Wine Labels

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    When selecting a wine, does the wine bottle label design play a role in your choice?

    Wine Selection Can Be Tied To Wine Bottle Label Design

    When selecting a wine, a shopper has a limited field of visual information to go on. There's a glimpse of the color of the wine itself, the shape of the bottle and, most prominently, the wine labels. Think back to times you've searched for a new wine to try. Was your decision influenced by the wine bottle label? From the color of the imagery to the font chosen to the label's material, each part combines to make a whole. Chances are, experiencing the label in person did feed into the decision you made to bring a particular brand and vintage home.

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  • Prepare for Holiday Celebrations with Custom Wine and Champagne Labels

    Festive Times Call for Custom Wine Labels

    When the holiday season rolls around, it's time for people to meet up with friends and family, and many of these gatherings involve a drink. If you own a wine or champagne brand, you should distinguish your products with packaging to ensure they have maximum appeal and seem like good selections to bring to parties or give as gifts. New Year's Eve parties typically conclude with a champagne toast - are you doing enough to ensure that your brand is the one people bring with them?

    Stand Out from the Pack

    When shoppers go to stores en masse to purchase items for the holiday season, they often leave the house with no fixed idea of what brand to buy.

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  • Evoking Emotion Through Custom Labels

    What Is Emotional Marketing?

    Digital technologies are changing the game of marketing. With more tools and processes available than ever before, sellers are able to capitalize on a vast array of strategies and solutions for customizing packaging and labeling materials. But when it comes to appealing to their target audiences, few tactics have proved more effective than tapping into their emotions.

    Emotional marketing has been used by some of the biggest and most successful brands across the globe for many years. And with good reason: Consumers tend to base their brand decisions on their emotions, not logical information.

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  • It's Wine Harvest Season: Time to Think about Wine Labels

    From the Vine to Store Shelves

    From August to October, it's harvest time for vineyards in the Northern Hemisphere. That means it's time to think about putting those grapes on store shelves as wine. A refresh of label design could make the bottles more likely to appeal to customers, and there are plenty of great custom wine bottle labels out there for vintners interested in the market. If your find yourself in this situation, it's time to consider whether a new labeling strategy will breathe life into your wines' look and appeal.

    Win Shoppers' Eyes with Customized Wine Bottle Labels

    It's a great time to be a consumer of wine, as vineyards around the world are putting great products on shelves every year.

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  • Pressure Label Market Set for Worldwide Growth

    Widespread Need Recorded

    Wherever products are being manufactured, in any of a multitude of industries, there will be demand for pressure labels. This means a period of growth is ahead for the worldwide pressure label printing industry, as described by recent MarketsandMarkets research.

    Packaging strategies vary widely depending on what is being manufactured, but a few classic methods remain enduringly popular, and pressure labels are among them. These simple press-on stickers keep jars and bottles looking distinctive on store shelves. When paired with contemporary digital printing techniques, pressure-sensitive labels can carry just about any kind of vibrant brand imagery, from sharply rendered text to colorful and eye-catching pictures.

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  • Wine Bottling Season Is Here: Lively Up Your Bottles with Custom Labels!

    Use Estate #9 To Adorn Wine Bottles

    Wine harvest season typically begins in August and runs through October, though some wineries in California will actually start this process in July. Much like other libations such as beer and spirits, customers will often base their purchasing decisions on the wine bottle stickers and labels placed on the item itself. With all the hard work you've put into the growing, harvesting and preparation, you should not scrimp on your wine stickers at the end of the project.

    Rather, consider using custom wine labels printed on high-quality materials to ensure that your prospective customers and current clientele can see just how special your products are from the first glance on.

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  • How to Create Winning Wine Labels

    The Value of Custom Wine Labeling

    Whether you are a global winemaker looking to improve the attractiveness of your products or someone who wants to add a personal touch to a special event you're planning, there are many benefits to designing custom wine labels. Using state-of-the-art printing technologies and high-resolution stickers, you can transform an ordinary bottle into one that is creative, aesthetically appealing and visually engaging. And making sure your product is all of these things is crucial. Because, as much as people know they shouldn't judge a book by it's over, the truth is that most of us do.

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  • How Will You Approach National Wedding Month?

    NationalWeddingMonthFebruary is National Wedding Month

    Love is in the air this month, as February hosts both Valentine's Day and National Wedding Month, all within the shortest number of days of the year. If you produce candles, wine, wedding favors or any other products that are a bit more popular during wedding season, which generally falls in the spring and summer months, the time is now to get moving on customized label projects that will let newlyweds-to-be know that you are a good choice for their event.

    In many ways, this month is a great time to build brand awareness through several different types of campaigns, including those that celebrate National Wedding Month and Valentine's Day, directly market relevant services or get the brand name into the minds of individuals planning their weddings for later in the year.

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  • How Custom Labels Can Make Christmas More Affordable

    Custom labels can help make holiday shopping more affordable.

    Using Custom Labels to Manage Holiday Spending

    With Christmas quickly approaching, people are beginning to scramble to finish their holiday shopping and think of last minute gift ideas. This time of year can be both stressful and expensive.

    The National Retail Federation recently reported that consumers plan to spend around $800 on items related to the holidays.That's a lot of money, especially for those on a tight budget.

    Furthermore, sometimes people spend a considerable amount of money on presents, even when they aren't entirely sure they are purchasing the right items that their family or loved one will be pleased to receive.

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  • Making Waves this New Year's Eve

    Making Waves this New Year's Eve

    Personalize New Year's Celebrations

    The time of the year for celebration has arrived, and individuals and businesses from across the country are likely ironing out the details of their plans to ring in 2016 in fun and unique ways. If you manufacture or distribute products that are popular for New Year's festivities, including wine and champagne, you might want to consider the merits of customizing your labels for these items to ensure that they fly off the shelves at the end of December.

    Personalization has been a key to success for businesses of all types in the past few years, and one of the best ways to keep these strategies fresh is to align custom labels with specific events or campaigns, in this case those related to New Year's.

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