Safety Stickers

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    FDA Warning: Provide Proof of Label Claims or Remove Them If you sell your own line of products, you already know how important creating quality, custom labels is. The item's packaging should be a lot of things - attractive, unique, appealing, informative, etc. But, above all else, you need to make sure your labels are honest. And that is one of the many policies the U.S. Food and Drug Administration is responsible for enforcing.

    This week, the agency issued a warning to Reviva Labs regarding the labeling on eight of its products, NBC News reported, which is just one step it has taken in its broader effort to implement stricter regulation of cosmetics.

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  • Study Shows SPF Listed on Lotion Labels are Incorrect
    With summer quickly approaching, one of the products that will start quickly flying off the shelves is sunscreen lotion. However, findings from a new study suggest that people may not be getting the kind of skin protection they think they are. 

    This week, CBS News reported that Consumer Reports conducted an investigation of 65 different kinds of sunscreens, including sprays, lotions and sticks, and found that a large portion of them did not meet the SPF claims made on the labels. Each product that was looked had an SPF level of at least 30, which is the bare minimum called for by the American Academy of Dermatolog

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  • Public Advertisements Featuring Sugary Beverages Will Soon Require a Warning
    As of July 25, makers of soda and similar sugary drinks will be required to include a warning on billboards and other types of publicly-displayed advertisements in San Francisco, The Wall Street Journal reported. Although companies in the industry attempted to have the court intervene, they were unsuccessful. This is the first city in the country to compel displays advertising sugar-added beverages to have a label warning of possible effects it could have on a person's health. 

    According to the source, the cautionary statement will read, "WARNING: Drinking beverages with added sugar(s) contributes to obesity, diabetes, and tooth decay.

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  • Promote Safety, Celebrate Bikers

    National Bike Month is this May, and acts as a time to celebrate the bicyclists of the United States and abroad. Companies that produce items such as bikes, helmets, pads and others will have a good opportunity to boost their brand image in the coming weeks by deploying a marketing campaign that promotes safety and commends bicyclists in unique and fashionable ways.

    If you produce these items, consider leveraging bike stickers to align your brand with National Bike Month itself, as this will be a relatively affordable and straightforward method of driving recognition, visibility and loyalty.

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  • Leveraging Eco-Friendly Solutions and Materials for Product Labeling 
    Today is Earth Day, a time when individuals and businesses across the globe take a moment to appreciate and celebrate our beautiful planet. And one of the best ways to demonstrate social and environmental responsibility is by increasing eco-friendly and sustainability initiatives.

    Using recyclable materials for product packaging and labeling has been an effective marketing tool for companies across all industries. But the advantages of businesses utilizing "green" practices extend far beyond appealing to consumers. Doing so can not only lead to cost-saving opportunities for companies, but it can also result in a reduced carbon footprint and an overall, safer, healthier environment

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  • The longer a product lasts, the more money a customer is willing to pay for it, research suggests.Consumers Willing to Pay More for Products Build to Last

    Whether selling homemade goods or hand-crafted items as a side job or running a multinational retail company, online businesses must pay attention product labeling and packaging. It isn't just the type or color of the materials used that can influence buying decisions; the wording printed on the item can make or break a sale.

    When it comes to spending money, consumers want to know that they are getting what they pay for. Some have the preconceived notion that "you get what you pay for." They assume that if the product is expensive, it must be of higher quality.

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  • Making all-natural claims on labels has brought controversy to many companies.Green Marketing Tactics Misleading Consumers

    The consumer market is fraught with controversy right now, with much attention being paid to how well a company is (or, in most cases, isn't) using its product labeling to accurately and honestly inform a shopper of the ingredients and sourcing practices used to make the item.

    Much of the scrutiny has been pointed at food and beverage manufacturers. For example, with Vermont soon to be the first state in America to enforce the mandatory labeling of GMOs, the pressure is intensifying for Congress to pass a national standard. However, one of the biggest areas of concern is the seemingly misleading health claims many companies are able to make on packaged products.

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    Growing Demand for More Honest Labels and Healthier Products

    There have been a lot of issues pertaining to health-related claims made on product labeling. Many consumers have argued that companies, thanks, in part, to loose regulation policies, are able to limit the amount of information they include on packaging to shoppers, which impacts their ability to make informed decisions. Some have said that the lack of transparency is resulting in people purchasing products that actually have the opposite effect of what they hope for when they buy them. By urging companies and policymakers to improve their labeling laws and guidelines, people hope that they will be better educated and able to make smarter choices.

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  • US Senate denies bill to stall mandatory GMO labeling efforts.

    Legislation Denies Bill That Would Block Efforts of Mandatory Labeling Advocates

    The ongoing battle between the food industry and regulation agencies about the mandatory labeling of products containing genetically modified organisms, or GMOs, has dominated headlines over the past year.

    Those who are in favor of the policy argue that consumers deserve more transparent labeling practices and that the regulation should be a national standard. Those against it, comprising mainly food manufacturers, say that it should be voluntary and, at the very least, a decision made by individual state

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  • Government is being asked to require health warning labels on sugary drinks.

    States Say Sugar Warnings Needed for Consumer Health

    Amidst the growing controversy of fair food and product labeling practices, policymakers are getting another push to update regulations and guidelines, only this time it's not from confused consumers or advocacy groups; it's from scientists, doctors and dentists.

    The hot topic in question pertains to the negative impact sugar-sweetened drinks can have on health and whether or not such products should have a warning label. Bodies of nutritional science research have found a strong correlation between sugar intake and diseases such as type-2 diabetes and obesit

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