Lightning Labels Blog

Pete Romas, Business Operations Manager, Analytics & Reporting for Lightning Labels, has filled many roles in his given professions, from printing to pizza.

He started with Lightning Labels six years ago as a marketing & sales coordinator, then became Business Operations Analyst before moving into his present role.

His family’s pizza business—where he ran the register, helped prep dough and sauce, sauced and cheesed the pizzas, and handled delivery and catering—no doubt prepared him for the many hats he’s worn at Lightning Labels.

“I really enjoy team collaboration—working with the team, figuring out issues, releasing stress by automating someth

As a maker of nutraceutical products — the supplements, powders and vitamins that keep consumers feeling their best — you are part of a vibrant industry. People are eager to augment their diets with the latest in healthy items, and they may turn to your brand to follow through on that desire.

There's a catch, though — as with any competitive space, you'll have to try hard to stand out from other nutraceutical providers. How can you convince shoppers that your supplements are their best bet for lasting health and wellness? Your nutraceutical labeling strategy should play a major role in this effort.

Delta-8 THC products are a special category within the cannabis space. In some parts of the country, these items are brought to market based on different rules than standard medical marijuana or recreational cannabis offerings.

Delta-8 cannabis products are being sold based on a provision in the 2018 Farm Bill which famously decriminalized hemp growing. As Hemp Industry Daily explained, there is a great deal of confusion at the state level as different regions take divergent approaches to conflicting regulations.

So, the question remains: Is it legal to sell delta-8 THC items? The answer differs based on state and on legal interpretation.

So you've decided to offer a new variety of e-liquid, or to enter the vaping product market for the first time. What do you need to know about labeling your latest product?

Your e-liquid labels and packaging strategy in general are critical for reaching customers. You have to pursue two objectives at once, creating labels that will help your brand stand out while also following the many legal requirements facing the vaping field.

Compete in the Vaping Market with E-Liquid Labels

The numbers are clear: E-liquid is a rising force in the overall vaping products market. If your company produces this liquid, you should be ready for brisk competition — its popularity won't have gone unnoticed by other companie

John Perry, President/CEO and founder of Greene County Fertilizer Company, which includes the N-Ext™ brand and Bio Green® fertilizer brand, lives, studies, and talks lawn and garden care.

Bio Green USA has been marketing ready-to-use lawn and garden products for professional use through designated service providers since 2005. In 2014, John founded Greene County Fertilizer Company, a manufacturer and supplier of soil amending fertilizers, as the “child” of Bio Green USA. Today, roles have reversed, as the Bio Green® brand is now under the Greene County umbrella. The company is based in Greensboro

Do you want to add some context to your packaging? Do you have extra information or multimedia experiences to share with your customers? One of the best ways to give your items some additional appeal is to print QR codes on labels.

These codes, when scanned by an ordinary smartphone camera, can link to online resources that provide entertainment, education and everything in between. QR codes can aid in compliance and supply chain tracking or be the gateway to more customer engagement. Not bad for tiny black-and-white squares.

QR Codes on Labels: What Are They?

QR codes are a kind of barcode.

In the beginning of the craft beer scene, bottles were the container of choice. Beer cans? Those were for the Budweisers of the world. The balance has tipped, however, and now cans stand alongside bottles as a serious choice for craft brewers.

If your brewery is planning a new release, you have a choice between cans and bottles, with each having its own advantages. Whichever type of container you pick, however, there's one thing that deserves plenty of thought: your craft beer label strategy.

Labels for Beer Cans and Beer Bottles: Container and Label Strategies

The question of whether to can or bottle beer has heated up in recent years.

Helmets serve multiple roles, protecting wearers' heads and projecting their pride, whether that's in a sports team, a construction crew or any other group. Well-chosen helmet stickers can help get this latter point across, creating a great visual impression. When designing these custom stickers, you should be sure you're working with a trusted provider to connect you with the best materials, quickest turnaround times and most reliable printing processes.

Helmet stickers are surprisingly versatility. You can start by picking out logo stickers that will stay in place for years to come, then add award stickers that will help players or employees show off their accomplishments

From soaking to sipping, beer and all the effervescence it produces is the order of the day—and night—at The Beer Spa in Denver, CO.

Open since February in Denver’s historic Five Points neighborhood, The Beer Spa was founded by husband and wife team, Jessica French and Damien Zouaoui.

The idea for a high-tech wellness space that combines a day spa and a taproom came to life in the mountain town of Zakopane, Poland. To escape from the rain, the couple ducked into a “beer spa.” They became intrigued with the idea of pairing soaking in a warm, bubbly beer bath while sipping on cold Polish b

Gary Paulin is all about rapid growth. Throughout his career and during the last five years as

VP, Sales & Client Services with Lightning Labels, he has driven rapid growth of the company’s customer experience team and the quality of their interactions with customers.

Business and Brand Development are his passions. Rapid growth of the Lightning Labels brand and overall business during his stewardship attest to his success in both arenas.

Prior to joining Lightning Labels, Gary spent nearly 30 years educating and training business leaders, while marketing and selling a diverse product portfolio, including software applications, professional services, media products and services, and effective marketing and business development strategies.