Keep an Eye on New FDA Labeling Requirements
When you produce food or beverages, there's never a good time to tune out or stop paying attention to labeling laws and regulations. Regulators make sure to give you time to adjust your labels and comply with the rules, but you should still be as prompt as possible at identifying and responding to relevant moves by the major bodies in charge of packaging.
The early days of 2017 have borne out the need for vigilance, with the the U.S. Food and Drug Administration already rolling out some announcements regarding upcoming adjustments to the laws. When you have a good grasp of the legal situation and an agile labeling partner on your side, it's possible to stay up on these requirements, and even to get ahead of them and give your customers a smooth transition from one type of labeling to the new standards.
Comment Period Extended
Do you have any valuable input on what should be considered "healthy"? If so, you have a few months left to tell the FDA. According to Food Safety News, the public comment deadline for what the word "healthy" is allowed to mean on food packages is now March 26, 2017. This is a revision from the previous date of January 26, and if you have anything to submit, this extension gives you time. Comments can be made either publicly or directly to the FDA in confidence.
According to the news source, industry groups asked for the extension. The Grocery Manufacturers of America wanted more time for comments due to the fact that the end of the year tends to be busy for retailers and customers alike, leaving less time for affected parties to register their opinions about the "healthy" label.
As for groups that have already made comments, Food Safety News specified that the United Egg Producers stepped up in favor of adding eggs to the definition of "healthy." Current restrictions involving saturated fat and cholesterol are the sticking point, but the industry body cited eggs' place in the Dietary Guidelines for Americans model diets as proof that eggs can be a healthy food and deserve the use of the related language.
The very fact that the word "healthy" is back up for debate is due to an actual issue encountered by the FDA in 2015, according to the source. The inciting incident was a legal showdown between KIND, makers of fruit and grain bars, and the government body. The FDA told KIND that four of its "healthy"-labeled products did not comply with the present definition of that word, while KIND claimed that the science behind that label has since been superseded. Now, it's time for the public to have its say before the new law comes into effect.
Are your products currently eligible to be called "healthy?" Might they be under a revised version of the labeling law? If you have any stake in this ongoing process, it's likely worth watching what happens next regarding the legal wrangling.
Final Guidance Documents
The first days of 2017 have been a busy time for FDA announcements, as Natural Products Insider recently noted the existence of two new draft guidance documents, both of which are entering their own comment periods. Now, you have 60 days from their publication on January 5 to register your opinion. The first draft concerns many important elements of the new labels - rounding of figures, the compliance date, how to label added sugars and even the thickness and spacing of lines in graphics are all discussed in the document. The second release consists of examples to help manufacturers develop serving sizes.
With the new Nutrition Facts label representing a significant updating of a packaging element that has been stagnant for a long time, it is likely worthwhile to study these new documents and potentially register comments. No matter what kind of food or beverage you produce, the way you note the values of different ingredients, nutrients and serving recommendations could have an effect on consumer perception.
When will you finally have to implement the coming changes and shift over to the new label format? This is one of the questions tackled in the latest round of guidance, as Natural Product Insider highlighted. Items that receive their labels before July 26, 2018 are the last batch that do not need the new-style Nutrition Facts panel. This date is one year later - July 26, 2019 if you sell less than $10 million of food each year.
Time to Partner Up
With regulations changing and new rules always being mooted, it's clear that you'll need a labeling partner on your side in the years ahead. This is where Lightning Labels can help, offering custom product labels for food and beverage manufacturers that look great and keep products in compliance with all relevant laws. Due to Lightning Labels' all-digital processes, you don't have to order huge amounts of labels at once. This means that when rules change, you don't end up with wasted labels fitting the old regulations.
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