New Product Labels Carry More InformationIt has been decades since the universal product code (UPC) was introduced to product labels, and this has since changed the way many retailers operate. These label codes allow merchants to simply scan items to ring them up in the register and can also be used to aid other functions, such as inventory management and tracking.
Now, product labels are slated to get a makeover. The National Retail Federation recently reported that digital watermarking allows manufacturers to include additional information on product labels that is completely invisible to the human eye. These watermarks are printed throughout the product labels, which can expedite scanning speed by as much as 40 percent. This also makes it easier for customers at self-checkout stations to quickly scan their items.
Beer Bottle Labels Receive Animated Enhancements Online
Custom Packaging Stickers Create Sunny Outlook for Skin-Care Company
Fashion Label Cuts Out First Name
Consumers Happy with Packaging, Not Manufacturers
Study Suggests Revamping Drug Labels to Grab Attention
Feds Create Fuel Economy Car Sticker for Used Vehicles
UK Government Tests Energy-Efficient Sticker Labels for Appliances
Nonprofit Advocates Environmental Warning Sticker Labels on Gas Pumps
Students Awaken Environmental Advocacy by Incorporating Coffee with Custom Beverage Labels on Campus
Eco-Friendly Labels To Fight The Good Fight
Kraft Makes Custom Foods Labels Mistake
"Gluten Free" Starting to Show Up On Bath and Body Product Labels
Craft Brewery Joins with HBO to Print Beer Labels
Uproot's Custom Wine Labels Target a New Type of Wine Drinker
Tedesco Shoppers Question New Allergy Warnings on Product Stickers
Custom Food Labels Are Missing Ingredients
Get A Head Start On Spring Marketing With Ideas For Packaging
FDA and Consumers Focused on Improving Food Labels
The Power Of Packaging Directly Affects Sales
New Packaging Something To Bark Home About
Hawaii Discovers Flaws in New Vehicle Safety Customized Stickers
Farmers Use Custom Stickers to Promote Wares
Customized Stickers Let Calif. Drivers Use the Carpool Lane
Organizations Use Roll Stickers to Combat Underage Drinking
Calorie Label Stickers to be Placed in Britain Staircases
Green Packaging News
LL Launches LIne of Eco-Friendly Label Materials 10.19.2011
LL Partners with Classroom Central 4.6.2011
Free iPhone App Gives Users Custom Label Bids in Seconds 2.17.2010
Looking for another Lightning Labels press release? Find it in the Lightning Labels Press Center.
From the Desk of James Lowry - New Eco-Friendly Options for You!
Feature Article - What Message Does Your Label Send?
Customer Focus - Picky Sticky
Learning About Labels - Learning About Label Laminates
Lightning Labels News - We've Lowered Our Minimum Order!
Read the Fall/Winter 2011 Lightning Flash Newsletter as a PDF
Looking for an article published in a previous edition of the Lightning Flash? Find it in the Lightning Flash Newsletter Archives. Download printable PDFs; or view individual articles online by date & category.
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