Lightning Labels Blog

CBD buyers want high quality, consistency and authenticity. Hemp Depot delivers all three.

Hemp Depot develops high-quality hemp CBD oil, hemp seeds, and hemp clones. According to spokesperson Nick Curley, “Our first product was CBD tinctures. And although they still are one of our most popular products, we have some very new and exciting products such as gummies, pressed pills, fizzy drink tablets, and a high end skin care line.”

Products deliver the highest degrees of purity and strength in the consumer and wholesale CBD market, with all products grown, formulated and processed in Hemp Depot’s facilities in Colorado, according to Nic

When people think about fun, exciting custom product labels, craft beer is likely the first industry that comes to mind. If you're entering this space — or are already in it and hoping to shore up your position — beer label design is an essential part of staying relevant and appealing to customers.

Whether you rely on bottle labels or your brewery prefers to use cans, there's plenty of room for creative branding potential. Your task is to figure out everything that is fun and unique about your beer offerings and encapsulate it in a custom label. This is easier said than done, but it's quite possible with the right mindset, approach and label printing know-how.

Lightning Labels Account Manager John Yost has a big smile. It’s a symbol of his joy at work, love of life outside work, and the good year he had in spite of a pandemic.

Prior to joining Lightning Labels in June 2019, John worked as a logistics coordinator for a trucking company and as an analyst for marketing operations at a telecom company.

His happiness at work is fueled by engaging with product label customers. He notes, “My favorite parts of working here are the customers and how dynamic the job is. Every day is different and you never know what to expect. It keeps things interesting and makes the days go by quickl

Nutraceutical products are a growth industry at the moment, with customer demand on the rise and manufacturing ramping up. If you're deeply involved in this space, it can be an exciting time — but also a challenging one. The increased interest in nutraceuticals comes with extra competition from brands large and small. Standing out in an ever-busier lineup of products will have to be a priority in 2021 and beyond.

Fortunately, there is a perfect way to increase your items' appeal on store shelves, whether they come in a bottle, box or any other container. Your use of customized labels, with modern design sense and high-quality materials, can be the differentiator your nutraceutical items need

Selling any product in the medical or adult-use cannabis industries means dealing with a high level of regulations and legal restrictions. For entrepreneurs around the country, that price of doing business has been worth it, allowing them to become part of these fast-growing and exciting spaces. While the exact nature of the rules you'll have to obey will differ based on your products and the state where you and your audience are based, there are a few common features required on products.

Barcode labels are among these frequently-used regulatory measures, especially more advanced QR codes and other 2D barcodes

Wine bottle labels on store shelves tell stories, giving impressions of each bottle's contents with vivid imagery, elaborate text and careful choices of materials and finishes. Amid the creativity and dynamism of the winemaking space, how can you make your vintages stand out? One answer is to step up the design of your wine bottle labels and embrace new technology. This is where augmented reality wine labels come in.

Though wine is a beverage suffused with tradition and history, you can make a splash by being forward-thinking. Today, that means adding technology to your marketing efforts.

As the year ends, it's a great time to think about your brand's strategy, goals for 2021 and how custom label design trends could impact this. It's plain to see that 2020 has been a challenging time, but by looking ahead you can put plans in motion to make your product or service a winner in the months ahead. Your promotional efforts in the new year should include fresh new custom product labels, whether you're launching something new or simply refreshing your visual brand identity.

Custom Labels: Showcasing Your Product or Brand

Showing off your products with custom labels is the perfect New Year's resolution.

Tea is a competitive segment of the overall beverage market. If your brand is dedicated to selling tea to customers, you should make sure all parts of your marketing and sales strategies are aligned and kept to high standards. There are as many kinds of tea customers as types of tea, and that includes pre-bottled iced tea products alongside tea bag and loose-leaf offerings. Finding your audience and making your brand their top choice is the purpose of your tea label strategy. This is where custom tea labels comes in.

Tea Labels: Why Custom Packaging?

No matter what niche within the tea market your brand is pursuing, you should prioritize packaging.

Marco Escarcega makes his presence known by what he does rather than what he says. The shift lead/die cutter on the second shift works hard and observes much. He notes, “I’ve watched the company grow rapidly since I started here in August 2017. The most noticeable growth I've seen is the number of employees working here and more equipment.”

He also is very observant about the company culture, pointing out that “Our management is friendly and always willing to help when needed. And, my co-workers, along with management, are awesome. Marco emphasizes that this provides a comfortable and supportive work environment, something that has become even more critical with everything that’s happened in 2

Candle making is a dynamic industry for a small business to focus on. If your new or existing company is delving into manufacturing its own candle products, you'll have to give serious thought to your custom candle labels. These serve the dual purpose of being informative and acting as advertising for your products.

The most recent Grand View Research report on the candle industry stated that the sector was worth $3.45 billion in the U.S. alone in 2018. The sector is fueled by independent businesses alongside major players in the fashion and bath and body spaces. If you're ready to put your products alongside this tough competition, appealing custom candle labels are essential.