be used in a wide range of applications and, therefore, are a common and affordable choice. But since a permanent label's removal can damage the package or surface to which its applied, removable adhesives should be used by, for example, those creating sticker labels or window decals.
    • Adhesive properties: The bond of a label adhesive is affected by things like temperature levels and exposure to water or humidity. Therefore, it is essential that you take into account where, how and when your products will be used in to ensure you choose a material that is designed to withstand the intended environment. The type of pressure-sensitive adhesive that is best to use will depend, in large part, on the material of the surface it is being applied to.

    To break it down even further, it might be helpful to learn some of the technical terms and jargon used in the labeling process. Gaining even a broad understanding of common label-related terminology can strengthen the communication between you and your printing company, thereby enhancing the overall experience. Below are the three main layers that make up a label:

    1. Substrate: Also referred to as the stock, this is the external, outermost part that words and images are printed on. It is what shoppers see and comes in a variety of materials, including paper and film.
    2. Adhesive: The next layer is the adhesive, which is the sticky agent that bonds the label to the container or package. The strength of adhesives varies and will affect whether or not a label can easily be removed, etc.
    3. Liner: The liner is the base material that you peel the label from, commonly made from Kraft paper.

    Best Types of Labels Based on Surface Material

    The kind of label adhesive you should use depends on the material of the product container. Generally speaking, if you are selling household, cosmetic or personal care items, you will probably be working with plastic, whereas if you are using the labels for beverage or wine bottles, you might use glass - although this is not always the case. Either way, below are some of the best label options to consider depending on its intended use.

    Plastic

    If you need a label that is water and oil resistant, white BOPP labels are one of the top choices for permanent adhesives. They are a commonly used material that is suitable for most types of applications - including beverages and personal care products. A clear label version is also available that will make it look like it is not even there. For containers that need to be abrasion and water resistant, such as the tubes or bottles commonly used for lotions or cleaning products, squeezable label materials work best because they include a layer of flexible yet durable film.

    Glass

    When a removable label is needed, for example for window decals and stickers, clear and/or removable BOPP labels offer a suitable product. However, if you're looking to use a paper stock for, say, a wine bottle, classic crest or Estate #9 labels may be the better choice. Both of these options provide a more textured appearance. But, because neither can be laminated, they are not water resistant.

    By taking the guesswork out of the labeling process, you can more carefully plan the design and creation of your product labels. The more information you have, the better the decisions you will make.

  • 3 Questions to Ask Yourself When Designing Product Labels

    Important Elements of Custom Labels

    You might have a product to sell that is unlike any other on the market. But the value of your good may not be realized by your target audience unless you succeed in creating quality packaging and labeling for it.

    Many sellers dedicate a significant amount of time, money and energy to their products. However, there is rarely as much focus on the item's presentation. Most business owners are specialists in their field and, therefore, are capable of creating something that their customers will genuinely enjoy and benefit from. The problem, though, is that to effectively sell in today's increasingly competitive retail industry, you must also leverage the best-in-class marketing skills and solutions that help take your commerce initiatives to the next level.

    The design of a package can make or a break a sale - and it would be a shame to lose out on revenue simply because you didn't spend as much time on perfecting the outer elements of the good as you could have. If you don't have the time, know-how or even patience needed to navigate the rapidly evolving field of consumer good packaging and marketing, you're certainly not alone. And that's okay. Because there are plenty of strategies you can use to bridge this gap in expertise and help create a stronger product package.

    Below are three questions you should ask yourself before, during and after the process of creating custom labels.

    1. Who Am I Targeting?

    This may seem like an obvious question to ask yourself. And maybe you already have. But there is a major difference between knowing who your ideal customer is and fully understanding what appeals to them. Take millennials, for example. This age group is known for being drawn to brands that demonstrate their values and infuse a sense of meaning and purpose. Therefore, if you are marketing a product that you intend to be used predominantly by Generation Y, it would be extremely beneficial to weave a personal touch into your packaging. The more specific you get about your target audience, the better-equipped you will be to design a custom label that will most appeal to those individuals.

    2. What Kind of Persona Do I Want to Embody?

    Everything from the type of font you use to the product labeling to the colors you use in a logo can influence how a consumer perceives the item and, therefore, your brand. Getting a clear picture of the image and message you want to portray can help improve the power and effectiveness of your packaging. For example, luxury brands often use minimalist designs and capitalize on the "less is more" concept. If you want to demonstrate a sophisticated quality, you may choose a cursive font rather than a standard typeface.

    On the other hand, if you are trying to position your product and company as being environmentally responsible, it would best serve you to use ecolabels and earthy tones in your packaging. Take it a step further by using 100 percent recyclable materials. Then you could also add a custom sticker that indicates your efforts to "go green."

    3. Which Label Material is the Most Practical?

    There are a wide range of factors you'll have to consider when it comes to the aesthetic design of your label and package. But don't forget that you also need to consider its function and durability. You could have an extremely expensive product, but if the labeling quickly deteriorates, it won't matter. Consumers will just assume that they were ripped off and that the item wasn't worth what they paid. Make sure the quality of your packaging reflects the worth of the item. How? By choosing a labeling material that is most compatible with the specific container.

    Again, you may not be well-versed in the field of packaging and labeling and, therefore, not confident about the different options available to you, let alone which will best suit your product. If that's the case, it is highly recommended that you work with a custom label printing company that can help guide you through every step of the process.

    As the expression goes, "the devil is in the details." And when it comes to creating custom labeling and packaging for your products, the more specific and strategic you are, the more successful you'll be.

  • Glam Up Your Holiday Labels with Satin Cloth Material

    Glam Up Your Holiday Labels with Satin Cloth Material

    Who Says Labels Have to be Boring?

    Standard, boilerplate labels have long been in use by a range of organizations, including food industry competitors, retailers and manufacturers, and will generally include the bare minimum of information related to products. While this can certainly get the job done, and some brands might want to keep their messaging and packaging as simple as possible, others do not have to remain one-dimensional when approaching their product labeling strategies today.

    Rather, before the holidays kick in, some business leaders should go outside the norm and begin to label their products with a bit more pizzazz, helping to give them the best possible chance of maximum revenue and brand recognition. In these instances, they might want to think about using holiday labels made from various materials, including satin, to really separate themselves from competitors in their respective marketplaces.

    Adding a Tactile Edge

    Labels will tend to only target one of the average consumer's senses, and while sight is sometimes plenty, there is something to be said about adding to the feel of the items with a rewarding texture such as satin. Simply put, there are likely very few businesses that actually take this approach, and doing so can quickly improve the stature of a branded product on the shelves and in the hands of shoppers sifting through their various options in a given store.

    Custom holiday labels can be designed to also have a visual edge on the competition, but the tactile feel of more unique ones might just work to keep the brand and the products themselves in the minds of consumers for longer periods of time. Considering the fact that the busiest shopping days and weeks are right around the corner, now would be the best time to get moving on these projects and establishing the right balance for design and texture.

    Satin cloth labels will be better-suited to some products compared to others, including home goods and furnishings, clothing, special holiday food packaging and toys. On the other hand, virtually any product can be made more engaging when the company puts an extra effort into the marketing and placement of the products, and this can be quickly handled when working with the right label service provider.

    Customized Holiday Labels

    Now, some products will simply not have any different packaging or labeling when the holidays roll around, and this is a missed opportunity among manufacturers and retail firms given consumers' gravitation toward specialty items. What's more, if providers of similar products do indeed go above and beyond the call of duty with respect to their packaging and labeling, they will likely be more successful in terms of brand recognition, loyalty and revenue growth this holiday shopping season.

    Working with a specialized, reliable labeling service provider like Lightning Labels can help ensure that all of the effort put into these projects comes back with speedy and preferable returns both in November and beyond.

  • Kick off Autumn Craft Fair Season with Custom Labels

    Kick off Autumn Craft Fair Season with Custom LabelsGet Ready for Fall Craft Fairs with Customized Labels

    There's a lot to love about fall. Pumpkin-flavored everything, leaves changing color before falling off trees, the heat of the summer slowly giving way to the crisp air and slight chill that constitute what the kids call "hoodie weather" and, of course, craft fairs. Kick off autumn craft fair season in style with customized labels to help make your handmade wares pop. At even the smallest of local craft fairs, competition can get fierce, with artwork, jewelry and assorted tools and trinkets everywhere you look. Give yourself every advantage in terms of standing out from the crowd by making sure your stickers and labels are eye-catching and unique - just like your products.

    What Goes Into Designing the Perfect Craft Fair Labels?

    Handmade products are much different from the mass-produced items that line the shelves of retail and grocery stores, but craft fair labels have a lot in common with the packaging deployed by big-box brands. For instance, edible items need nutrition panels, bath and body products should come with ingredient lists and directions for use and, as any good small-business owner knows, the company logo should be front and center. In addition to the contents of craft product labels, sellers should also pay attention to the labels themselves: What material should they be made from? Could they benefit from a particular finish or laminate? What size and shape best fits the product? Do several different designs need to be ordered, or will one suffice? In short, although preparing labels may not seem like a major part of getting ready for a craft fair, there are a lot of important questions to be answered - and these could affect key aspects like sales numbers and the reputation of the business.

    Why Choose Lightning Labels for Craft Fair Products?

    Lightning Labels understands that when it comes to labels for craft fair products, the smallest decisions can have the biggest impact. Craft fair attendees are big on customization and personalization, so the labels and stickers on wares should reflect this. Lightning Labels offers an impressive array of materials, finishes and laminates, ranging from our durable BOPP labels to our eco-friendly Kraft and EarthFirst PLA labels, and even the paper-free BioStone. Shore up products' ability to weather the elements with our UV outdoor gloss, and select heatproof and waterproof options for candles and bath and body products, respectively. Whatever your craft fair labeling needs, Lightning Labels is here for you.

  • Use Custom Labels and Stickers to Support Breast Cancer Awareness Month

    Use Custom Labels and Stickers to Support Breast Cancer Awareness MonthRaise Awareness of Breast Cancer with Custom Labels

    October is Breast Cancer Awareness Month, an annual initiative intended to raise awareness of not only the disease itself, but also methods of early breast cancer detection that could ultimately help save the lives of those affected. As you plan for a sponsored walk or run, prepare for a bake sale or get ready for another function in observance of this time of year, don't forget that custom labels are an inexpensive and effective way of getting the word out. In fact, you can use customized labels for everything from making sure people know pertinent details about an upcoming event to sharing facts and useful resources related to breast cancer. Speaking of facts, according to a statistic from the American Cancer Society cited by Early Detection Plan, the five-year relative survival rate of breast cancer in the localized stage is 100 percent when the disease is detected early. Including a hard-hitting piece of information like that on stickers and labels could be just the thing to give people a push to get examined.

    Think Pink with Custom Stickers

    For many people, the breast cancer awareness and support movements are inextricably linked to a particular shade of pink, so it's important to be able to replicate that color on any custom stickers produced as part of Breast Cancer Awareness Month. Failure to do so may discredit the associated materials, ultimately damaging outreach strategies and potentially scuppering attempts to supplement people's knowledge of the disease. With this in mind, it's critical to ensure custom labels and stickers feature the pink hue associated with the cause.

    Get Durable, Eye-Catching, Vivid Customized Stickers Through Lightning Labels

    At Lightning Labels, we understand that when members of our client base order customized stickers, everything needs to be exactly how they pictured it - or, even better, to exceed their expectations. Our wide color palette, high-quality printing technology and diverse range of label materials, laminates and finishes will ensure that customers eager to make a real impact this Breast Cancer Awareness Month have everything they need to do so. A cause as important as getting the word out about breast cancer detection shouldn't be compromised by low-quality stickers and labels, and Lightning Labels is committed to providing bright, robust, attention-grabbing labels that maximize efforts to raise awareness this October.

  • Ensure High-Quality Political Labels and Stickers with Lightning Labels

    Ensure High-Quality Political Labels and Stickers with Lightning LabelsGet Political Stickers Ready Sooner Rather Than Later

    Despite the fact that the next presidential election is still more than a year away and the first state primaries and caucuses won't take place until February, campaigning is in full force, with political stickers and other material already being snapped up by supporters eager to declare their allegiance to a particular candidate even at this early stage. This represents an important lesson for individuals involved in smaller elections, from gubernatorial campaigns to bids to join the city council and even take local positions in a town or village. To put it simply, it's best to be prepared for campaigning sooner rather than later, as the path to the White House - or the governor's office, or a chair on the council - is longer than candidates might think.

    Use Custom Labels to Give Campaigns an Edge

    Human beings love to align themselves with causes, candidates, movements and the like. Custom labels are a great way to stoke the "us vs. them" mentality, simultaneously making people feel they are part of something and getting the word out about whatever it is they're supporting - in this case, a political candidate. Of course, there are some instances in which custom labels can actually have a negative impact rather than a positive one. For example, if political labels are low-quality, this could reflect poorly on the candidate, leading people to infer that quality is not a priority for him or her, or simply to think that the candidate is too cheap to invest in labels that are bright, durable, readable and eye-catching.

    High-Quality Printing for a High-Quality Candidate

    A political figure eager to maintain existing supporters' commitment and attract new advocates at the same time will want to make sure to turn to a company able to deliver high-quality printing that sends a positive message about who the candidate is and what he or she stands for. Lightning Labels is a compelling choice for these individuals, as our state-of-the-art United States-based facility has the cutting-edge technology needed to print a wide range of vivid colors, reproduce images and integrate text of all sizes onto stickers and labels. For stickers likely to be exposed to the elements (window decals, for example), consider our cost-effective and durable BOPP labels, which are available in white, chrome or clear and can be ordered with a removable adhesive to ensure they don't leave unsightly residue behind. For a candidate with an environmental platform, our Kraft or EarthFirst PLA labels are the perfect way to tie promotional materials into the campaign.

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Material Descriptions

Materials

BIOSTONE

One of our eco-friendly options that is actually made of stone—no trees are used. This material should not laminated.

CAST GLOSS

This is another material specially designed for the wine industry. It is paper-based with a high-gloss white finish. Same adhesive and liner as Estate #9.

CHROME (SILVER) BOPP

This material has the same water and oil-resistant properties as our White BOPP and Clear BOPP, but has the "mirror-like" look of shiny chrome.

CLASSIC CREST

Best suited for wine labels, this is a white paper stock with a dull matte finish. It is not suitable for lamination and is therefore not waterproof. Same adhesive and liner as Estate #9.

CLEAR BOPP

This is the clear version of the Polypropylene (BOPP) material. It has the same waterproof qualities as the White BOPP. It provides more of a "no label" look and is also suitable for window stickers (where reverse printing of the image allows the label to be applied to the inside of a glass window and be viewed from the outside).

ESTATE #9

This is a great option for wine labels, gourmet foods or applications where a textured finish is desired. Being a paper stock, it's not as water-resistant or durable as BOPP, but its light cream color and textured feel add a touch of the "unusual" to the right product. It features a special adhesive (removable in 100+ degree hot water) and a stronger liner particularly suited to machine application. Not suitable for lamination.

GOLD POLYESTER (METALIZED)

This material will make your labels shine! Suitable for most labeling applications, it has a strong adhesive backing and must be laminated. Choose glossy laminate to make your label designs pop, or matte for a unique, elegant look.

KRAFT (RECYCLED)

This is a recycled 100% post consumer waste material. It is a 55# paper material that is a wonderful option if an “earthy” appearance is desired. The stronger liner is well suited for machine application. Depending upon face, substrate, water temperature and dwell time, label may be removed in hot water. It is not suitable for lamination; therefore, it is not water or oil resistant.

REMOVABLE WHITE BOPP

This material is the same as our standard BOPP, but has a special, "less aggressive" adhesive designed to allow the label to be removed or re-positioned after application. Depending on the surface it will be applied to, customer testing is strongly recommended. We can provide samples for this purpose.

SATIN CLOTH

Quite the unique material! Yes, it is woven satin acetate cloth. Think wine or spirit labels! This material will make your product packaging POP. The stronger liner is well suited for machine application. Depending upon face, substrate, water temperature and dwell time, label may be removed in hot water.

SQUEEZABLE

A white, 3mil film that is better suited for squeezable applications. This material has proven to work well in a variety of applications, so you can be confident it will perform well for you.

VELLUM (RECYCLED)

A great “green” choice, this 60# vellum is 100% recycled with 100% post consumer waste material. Cannot be laminated. Is neither water nor oil-resistant. The stronger liner is well suited for machine application. Depending upon face, substrate, water temperature and dwell time, label may be removed in hot water.

WHITE BOPP

This is our most commonly used material and is suitable for most applications. It's a polypropylene material with a permanent adhesive. It is impervious to water and oils, and is particularly suitable for bath and body products, as well as food containers.

WHITE EARTHFIRST PLA

A more environmentally friendly alternative to White BOPP. The PLA stands for Polylactic Acid (a biopolymer made from corn rather than petrochemicals). Similar look and feel to BOPP and suitable for most applications, but should not be used directly on candle containers.

WHITE FLEXIBLE VINYL

This is our most substantial material. The vinyl is thicker than BOPP, and is most suitable for outdoor applications where greater strength and durability are needed, or where lengthy exposure to the elements is an issue.

WINDOW DECAL (CLEAR/ULTRA-REMOVABLE)

We offer this window decal option as an alternative to static cling. The face stock is clear with excellent clarity. The adhesive is an ultra-removable featuring excellent weatherability and UV resistance. It removes cleanly from a wide variety of substrates without staining or ghosting. Why worry about static clings staying on when you can have removable adhesive there to hold it in place?

CAST GLOSS

This is another material specially designed for the wine industry. It is paper-based with a high-gloss white finish. Same adhesive and liner as Estate #9.

CHROME (SILVER) BOPP

This material has the same water and oil-resistant properties as our White BOPP and Clear BOPP, but has the "mirror-like" look of shiny chrome.

CLASSIC CREST

Best suited for wine labels, this is a white paper stock with a dull matte finish. It is not suitable for lamination and is therefore not waterproof. Same adhesive and liner as Estate #9.

CLEAR BOPP

This is the clear version of the Polypropylene (BOPP) material. It has the same waterproof qualities as the White BOPP. It provides more of a "no label" look and is also suitable for window stickers (where reverse printing of the image allows the label to be applied to the inside of a glass window and be viewed from the outside).

ESTATE #9

This is a great option for wine labels, gourmet foods or applications where a textured finish is desired. Being a paper stock, it's not as water-resistant or durable as BOPP, but its light cream color and textured feel add a touch of the "unusual" to the right product. It features a special adhesive (removable in 100+ degree hot water) and a stronger liner particularly suited to machine application. Not suitable for lamination.

GOLD POLYESTER (METALIZED)

This material will make your labels shine! Suitable for most labeling applications, it has a strong adhesive backing and must be laminated. Choose glossy laminate to make your label designs pop, or matte for a unique, elegant look.

KRAFT (RECYCLED)

This is a recycled 100% post consumer waste material. It is a 55# paper material that is a wonderful option if an “earthy” appearance is desired. The stronger liner is well suited for machine application. Depending upon face, substrate, water temperature and dwell time, label may be removed in hot water. It is not suitable for lamination; therefore, it is not water or oil resistant.

REMOVABLE WHITE BOPP

This material is the same as our standard BOPP, but has a special, "less aggressive" adhesive designed to allow the label to be removed or re-positioned after application. Depending on the surface it will be applied to, customer testing is strongly recommended. We can provide samples for this purpose.

SATIN CLOTH

Quite the unique material! Yes, it is woven satin acetate cloth. Think wine or spirit labels! This material will make your product packaging POP. The stronger liner is well suited for machine application. Depending upon face, substrate, water temperature and dwell time, label may be removed in hot water.

SQUEEZABLE

A white, 3mil film that is better suited for squeezable applications. This material has proven to work well in a variety of applications, so you can be confident it will perform well for you.

VELLUM (RECYCLED)

A great “green” choice, this 60# vellum is 100% recycled with 100% post consumer waste material. Cannot be laminated. Is neither water nor oil-resistant. The stronger liner is well suited for machine application. Depending upon face, substrate, water temperature and dwell time, label may be removed in hot water.

WHITE BOPP

This is our most commonly used material and is suitable for most applications. It's a polypropylene material with a permanent adhesive. It is impervious to water and oils, and is particularly suitable for bath and body products, as well as food containers.

WHITE EARTHFIRST PLA

A more environmentally friendly alternative to White BOPP. The PLA stands for Polylactic Acid (a biopolymer made from corn rather than petrochemicals). Similar look and feel to BOPP and suitable for most applications, but should not be used directly on candle containers.

WHITE FLEXIBLE VINYL

This is our most substantial material. The vinyl is thicker than BOPP, and is most suitable for outdoor applications where greater strength and durability are needed, or where lengthy exposure to the elements is an issue.

WINDOW DECAL (CLEAR/ULTRA-REMOVABLE)

We offer this window decal option as an alternative to static cling. The face stock is clear with excellent clarity. The adhesive is an ultra-removable featuring excellent weatherability and UV resistance. It removes cleanly from a wide variety of substrates without staining or ghosting. Why worry about static clings staying on when you can have removable adhesive there to hold it in place?

Artwork Specifications

Laminates

High Gloss

High gloss is our most popular laminate. It is the least expensive option and provides protection for the label and a high gloss shiny finish.

Matte

The Matte Laminate provides your label with a dull, non-glossy finish. Some customers consider this achieves a more "natural" look.

Thermal Transfer

This is a gloss laminate that is designed to work with most over-printing thermal transfer printers. We do recommend you get samples first to test through your own printer before placing an order with this laminate.

UV Outdoor Gloss

As the name implies this is best used for labels that will be used outdoors. It has a high gloss finish with excellent UV resistance. It is best paired with our vinyl material for the most durable outdoor label.