Lightning Labels Blog

Have you ever looked at a plain water bottle and thought it could be a bit more fun? Well, water bottle stickers are here to add some excitement.

Transform your salsa jars from simple kitchen staples to eye-catching masterpieces with custom labels from Lightning Labels.

Die cutting is like using a cookie cutter to shape your product labels.

Mason Jars, with their quintessential charm, are not just about preserving your favorite jams or pickles; they're about encapsulating stories, flavors, and artistry.

One of the first avenues that brands can use to communicate with their target customers is product label design. Whether you make luxury bath products or delicious snacks, most of your consumers won’t be able to try or taste your product before making a purchase. Without that proof of your product’s quality, what’s left to help them decide to spend their hard-earned money on your product over all the rest on the shelves? Three words: product label d

Whether you sell a few seasonal craft products each year or you have a long repertoire of products on local store shelves, it’s likely time to consider honing in on your branding strategy. While the term may feel daunting, much of this effort boils down to brand consistency. 

Why is brand consistency important? In short, it makes you memorable. Brand consistency allows your target customers to recognize you and your products time after time.

Leveraging the exciting technology behind QR code labels opens doors for brands of all industries and sizes to better communicate with their customers. The opportunity to allow your consumers to further interact with your products can help you to build brand loyalty and recognition, increasing sales over time. Learn how to create the most effective QR code labels for your products. 

What Are QR Labels?

QR labels are a variation of barcode labels that allow customers to easily scan your product label and further interact with you online.

Especially over the last decade, a growing portion of the population has become increasingly concerned about the environment. Education about pollution, plastic waste, harmful production processes and more are now top of mind for many consumers. In fact, over one third of consumers are willing to pay more for a product if they know it is an eco-friendly choice. Now, businesses can turn to sustainable labels in order to contribute to a healthier planet and to align themselves with the values of eco-conscious customers.

When Tolly’s Treatments founder Mandi Tollefson sought custom-printed lip balm gifts for her wedding guests, she discovered that most were full of petroleum and synthetic fragrances. Knowing she needed to create healthier and cleaner products, she set out to formulate her own lip balms. Tolly’s Treatments was born.

Citrus Honey, with pure oils and beeswax from a cousin’s apiary in Hawaii, was her first lip bal