Lightning Labels Blog

  • October is National Cookie Month

    Custom Stickers and Labels are Perfect for Cookies

    If there's one thing in this world that doesn't need extra oomph to sell, it's delicious, fresh-baked cookies, right? Maybe - but October is National Cookie Month, and people will have a lot of choices regarding which treats to sample. If you want your baked goods to stand out in a crowded field, it's time to step up and adorn them with cookie labels or stickers.

    This month is a great time to celebrate and get the word out about your cookies whether you sell to supermarkets, run your own walk-in bakery, sell at farmers' markets or just give out batches to friends and family. Breaking down strategies by the scale of your operation shows just how many uses there are for cookie stickers.

    Manufacturers

    If you produce cookies as part of a line of foods to be sold at supermarkets and other major retail outlets, custom food labels designed with National Cookie Month in mind can convince curious shoppers to make a purchase. They might not have decided what to buy when they enter the store, and bright, high-quality labels can convince them to celebrate National Cookie Month. Ideally, they'll come back for more even when October is done.

    Bakeries

    Even if you mostly sell cookies on your own premises, there's plenty of room to improve the distinctive look of your product lineup with food labels that celebrate National Cookie Month. As you're likely baking up a fresh batch of cookies every day, it's easy to change out the labels and stickers you wrap them in based on the month. National Cookie Month, Halloween, Thanksgiving and on to the winter holidays - each season's imagery can make your products more exciting to the eye.

    Farmers' Market Sellers

    When you set up a stall at a farmers' market, there's plenty of competition from other vendors. People can browse the aisles without having a solid idea of what they're there for, so draw their eyes to your table with colorful and bold cookie labels and stickers that tell them this is National Cookie Month. Make your baked good seem exciting and it won't be hard to drum up business at this autumn's markets.

    Hobbyist Bakers

    Even if you're just baking for friends and family, cookie stickers are a great way to reach out. Use personalized stickers to let people know you're thinking of them. Or perhaps you could use homemade goods to promote an event at a child's school or a business in a field other than food. All-digital printers such as Lightning Labels don't charge huge amounts for short print runs of stickers, and allow extreme customization - so professionally made stickers are in your budget.

    Now's the time to move on National Cookie Month stickers - October has already begun. Luckily, the natural appeal of fresh-baked cookies will do a lot of the promotional work for you. It's time to add just a bit more flair with custom stickers to let everyone know that you're celebrating a special time of year. With Lightning Labels' quick turnaround times, it's not too late.

  • Companies, Consumers Parsing GMO Food Labeling Laws

    Checking in on the GMO Food Labeling Question

    When it comes to food product labels displaying new nutrition information, genetically modified organisms are the latest battleground. If you've been following the news over the past few months, you've likely noticed that the question of whether there is a need to identify such ingredients on packaging has intensified, fought by legislators, consumers and trade groups at both state and federal levels. Now, it's time to take stock of the situation, especially if your own products fall into this category.

    Rather than risk fines or legal suits for mislabeled products, it's best to get ahead of the curve, react effectively to each newly applied law and refresh your food labels when necessary. Fortunately, the last part of that process is easy - having a new set of custom food labels printed has become a quicker and more efficient process in the age of all-digital printers.

    Customers, Companies, Congress Weigh In

    The Wall Street Journal recently captured the corporate reaction to the current GMO labeling standards. Many organizations today insist that their customers want these ingredients to be noted with specialized labels, and therefore they are taking this approach. This is beyond what is federally mandated, and it's worth stepping back to remember what the current status of law is regarding GMO alerts.

    The source explained that the nationwide GMO law signed by President Obama in July only requires companies to create a way for consumers to reach the business and access GMO data. Labels may contain a web address or hotline number, rather than a list of ingredients that have been genetically modified. Organizations have two to three years to commit to changing their labels to meet the requirement. That nationwide regulation comes as an answer to and replacement for a Vermont statute which was causing consternation, due to the fact that for companies that wanted to sell in Vermont in addition to other places, it essentially was a global labeling law.

    The older, state-level law was more strict, asking for full labeling of GMOs. So, are companies happy that they now just have to place a link on their labels? Maybe not. The Wall Street Journal contained quotes from several corporate higher-ups noting that what the public wants is clear and accurate GMO notation, so that's what they'll provide. Campbell Soup is voluntarily placing such information on its goods, and has voiced support of a nationwide regulation. Panera Bread has publicly stated that it doesn't want to take a stance for GMO labeling that others will have to follow - but it is highlighting any such ingredients in its own food.

    That response, however, doesn't contain the full spectrum of corporate opinions collected by the news source. Wal-Mart Vice President of Food Safety Frank Yiannas believes that any labeling debate is premature, and the focus should be on determining for certain whether there are any ill effects of eating GMO-containing food. He, in contrast to the other corporate executives, puts GMO disclosure further down shoppers' lists of priorities, and stated that buyers are more interested in the prices and relative quality of the foods they buy.

    A Stable Regulation

    While there may not be universal agreement on whether it's a good idea to print limited GMO information on food packaging, at least the law is standardized across the country. Packaging Digest contributor George Misko pointed out that before the national rule went into effect, more states were stepping up with their own labeling laws.

    Vermont, as mentioned above, actually passed its version. Laws were accepted provisionally in Maine and Connecticut and rejected in California, Illinois and New York, with the potential for more states to get involved. That's over now, as Misko specified that provisions within the federal version of the regulation make it clear that states can't introduce their own competing laws.

    The battle over GMO disclosure may not be over, of course, as those in favor of both less and more information are still out there. The author noted that the legal struggle and series of challenges has spanned more than two decades. Now that the national version of a labeling standard is in place, you can relax somewhat, especially regarding possible patchwork rules that affect states where you do business. As for whether the rules established will change, it's impossible to say for sure, and it pays to keep monitoring the rules and stay compliant.

    Time for a Food Product Label Shake-up

    GMO disclosure isn't the only rule relating to food labeling practices set to change over the next few years, but it's as good a reason as any to step back and observe your food product labeling strategy. High-quality, custom food labels in compliance with all current laws could transform your offerings in multiple ways, keeping your brand ahead of the curve from a legal perspective and giving you a chance to either add a new visual identity or sharpen your products' classic look. Changes in labeling law can be an opportunity for reinvention your products with customized food labels rather than an imposition.

  • Promote Awareness of your Favorite Causes with Custom Stickers and Labels

    A Month to Boost Perception

    There's perhaps no charity awareness symbol more recognized around the world than the pink ribbon that reminds people to look for the signs of breast cancer - potentially saving lives. Those ribbons appear every October, and it's no coincidence - this is awareness month, a time for individuals, nonprofits and businesses alike to promote their most passionately supported charitable causes.

    You can take many approaches to getting your message out, but one visual medium in particular can reach people in every walk of life, both during October and for months afterwards - awareness stickers and labels. These bright reminders to support charitable causes can have a real impact, and it's not too late to order some and make a difference before October is over.

    Awareness is Important

    Depending on the cause, increasing awareness of an important issue can literally save lives. The campaign to educate people about breast cancer risk is an example of such an effort. The ubiquitous pink ribbon is a reminder for more individuals to receive screenings for cancer. If you want to become part of this campaign, breast cancer awareness stickers can take many forms. Bumper stickers are a great choice - they can last longer than the month, and go on many other surfaces in addition to cars.

    Labels on products, too, can be changed up to support a good cause. Think of the impact bright pink breast cancer awareness labels on just about any sort of package can have. They draw the eye and remind viewers of an important issue. Brands can throw their promotional weight behind their favorite causes by committing some space on their products, and reach their audiences. And this change in branding doesn't appear likely to harm those items' appeal - if anything, shoppers will be glad the companies have turned their attention to important issues.

    Time to Launch Campaigns

    October is already underway, but that doesn't mean it's too late to support the causes you are most enthusiastic about promoting. Working with an all-digital printing partner such as Lightning Labels is a fast and painless process, and you can have your cause labels and stickers in hand in a matter of days, rather than weeks or months. Furthermore, digital printing processes don't necessitate the creation of plates. Cutting out that step means that smaller batch sizes are available for reasonable prices. Even if your organization is small - or you're launching an awareness campaign as an individual - you can find an order amount that works for you.

    It's time to reach out to the world and promote the ideas that matter most to you. Awareness of issues such as diseases to be fought can make a real difference, and stickers and labels can help those messages reach a wider audience. When you see your stickers still being displayed in November and beyond, you'll know you made the right choice of medium, and Lightning Labels' tough and high-resolution offerings are the perfect match for any such campaign. October has already commenced, so don't let another day tick away.

  • Prepare for Black Friday and Cyber Monday Advertising with Custom Stickers

    Stand Out from the Pack

    If the air's getting cooler and the nights longer, Black Friday and Cyber Monday must be on the way. Your retail business is likely banking on big returns from these shopping seasons, so it's time to ensure your preparations are underway and up to a high standard. Getting customers ready for the big shopping days and ensuring they're aware of the savings to come can be a challenge in today's ad-saturated climate, but there are creative ways to put your messages in front of plenty of eyes - custom stickers and labels looming large among them.

    Several Places to Promote

    You can promote your business with stickers on your products, as well as window stickers or ones that will add visual flair to endcaps and other shelving fixtures. The temporary deals that kick off the holiday season are a big event for retailers of all kinds, and you can give them the appropriate fanfare with bright and tough stickers on every surface. It's time to advertise the deals to come, as well as special hours or online-only deals consumers can access when they get home.

    Window stickers may be especially useful when it comes to promotions and sales. Perhaps you have a sign in your window that shows your hours and which types of payment you accept. You can supplement that year-round version with a new, colorful sticker touting your expanded hours for the shopping season and ensure your customers are ready to join you on Black Friday.

    Special Deals

    Of course, on the day itself, people will want clarity about which items are on sale. Custom labels for special releases, or stickers that will explain the one-off prices and bargains available, can ensure customers don't pass up limited-time offers. On busy shopping days especially, people may not want to flag down employees to ask their questions. Instead, they'll look at signage and the products themselves to see what kind of deal they're in line for. If your labels and stickers are as clear as possible, they'll get the message.

    Time to Act

    The holiday season for retail is just around the corner - it seems the sales start earlier every year, and you don't want to be left out of the excitement. It's time to work with a reliable partner, such as Lightning Labels, to receive bold-looking and tough stickers and labels well in advance of the first shopping days of the season. Lightning Labels turns orders around in days, not weeks or months, meaning you won't be left waiting.

  • Fire Prevention Week is October 9-15: How Fire Prevention Stickers Can Help

    Fire remains a deadly and devastating threat facing homes and businesses around the world, but there are plenty of actions people can take to ensure their dwellings and places of business are as well protected as possible. Fire Prevention Week is all about reminding the public about the various ways to guard against the risk of fire. You can take this opportunity to print general awareness stickers, and use it as a reminder to print up fire prevention stickers that will protect your own loved ones or pets in the event of a fire.

    Awareness Increases

    If you serve on a community organization that wants to promote Fire Prevention Week, fire prevention stickers are a great way to get people thinking about the issue. Handing these out is a great way for local agencies to interact with the public. If the stickers are attractive and well-made, they could go on recipients' cars and spread their messages far and wide.

    Businesses can also get in on this type of promotion. Fire prevention is always relevant, so any company eager to be viewed as a responsible part of its community can spread these important messages between October 9 and 15. If you sell products that could contribute to fire safety, or should be kept isolated so they don't become a hazard, attaching fire prevention labels to those items is another good way to ensure people and their property aren't harmed.

    Warnings on Windows

    While you're no doubt careful about preventing a fire from breaking out in your home, there's no way to be 100 percent sure one won't occur. For this reason, it's a good idea to consider putting warning stickers on your windows or doors. Unobtrusive decals can tell first responders if the home contains young children or animals, so they'll know who and what to look for in the case of a fire. Firefighters can better protect lives when they go in knowing more details about the situation.

    Still Time to Order

    While Fire Prevention Week is right around the corner, it's not too late to get your stickers, labels and decals for the event. Lightning Labels, true to its name, is a high-speed printing partner that can turn your order around in days, instead of weeks or months. Using an all-digital process, Lightning Labels combines affordable prices for sticker batches of any size with speed and great materials. No matter what kind of approach you're taking to safety labels, fire prevention stickers or alert decals, Lightning Labels can help you reach your goal.

  • Prepare for Charitable Events and Awareness Campaigns with Custom Labels and Stickers

    In October and Beyond, Custom Labels and Stickers Promote Good Causes

    Philanthropy and supporting charity are year-round endeavors, but some months of the calendar are set aside for certain areas of focus. October is Breast Cancer Awareness Month, among other health-related causes. If you plan to run a fundraising effort, now is the time to think about setting up charitable event stickers and labels. Depending on your own background, there are many different products you can use to spread this charitable effort. Manufacturers and retailers can customize the labels of products while nonprofits can hand out bumper stickers that will last long after the month has ended, keeping awareness high.

    Visibility on the Rise

    You've no doubt seen some of the larger and more expensive awareness-raising promotions relating to breast cancer treatment. When sports leagues are inundated by pink ribbons and equipment in October, that's a huge campaign that millions will see.

    When it comes to promoting awareness and fundraising in your own community, you can harness similar imagery and apply it to custom stickers. If you're raising money, you can pass out "I donated" stickers to everyone who gives. Alternately, if your goal is to spread a message - such as encouraging more women to schedule breast cancer screenings - free stickers can get the word out.

    Tying a product or whole brand in with charitable and health awareness events is a great way to use visibility for a good cause, and it can create positive associations for the company. If you make or distribute merchandise, you can use custom charitable event labels on your goods, highlighting causes during their designated months and encouraging buyers to get involved.

    Health Campaigns Are Better With Stickers

    Safeguarding the health of a community is one of the most important efforts you can become involved in. Whether this takes the form of raising money for research into cures or increasing public awareness of the need for preemptive testing, any campaign can become more visually vibrant with the help of stickers and labels.

    Lightning Labels can be a partner for these efforts, producing tough and visually bold custom bumper stickers, specialized product labels and more. October's multiple public health campaigns can benefit from these items, and with quick turnaround times and a cost-effective all-digital process, you can get the materials you need with time to spare. Other months will bring new causes into the spotlight, and Lightning Labels can remain a valuable partner, helping you promote awareness of and raise funds for those efforts, too.

  • Evoking Emotion Through Custom Labels

    What Is Emotional Marketing?

    Digital technologies are changing the game of marketing. With more tools and processes available than ever before, sellers are able to capitalize on a vast array of strategies and solutions for customizing packaging and labeling materials. But when it comes to appealing to their target audiences, few tactics have proved more effective than tapping into their emotions.

    Emotional marketing has been used by some of the biggest and most successful brands across the globe for many years. And with good reason: Consumers tend to base their brand decisions on their emotions, not logical information. According to Buffer, research has shown that marketing campaigns that use emotional content tend to outperform those that use rational content by about double. Part of the reason it is so effective is that it can help build brand awareness and exposure. For example, psychologists have learned that when something makes a person happy, that individual is more likely to want to share it - hence why cute videos of animals tend to go viral often.

    The source also referenced a wheel of emotions that can help explain how certain feelings can tap into others. For example, admiration is often associated with trust. Therefore, if you put a positive message on your product label, it could lead to shoppers viewing your brand as being more trustworthy. Put simply, emotion influences motivation, which drives action.

    Creating an Emotional Connection

    Custom labels serve many different purposes and are an invaluable tool for marketers to use to their advantage - allowing them to differentiate their products from others on the shelves, deliver a meaningful message, demonstrate brand identity and create a lasting impression. And they are also a great way to establish an emotional connection.

    For example, right now many consumers are excited about it being football season. By changing product labels to include the logo of the local sports teams, you will not only fuel loyalty but also facilitate a sense of comradery. Suddenly, it becomes less about the product and more about showing support for the team and associating with a business that shares the same values.

    The effectiveness and benefits of using custom labels to appeal to people's emotions aren't just something businesses can leverage, either. Emotion is something that can - and should - be used for personal situations as well. Let's say you have an event coming up that you plan to need decorations and/or party favors for. Designing and printing personalized labels for it is a great idea. Adding the date of the event or matching it to the theme of the celebration can immediately transform otherwise boring souvenirs into sentimental mementos that are more meaningful and personal. Whether it is a wedding, anniversary, graduation or some other important event, custom labels can be used to tap into the emotions of guests and make it so the products can be kept and used as reminders of the special occasion.

    Another demonstration of the power personalized labels can have in creating an emotional experience occurs when they are used to make an important announcement. For example, earlier this month, the Today Show shared a video that was going viral in which a son revealed to his mother that she was about to be a grandmother by handing her a bottle of wine she was cooking. On the wine label was a picture of the sonogram. This has also become a popular approach brides employ to ask their family and friends to be in their bridal party.

    Labels can play a useful and important role in life's milestones and important moments. However, the key is figuring out which emotion you are trying to evoke.

    Tips for Designing Labels

    Before creating the custom label, you must first determine what kind of effect or emotional response you want the label to have. For example, should it make the person feel excited? Sentimental? Understanding this is the first step in establishing what design elements should be used. Then, in order to ensure the final product meets your expectations, you need to choose the right digital label printing company to work with.

  • Create Fun, 'Spooktacular' Stickers for Halloween

    Creepy or Cute, Fun or Frightening, Stickers are Great for Halloween

    Are you planning a party this Halloween? Do you have kids who are going trick-or-treating? Is your company planning to use the holiday as a chance to promote your offerings? If any of those situations apply, you've got a great opportunity to use custom Halloween stickers. These can be bold, colorful and perfectly in tune with the spirit of the holiday. High-quality digital printing can bring the orange and black look of Halloween to life, with classic spooky imagery adding fun to your party.

    Lots of Uses

    When you're wondering whether to order Halloween stickers this year, take a moment to think about the many surfaces crying out for the extra bit of flair that a tough, digitally printed sticker can impart. You can hand stickers out, stick them up in a business or classroom setting to get people excited about the season, or use them to turn year-round items into autumn specialties. Here are a few ways to make a statement with stickers:

    • Trick or treat bags: When kids come to your home in search of treats, why not hand out several candies at once, bagged up and sealed with a custom Halloween sticker? This adds some visual interest, and is more in tune with the spirit of the season than just handing out fun-size candy bars with no extra adornment. And when your own kids go out trick-or-treating, they can decorate their bags with the same fun stickers.
    • Party decorations: Teachers who plan to celebrate Halloween in their classrooms or members of office party planning committees, take note: Stickers are a great way to turn a normal room into a spooky space that's perfect for the season. Hand extra stickers out to guests, or tuck a few away for next year - it'll be here before you know it!
    • Seasonal retail: When your retail store or product brand has a possible connection to the season - for instance, if you produce or sell candy, a little change in packaging can get customers excited for ghosts, ghouls and all things scary. Halloween labels for relevant products or simply a few stickers on top of year-round packages can make a real difference and reach shoppers who love the holiday.

    Time to Order

    September is flying by, so you may be wondering whether it's too late to design and print good-looking and tough stickers for Halloween. If you work with Lightning Labels, the answer is an emphatic no. A combination of all-digital printing processes ensures that turnaround times are lightning-fast and quality is high. When you can get an order in days instead or weeks or months, it's possible to make any holiday more fun on short notice.

    Another advantage of all-digital printing processes is the financial ease of ordering small batches of stickers or labels. There are no engraved plates involved, so changes and personalization are possible, and there's no need for high minimum orders. This means that whether you're getting stickers for a business or your own party, there's an option that will suit you.

  • It's Baby Safety Month: Are Your Products Properly Labeled?

    Are Your Products Labeled for Safety?

    Some products shouldn't be used around children, and the proper labeling of these items is one of the most important steps in manufacturing and distributing them up to industry standards. Some labeling conventions are required by law, others are extra add-ons that parents will be grateful for. September is a great time to check and make sure your products are as clearly labeled as possible, as it's Baby Safety Month. People with small children want to know right away which items should be kept far away from their little ones, and custom childproof labels are an effective way to tell them.

    Keeping Babies Safe

    A huge number of objects can be dangerous when children get into them, from the obvious, such as chemicals, to anything heavy enough to cause harm if it tips over. September is a good time to think about whether your products fall into these categories. Even if you are already employing child-proof stickers, they may not be large, prominent or bright enough. Tough stickers that won't wear off on their own are a priority here, as parents will want to know every relevant warning. If even one child is kept out of a dangerous situation because of your labeling strategy, it's done some good.

    Custom safety labels warning of danger to babies is meant for parents, not the children themselves. Since the kids being protected in this case are too young to read or comprehend the symbols, you're really issuing these warnings to adults. New parents will be thankful that you're helping them perform their most important task - keeping their kids happy and healthy. Custom childproof stickers on packaging are one way you can communicate your values to the people who buy your products. You want to make sure they can be used safely in houses with young children, and give customers all the info they need.

    Time to Change Your Packaging

    You may believe that it's too late to change up your packaging strategy while Baby Safety Month is still underway. However, that's not true. Working with an all-digital printer such as Lightning Labels gives you the speed and flexibility you need to have new packaging on your products in a matter of days, not weeks or months. Whether you're interested in whole new labels or just stickers that will add safety information, there are plenty of options. You're free to choose a material - in the case of child safety labeling, it pays to go with one tough enough to stand up to wear and tear.

    Tying a packaging refresh into Baby Safety Month can serve as a reminder to parents to ensure that the products they use in everyday life are securely kept where their young children can't get into them. By launching such a campaign, you impart this valuable safety message. It's a good image for a brand to have: Becoming a company that really cares about its audience is a positive move for just about any organization. And moving in this direction is so simple. It all starts with new labels or stickers.

  • The Success of EPA's New 'Safer Choice' Label

    The Challenge of Hazardous Chemicals It's no news that consumers today want products that are not only healthy and safe, but also good for the environment. For the food and beverage industry, this increased demand for better products has been driven by the desire to make healthier choices and be able to more easily understand what ingredients are contained in the item. And although the industry has recently been fraught with controversy, such as the ongoing debate regarding whether GMO labeling should be mandatory, the premise is relatively simple: Let consumers know exactly what ingredients are used in the product and don't try to deceive them with buzzwords and marketing gimmicks on the packaging and labeling.

    When it comes to cleaning and household products, though, it seems things are a little more complex. Of course, the same principles of health and safety apply. Most consumers would agree that, if possible, they would like to avoid products that contain harsh or hazardous chemicals. Many might assume that, if it is on store shelves, it can't be that harmful. But, as Vermont Public Radio recently pointed out, the Environmental Protection Agency is responsible for regulation of chemicals - and its governance has been somewhat limited by the Toxic Substance Control Act.

    Discovering a Labeling Loophole The source pointed to some events that demonstrate the conflict between the court and the EPA, such as hazardous levels of PFOA being found in New Hampshire, Vermont and New York's water and when EPA was prohibited from banning asbestos in the early '90s. These are just some examples of instances that helped drive the EPA to its development of the Safer Choice Label program - a voluntary initiative aimed at providing companies - and consumers - with a better way to further evaluate the safety of chemicals in products.

    "We realized was that, if we put a simple label on a product that people can see - we put that on a product that is safer, it's a safer choice for household products - that people will respond to that, that consumers will regulate with their dollars," EPA Top Administrator Gina McCarthy explained to the source. She added that the organization is extremely thorough in its science-backed research. And the terms of the Safe Choice program are pretty simple and straight-forward.

    "If a chemical has data, which shows that it's got potential health effects for people or effects for the environment, we don't allow it to be used in program," said program manager Clive Davies. "[J]ust because it's allowed at low level, doesn't mean it's safer. So we only allow the safest possible chemicals."

    EPA Label Gaining Popularity Among Companies Although the labeling program was initially introduced over two decades ago, it has recently undergone a rebranding and received a new logo. And it seems it has had a positive effect. For example, according to VPR, Seventh Generation, which previously steered away from using logos, liked the idea behind Safer Choice so much - and what it represented - that it decided to have its laundry detergent products certified.

    Seventh Generation isn't the only business to recognize the value of this kind of safe labeling. Over the past year, there has been a 30 percent jump in Safer Choice label review requests. This year, Clorox was the recipient of a "Partner of the Year" award from the EPA. Even retail giant Walmart has joined in, promising to bring private-label products to Safer Choice standards.

    There are a lot of factors businesses need to take into consideration when creating their product labels. However, given the rising popularity of the Safer Choice program among major brands, companies committed to demonstrating environmental responsibility and prioritizing the health and safety of its consumers would be well served by being approved to add the logo to their product labels.

    On its website, the EPA offers some guidance on the new Safer Choice Label. After submitting chemical data, sellers will have their requests reviewed by a third party. Whether they are waiting approval or not yet sure about committing to the program, it is highly recommended that businesses - at the very least - look into what chemicals and harmful substances are listed by the EPA, and take proactive and preventative measures to eliminate them from their own products.

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Material Descriptions

Materials

BIOSTONE

One of our eco-friendly options that is actually made of stone—no trees are used. This material should not laminated.

CAST GLOSS

This is another material specially designed for the wine industry. It is paper-based with a high-gloss white finish. Same adhesive and liner as Estate #9.

CHROME (SILVER) BOPP

This material has the same water and oil-resistant properties as our White BOPP and Clear BOPP, but has the "mirror-like" look of shiny chrome.

CLASSIC CREST

Best suited for wine labels, this is a white paper stock with a dull matte finish. It is not suitable for lamination and is therefore not waterproof. Same adhesive and liner as Estate #9.

CLEAR BOPP

This is the clear version of the Polypropylene (BOPP) material. It has the same waterproof qualities as the White BOPP. It provides more of a "no label" look and is also suitable for window stickers (where reverse printing of the image allows the label to be applied to the inside of a glass window and be viewed from the outside).

ESTATE #9

This is a great option for wine labels, gourmet foods or applications where a textured finish is desired. Being a paper stock, it's not as water-resistant or durable as BOPP, but its light cream color and textured feel add a touch of the "unusual" to the right product. It features a special adhesive (removable in 100+ degree hot water) and a stronger liner particularly suited to machine application. Not suitable for lamination.

GOLD POLYESTER (METALIZED)

This material will make your labels shine! Suitable for most labeling applications, it has a strong adhesive backing and must be laminated. Choose glossy laminate to make your label designs pop, or matte for a unique, elegant look.

KRAFT (RECYCLED)

This is a recycled 100% post consumer waste material. It is a 55# paper material that is a wonderful option if an “earthy” appearance is desired. The stronger liner is well suited for machine application. Depending upon face, substrate, water temperature and dwell time, label may be removed in hot water. It is not suitable for lamination; therefore, it is not water or oil resistant.

REMOVABLE WHITE BOPP

This material is the same as our standard BOPP, but has a special, "less aggressive" adhesive designed to allow the label to be removed or re-positioned after application. Depending on the surface it will be applied to, customer testing is strongly recommended. We can provide samples for this purpose.

SATIN CLOTH

Quite the unique material! Yes, it is woven satin acetate cloth. Think wine or spirit labels! This material will make your product packaging POP. The stronger liner is well suited for machine application. Depending upon face, substrate, water temperature and dwell time, label may be removed in hot water.

SQUEEZABLE

A white, 3mil film that is better suited for squeezable applications. This material has proven to work well in a variety of applications, so you can be confident it will perform well for you.

VELLUM (RECYCLED)

A great “green” choice, this 60# vellum is 100% recycled with 100% post consumer waste material. Cannot be laminated. Is neither water nor oil-resistant. The stronger liner is well suited for machine application. Depending upon face, substrate, water temperature and dwell time, label may be removed in hot water.

WHITE BOPP

This is our most commonly used material and is suitable for most applications. It's a polypropylene material with a permanent adhesive. It is impervious to water and oils, and is particularly suitable for bath and body products, as well as food containers.

WHITE EARTHFIRST PLA

A more environmentally friendly alternative to White BOPP. The PLA stands for Polylactic Acid (a biopolymer made from corn rather than petrochemicals). Similar look and feel to BOPP and suitable for most applications, but should not be used directly on candle containers.

WHITE FLEXIBLE VINYL

This is our most substantial material. The vinyl is thicker than BOPP, and is most suitable for outdoor applications where greater strength and durability are needed, or where lengthy exposure to the elements is an issue.

WINDOW DECAL (CLEAR/ULTRA-REMOVABLE)

We offer this window decal option as an alternative to static cling. The face stock is clear with excellent clarity. The adhesive is an ultra-removable featuring excellent weatherability and UV resistance. It removes cleanly from a wide variety of substrates without staining or ghosting. Why worry about static clings staying on when you can have removable adhesive there to hold it in place?

CAST GLOSS

This is another material specially designed for the wine industry. It is paper-based with a high-gloss white finish. Same adhesive and liner as Estate #9.

CHROME (SILVER) BOPP

This material has the same water and oil-resistant properties as our White BOPP and Clear BOPP, but has the "mirror-like" look of shiny chrome.

CLASSIC CREST

Best suited for wine labels, this is a white paper stock with a dull matte finish. It is not suitable for lamination and is therefore not waterproof. Same adhesive and liner as Estate #9.

CLEAR BOPP

This is the clear version of the Polypropylene (BOPP) material. It has the same waterproof qualities as the White BOPP. It provides more of a "no label" look and is also suitable for window stickers (where reverse printing of the image allows the label to be applied to the inside of a glass window and be viewed from the outside).

ESTATE #9

This is a great option for wine labels, gourmet foods or applications where a textured finish is desired. Being a paper stock, it's not as water-resistant or durable as BOPP, but its light cream color and textured feel add a touch of the "unusual" to the right product. It features a special adhesive (removable in 100+ degree hot water) and a stronger liner particularly suited to machine application. Not suitable for lamination.

GOLD POLYESTER (METALIZED)

This material will make your labels shine! Suitable for most labeling applications, it has a strong adhesive backing and must be laminated. Choose glossy laminate to make your label designs pop, or matte for a unique, elegant look.

KRAFT (RECYCLED)

This is a recycled 100% post consumer waste material. It is a 55# paper material that is a wonderful option if an “earthy” appearance is desired. The stronger liner is well suited for machine application. Depending upon face, substrate, water temperature and dwell time, label may be removed in hot water. It is not suitable for lamination; therefore, it is not water or oil resistant.

REMOVABLE WHITE BOPP

This material is the same as our standard BOPP, but has a special, "less aggressive" adhesive designed to allow the label to be removed or re-positioned after application. Depending on the surface it will be applied to, customer testing is strongly recommended. We can provide samples for this purpose.

SATIN CLOTH

Quite the unique material! Yes, it is woven satin acetate cloth. Think wine or spirit labels! This material will make your product packaging POP. The stronger liner is well suited for machine application. Depending upon face, substrate, water temperature and dwell time, label may be removed in hot water.

SQUEEZABLE

A white, 3mil film that is better suited for squeezable applications. This material has proven to work well in a variety of applications, so you can be confident it will perform well for you.

VELLUM (RECYCLED)

A great “green” choice, this 60# vellum is 100% recycled with 100% post consumer waste material. Cannot be laminated. Is neither water nor oil-resistant. The stronger liner is well suited for machine application. Depending upon face, substrate, water temperature and dwell time, label may be removed in hot water.

WHITE BOPP

This is our most commonly used material and is suitable for most applications. It's a polypropylene material with a permanent adhesive. It is impervious to water and oils, and is particularly suitable for bath and body products, as well as food containers.

WHITE EARTHFIRST PLA

A more environmentally friendly alternative to White BOPP. The PLA stands for Polylactic Acid (a biopolymer made from corn rather than petrochemicals). Similar look and feel to BOPP and suitable for most applications, but should not be used directly on candle containers.

WHITE FLEXIBLE VINYL

This is our most substantial material. The vinyl is thicker than BOPP, and is most suitable for outdoor applications where greater strength and durability are needed, or where lengthy exposure to the elements is an issue.

WINDOW DECAL (CLEAR/ULTRA-REMOVABLE)

We offer this window decal option as an alternative to static cling. The face stock is clear with excellent clarity. The adhesive is an ultra-removable featuring excellent weatherability and UV resistance. It removes cleanly from a wide variety of substrates without staining or ghosting. Why worry about static clings staying on when you can have removable adhesive there to hold it in place?

Artwork Specifications

Laminates

High Gloss

High gloss is our most popular laminate. It is the least expensive option and provides protection for the label and a high gloss shiny finish.

Matte

The Matte Laminate provides your label with a dull, non-glossy finish. Some customers consider this achieves a more "natural" look.

Thermal Transfer

This is a gloss laminate that is designed to work with most over-printing thermal transfer printers. We do recommend you get samples first to test through your own printer before placing an order with this laminate.

UV Outdoor Gloss

As the name implies this is best used for labels that will be used outdoors. It has a high gloss finish with excellent UV resistance. It is best paired with our vinyl material for the most durable outdoor label.