Branded Labels

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    The 'Clear' Choice: Why Clear BOPP Labels are Ideal for Food Product Labels

    Showcase Food In Clear Labels

    When you're in the food and beverage business, an extra bit of labeling flair could be the factor that converts a browsing consumer into a repeat customer. Operating a small brand in the food industry can sometimes feel like a losing battle, with much larger organizations pouring resources into branding and marketing. However, impressive labeling options are within the budget range of smaller organizations, including Clear BOPP Labels from Lightning Labels.

    Give An Inside Look

    When people are purchasing food and beverages, they're really shopping for what's inside the package rather than the outside. A flashy appearance can bring consumers close, but ultimately it's the items themselves that will show the quality of your brand. When food product labels are transparent, they combine the best of both worlds, with great branding drawing people in and the clear segments showcasing the look of the food or beverage.

    Clear labels show that there is nothing to hide and are representative of brands that want consumers to judge them on the quality of their products. Going with the Clear BOPP material from Lightning Labels is a natural choice for food and beverage producers. These labels are water- and oil-resistant, which ensures they'll hold up in consumers' cupboards and still look good when it's time to buy another package of the food.

    Natural Incentive

    When a product is being touted for its natural and healthy qualities, clear labels can be especially helpful. A recent Nutritional Outlook overview of trends in the clean labeling field revealed that simple, minimal packaging is a rising priority. Nosco Packaging Advisor Brent Anderson pointed directly to clear and transparent packaging options as major trends in the health-conscious foods field.

    It makes sense that when consumers are seeking out foods that will be good for them, they're curious about seeing as much of those foods as possible. When two brands are selling similar items, the company with clear labels that allow consumers to assess the quality of the food within may have a credibility leg-up on one that uses text-heavy labels that cover more of the food.

    Change Your Strategy

    When pivoting to a new labeling design, it's important to ensure that the relationship with the responsible third party is thoroughly developed. Lightning Labels not only offers exciting materials such as Clear BOPP, it is a top choice for customer service, turnaround time and overall quality. Custom food packaging labels from Lightning Labels offer several advantages over competitors' options, including low-minimum order sizes. Lightning Labels' all-digital printing process makes it easy to quickly get a new design into production, meaning labeling strategies can turn on a dime.

    If your brand is confident in its food products and ready to demonstrate this boldness to shoppers, Clear BOPP Labels are a great choice. These are eye-catching labels that will hold up under tough conditions and prepare companies to enter marketplaces populated by much larger competitors. The choice of material can set the tone for a whole labeling strategy, with each option sending signals to consumers. Clear labels project authority and promise freshness.

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  • Eco-Friendly Labels Can Help Improve Your Business's Carbon Footprint

    Show Your Principles with Recycled Labels

    When people shop today, they aren't just picking out items based on the products themselves - they're making a decision to support a brand, ideally one that aligns with their values. You can reach out to eco-conscious consumers by using production methods that are earth-friendly and create a minimal carbon footprint. This focus should extend to labeling. After all, a label proclaiming that a company is committed to conservation is more convincing if that label itself is made with green principles in mind.

    Many Labeling Options

    There are a few necessary discussions around switching your brand's labeling strategy to use eco-friendly materials. The main point of concern is likely to be whether using those substances will make the labels less tough or aesthetically pleasing. Thankfully, Lightning Labels offers a variety of green labeling materials that are produced in responsible, low-impact ways while still delivering the kind of strength and flash you expect.

    Using recycled labels, made from 100 percent post-consumer content, is a great way to show that your brand is interested in protecting the environment. Recycling means breaking the cycle of producing new materials and leads to a reduced carbon footprint for all related products.

    Lightning Labels offers two different label styles made entirely of post-consumer content. Which one you choose depends on the look you want for your items. While Recycled Kraft Labels have an earthy, rustic look to them, Recycled Vellum Labels are a neutral white color that will accept any kind of colorful logo your brand desires. Both kinds of labels are strong enough for machine application, in case your brand uses automated production methods.

    These eco-friendly labels are an especially good choice when your products have been made out of recycled content or produced in other ways designed to create a minimal carbon footprint. Packaging is an important product, and it could compromise your brand's dedication to ecology if your products aren't packaged in a sustainable way.

    Show Your Commitment

    April is Keep America Beautiful Month and, therefore, a great time to declare your brand's allegiance to minimal environmental impact and low-carbon emissions. A recycling focus that extends to labeling is a pillar of such a commitment. Individuals assessing your items next to competitors can feel confident that they are choosing a brand that values sustainability.

    Even though April is already underway, it's not unreasonable to announce a new labeling strategy for Keep America Beautiful Month. When you work with Lightning Labels, turnaround times are minimal due to Lightning Labels' all-digital processes and commitment to domestic facilities. You can assure your customers that eco-friendly labels will be on the shelves soon and really mean it, because Lightning Labels turns orders around in days, not weeks or months.

    Conservation and recycling are great goals to align your brand with because they have unlimited resonance - ensuring that the planet is well taken care of will always be relevant. If you're ready to make this connection, there are options out there that suit your needs. When switching to more sustainable materials doesn't mean sacrificing quality, you can't lose.

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  • Build Brand Awareness with Custom Branded Packing Tape

    Make Your Brand Stand Out

    Large companies such as Amazon always send distinctive packages, with heavily branded boxes turning up on recipients' doorsteps. There's no reason the big retailers should have all the fun, however. If you find yourself shipping a lot of merchandise directly to consumers, you can put your distinct branding on the containers via custom-printed packing tape.

    Custom packing tape is a little detail that will show your company is confident in its own brand identity. It shows a level of care and visual effort that speaks well for your organization and gives you a wonderful opportunity to send your name and logo into the world without paying for advertisements.

    A Great Choice for Direct Sales

    When your business model involves selling directly to customers via an online storefront, it's good to project professionalism and confidence about that style of transaction. Imagine the difference between receiving a generic box and getting a shipment wrapped in custom tape. The latter implies that your company is committed to the concept of mailing out its products and isn't just dabbling in the field.

    Even if the direct mail side of your business isn't its main source of income, you can benefit from a heavier focus on this type of sales. A local retail operation is confined to a small amount of clientele, while an organization that sells online and can ship around the country or world has access to a much greater territory.

    You can even promote your web address via your custom-printed tape. List a phone number for service, an email address or any other message you think your customers will like to see. When combined with colors that suit your company's branding, there's a great opportunity to catch the eye of the recipient - as well as anyone else who sees the package while it's in transit.

    Order from the Best

    The value that comes with branded packing tape might be negated if the tape itself is of poor quality. This is why it pays to work with a provider such as Lightning Labels, which excels in creating attractive and tough packaging options for your business. Custom packing tape must serve two purposes - it has to look good, to ensure your customers get the message, and it also has to be tough enough to hold up while the item is in transit.

    Lightning Labels offers custom printed packing tape in either three- or two-inch widths, and you can opt to order either 55 or 110 yards of tape. You can order as little as one case of tape to ensure that you get just as much as you need. You're free to combine up to three spot colors on each roll of packing tape, ensuring that your brand's visual identity will get a good showcase.

    You can make even a modestly sized company appear just as professional as the biggest e-commerce players by dressing up shipments in branded packing tape. This is an exciting branding method that puts your company's name and logo in a new place for discovery by consumers.

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  • Grow Your Garden and Lawn Care Product Sales with Custom Labels that Stand Out

    Seize the Day During National Lawn and Garden Month

    There's no season quite like spring for the lawn and garden care industry. If this is your field, now is the time to act and capture customer attention. This is especially true during April - National Lawn and Garden Month. Whether you want to tie your items in with this gardener's holiday or just celebrate spring in general, custom labels are a great choice. Dressing up your products with colorful and vibrant reminders of the season can get customers excited to do some gardening - and help your items stand out in a world of competitors.

    Be Colorful, Helpful and Exciting

    There are two ways of looking at gardening: It's either a chore or a fun activity. If your lawn care product labels give the latter impression, you may have an easier time converting shoppers and keeping them enthusiastic. You can become a knowledgeable helper for your customers by printing plant care or yard maintenance tips on your fertilizer, pesticide and seed products. These informational panels play the same role as recipes on food packaging, and encourage gardeners to pick your brand.

    Hints and information require a lot of text to get across, which means you should always work with a custom label provider capable of printing high-quality product packaging. Blurry or illegible words aren't convincing and they make your brand look unprofessional. The space you have for helpful text is extremely limited, as you don't want to skimp on bright spring imagery and a memorable logo. If the product is something potentially harmful (such as a pesticide), you have to devote some of your label space to warnings and ingredient information. High-quality printing is the way to ensure you have room for everything.

    Choose Tough Labels

    Your choice of material will play a large part in determining whether lawn care product labels end up looking good. Since these items are typically stored in garages, sheds or out in the elements, tough and waterproof labels that won't smear or fade over time are essential. Unless you go with waterproof materials, your products may look bad by the time customers need to purchase another item. If your brand name has worn off, the products won't be able to act as subtle advertisements encouraging shoppers to come back for more.

    An Ideal Partner

    When Lightning Labels is your third party of choice, you gain access to the competencies described above - many tough materials that can hold up through wet outdoor conditions, as well as speed, quality and customer service. The short time from placing an order to receiving your labels is especially important, as it means you have a chance to quickly capitalize on temporary occurrences such as National Lawn and Garden Month.

    Lawn and garden products are an industry where smaller companies can compete with the big brands. Every spring is a fresh new start, and if your products look bold, helpful and positive, you could catch shopper attention and gain new customers. If your current labeling style isn't up to the challenge, now's the time to step up.

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  • Give Cosmetic Labels a Fresh Look for Spring

    Spring Colors and Beauty Tips Enhance Packaging

    As spring begins, everything starts to feel different. Spurred by warmer weather, people want to get outside, be active and - vitally for cosmetics producers - wear spring colors in both clothing and makeup. The change of seasons is a great time to change your cosmetic labels. Whether you're launching new products or just urging customers to take a different look at your existing line of cosmetics, there's room to spread such a message via your labeling.

    Offer Hints

    When you work with a label provider capable of producing bold, high-quality labels, you can include more text on your labels than you'd be able to fit otherwise. This can encompass hints and tips, showing ways to use your products to achieve a certain effect. The change of a season is a great time to switch up the beauty suggestions on your cosmetic product labels, with new priorities and preferences coming to prominence as the temperature rises.

    Get Colorful

    Products and labels alike can benefit from a burst of spring color. The floral hues that define April and May seem tailor-made for your custom cosmetic labels. If your company mostly sells locally, you can also incorporate a regional feel. No matter what you choose, fun and freshness are reliable go-to themes. People are excited to spend more time outside, so you can't go wrong with adding more sun and fun to your product labels.

    Plan for the Sun

    If you offer sun-blocking products in addition to pure cosmetics, spring and summer are when they'll be at their peak importance. Refreshing your custom sunscreen labels while the days grow steadily longer label ensures they'll be at peak attractiveness and effectiveness when the scorching days of summer arrive. Protecting your customers' skin from UV rays is an important role for your products, meaning these labels can combine vital health advice with a fun, outdoors-themed look.

    High-quality cosmetic labels

    Of course, if your products' labels aren't manufactured to high standards, it will be difficult to make a good impression on your customers in spring or any other season. Working with Lightning Labels is therefore an essential part of launching an effective spring campaign and making your cosmetics products look great year-round. Lightning Labels offers a variety of materials and finishes that are perfect for cosmetics. When you go with labels that resist water and oils, you ensure they'll look great for a long time - when it's time to buy that same product again, your logo will still be clearly visible, urging shoppers to go with your brand.

    Spring is a great time for a new labeling campaign, and a good prelude to still more changes in summer, autumn and winter as preferred makeup styles shift with the seasons again. When you work with an all-digital printer such as Lightning Labels, you get the benefits of fast turnaround times and low minimum order sizes. This means you can set up new campaigns for every season without dealing with expensive waste and leftover labels. Your cosmetic brand can take on optimal new looks every few months.

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  • Earth Day is April 22: Celebrate with Recycled Labels

    Give Customers an Earth-Friendly Option With Recycled Labels

    While there's never a bad time to care about the health of the planet, April 22 is an especially apt moment. This is Earth Day, set aside to celebrate the planet and protect nature whenever and however possible. People will be looking for ways to show they care about keeping the environment healthy, and if your products are wrapped in eco-friendly labels, you'll have a head start on the competition. In the lead-up to Earth Day, you can team up with Lightning Labels to put a more naturally friendly face on your items.

    Recycled Labels Add the Finishing Touch

    Recycled labels made out of responsibly manufactured materials are especially critical for companies that celebrate good causes or promote conservation. If your business stands for protecting the earth, labels that seem to synthetic may create cognitive dissonance. You want every element of your products to be in line with your values, and that extends to the labels. Lightning Labels offers four different eco-friendly materials, so when it's time to place an order for custom recycled labels, consider using one of the following:

    Kraft Labels: These labels give your products an "earthy" feel, as they are made out of paper rather than harsh-seeming polymers. They are produced from 100 percent post-consumer waste for a minimal impact on the environment. Keep in mind that these labels are not laminated - products that have to stand up to oil and water should use another of our materials.

    Vellum Labels: Like Kraft Labels, our Vellum offering is not laminated and is made from 100 percent recycled materials. Between these two options, you can get specific about what you want the texture and feel of your labels to be, while sticking to an all-recycled policy.

    Biostone Labels: These ingenious labels reject both polymers and paper - there are no tree products included in them at all. They are really made out of stone! These labels, like the above, are non-laminated.

    White Earthfirst PLA: When you want a flexible polymer label, but don't want to harm the earth, turn to White Earthfirst PLA. PLA means polylactic acid. This biopolymer comes from corn rather than petroleum-derived chemicals. These labels are versatile and useful, whatever your line of business - they're suitable for all the main uses of our product labels, except for direct application to candle containers.

    Time to Celebrate

    Taking a more earth-friendly approach to your labeling in time for Earth Day may seem like an impossible goal for this year - after all, April 22 is just around the corner. However, when you're working with Lightning Labels, extreme speed is part of the deal. Lightning Labels works from domestic facilities instead of outsourcing its operations and employs all-digital printing methods. This means turnaround times and minimum order sizes are low.

    When your products and image revolve around a love for Mother Earth, having a label that isn't eco-friendly could raise doubts. Put customers' minds at ease while helping the planet by using one of Lightning Labels' four natural label materials. These are the perfect finishing touch for a responsible modern brand.

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  • What Graphic Elements Are Truly Critical in Food Label Design?

    Building a Better Food Label

    If it's been a while since your most recent food labeling changes, your food or beverage brand may be missing opportunities to appeal to consumers. In the aisles of grocery stores, your items are sitting next to similar offerings by competitors - sometimes these rival organizations will be much larger, with deep pockets and more advertising dollars. If your products don't look good next to these alternatives, it may be hard to win shoppers over. Fortunately, there are a few rules of thumb that can help direct your food label design philosophy.

    Custom Food Label Design Best Practices

    Creating aesthetically pleasing food packages should not be an afterthought. This is an important and distinct area of your branding, with major implications and its own unique practices. Food Navigator recently spoke with branding expert Simon Thorneycroft about the guiding factors that can keep brands on track when they redesign their labels.

    The most central point Thorneycroft made is that companies' food labels must convey a brand identity rather than just being easy on the eye. A distinctive look is one that stands out, creates emotions in viewers and is memorable. Creating imagery with all of these traits isn't easy or automatic, but food manufacturers that succeed at these objectives may find themselves picking up sales based solely on their products' distinctive look.

    Losing a connection to a product's real nature is a danger when companies get too caught up in complicated branding, according to the expert. He told Food Navigator that beautiful labels that neglect to actually depict the product within may not be helping their brands close the sale. He compared them to amusing and entertaining commercials that are unclear about what they're selling. Such assets may earn positive reaction but not move any units.

    Combine Many Inputs

    A great package design will appeal to multiple senses at once. Food Dive recently asked the question of what makes an interesting and appealing package. Consultant Alan Moskowitz told the source that the best designs get across a number of different facts, all at once. Rather than one single element of the label striking a chord with shoppers, there should be a unity between all the information displayed. From nutritional claims to color choices, everything matters.

    Moskowitz also noted that there's a technological element behind great packaging today. With the ability to use new materials in labeling print runs, and to contract shorter print runs than ever before, brands have the ability to get creative in ways they haven't before. Even huge brands such as Coca-Cola have had success with short print runs of unique-looking labels, meaning the concept of experimenting and personalizing has been tested and validated at the highest tiers of the mass market.

    Responding to Changes

    Of course, no matter how good your design sense is year-round, you have the potential to increase tour appeal by changing things up even further. A natural extension of the power of customization and short print runs, seasonal promotions can become a calling card for your company. There's always a holiday or special date tied to your product that you can celebrate. From tying a healthy product into an awareness month to showing regional pride with a local-themed design, there are infinite ways to transform your product's look.

    Changing design elements with the seasons while still keeping some iconic branding elements in place can become a winning strategy for food and beverage brands that want to stand out and expand their appeal while not alienating their existing consumer bases. Such an approach would lead to waste and unused labels in an era of high minimum orders, but the age of all-digital printing has changed the basics of production. Companies that want to try on new identities - or keep up with regulatory changes affecting elements such as nutrition facts - have a way to do so.

    Find a Custom Food Labeling Partner

    Working with Lightning Labels is an easy choice for companies that want to embrace great graphic design without being tied to large minimum orders. With high-quality, all-digital printing processes, Lightning Labels can ensure your food or beverage brand's unique logo and colors come through clearly. Combine this with a commitment to customer service and easy, quick shipping from domestic production facilities instead of outsourced factories and it's clear: You can get the custom food and beverage labels you need, no matter what type of strategy you have in mind.

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  • Recycled Labels Help Sell Your Craft Products

    Recycled Labels Are Rustic and Eco-Friendly

    Craft labels have to shoulder a lot of weight. When you turn your crafts into a business, you're entering a marketplace full of established companies. While these big producers tend to have copious marketing budgets, your items' packages are often your main way of getting your message out. You need to make sure your labels are as effective as possible at communicating your brand identity.

    That identity may be aligned with eco-friendliness, responsible consumption and handmade rather than mass-produced goods. If so, earth-friendly recycled labels like those from Lightning Labels make the perfect finishing touch for your craft project's look. Giving this distinctive aesthetic to your items can position them effectively within your particular market, carving out a space to thrive. March is National Craft Month, which means it's an appropriate time to focus in on your homemade items' branding and help them live up to their potential.

    Green Labels Set The Tone

    Authenticity and responsibility can set your small brand of products aside from the corporate giants making similar products. Creating a unique visual style will help enhance your appeal, and recycled labels can accomplish this feat. Working with Lightning Labels, you can get high-quality, durable labels made from one of several post-consumer-goods materials. Some of these have a rough feel that underlines your natural credentials and plays up your items' handmade nature, while others are sleek and versatile, allowing you to pick any messaging style you choose.

    Eco-friendly labels are especially helpful when your brand stands up for green causes publicly. Using sustainable materials in craft product labels shows that you aren't just talking about the issues, but actually following through on your values. This kind of unity of messaging and packaging can give consumers the confidence they need to take a chance on a small, local brand of products. Once you've convinced shoppers to buy an item once, the quality of your products can convince them to stay.

    Saluting the Craft Professionals

    Creating crafts is a passion shared by millions around the world, but not just anybody can turn a hobby into a thriving business. Your decision to make the jump is an admirable demonstration of your confidence in the products. It's great to back this confidence up with ideal packaging solutions which will help ensure your hard work doesn't get lost in the shuffle. During National Craft Month, it's a great time to either launch a new business based on handmade products or revise the labels of your current offerings to maximize their appeal.

    Eco-friendly labels are one way to update an item and make sure it gets noticed. If that doesn't fit your brand's plans, Lightning Labels can still help. The company offers a huge variety of custom label materials and finishes. Even if your products need tough labeling solutions - for instance beauty products stored in wet bathrooms or candles, giving off heat - Lightning Labels is a partner you can turn to. Craft products are an exciting corner of many a market, and if they're labeled well, they can really stand out.

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  • Evoking Emotion Through Custom Labels

    What Is Emotional Marketing?

    Digital technologies are changing the game of marketing. With more tools and processes available than ever before, sellers are able to capitalize on a vast array of strategies and solutions for customizing packaging and labeling materials. But when it comes to appealing to their target audiences, few tactics have proved more effective than tapping into their emotions.

    Emotional marketing has been used by some of the biggest and most successful brands across the globe for many years. And with good reason: Consumers tend to base their brand decisions on their emotions, not logical information. According to Buffer, research has shown that marketing campaigns that use emotional content tend to outperform those that use rational content by about double. Part of the reason it is so effective is that it can help build brand awareness and exposure. For example, psychologists have learned that when something makes a person happy, that individual is more likely to want to share it - hence why cute videos of animals tend to go viral often.

    The source also referenced a wheel of emotions that can help explain how certain feelings can tap into others. For example, admiration is often associated with trust. Therefore, if you put a positive message on your product label, it could lead to shoppers viewing your brand as being more trustworthy. Put simply, emotion influences motivation, which drives action.

    Creating an Emotional Connection

    Custom labels serve many different purposes and are an invaluable tool for marketers to use to their advantage - allowing them to differentiate their products from others on the shelves, deliver a meaningful message, demonstrate brand identity and create a lasting impression. And they are also a great way to establish an emotional connection.

    For example, right now many consumers are excited about it being football season. By changing product labels to include the logo of the local sports teams, you will not only fuel loyalty but also facilitate a sense of comradery. Suddenly, it becomes less about the product and more about showing support for the team and associating with a business that shares the same values.

    The effectiveness and benefits of using custom labels to appeal to people's emotions aren't just something businesses can leverage, either. Emotion is something that can - and should - be used for personal situations as well. Let's say you have an event coming up that you plan to need decorations and/or party favors for. Designing and printing personalized labels for it is a great idea. Adding the date of the event or matching it to the theme of the celebration can immediately transform otherwise boring souvenirs into sentimental mementos that are more meaningful and personal. Whether it is a wedding, anniversary, graduation or some other important event, custom labels can be used to tap into the emotions of guests and make it so the products can be kept and used as reminders of the special occasion.

    Another demonstration of the power personalized labels can have in creating an emotional experience occurs when they are used to make an important announcement. For example, earlier this month, the Today Show shared a video that was going viral in which a son revealed to his mother that she was about to be a grandmother by handing her a bottle of wine she was cooking. On the wine label was a picture of the sonogram. This has also become a popular approach brides employ to ask their family and friends to be in their bridal party.

    Labels can play a useful and important role in life's milestones and important moments. However, the key is figuring out which emotion you are trying to evoke.

    Tips for Designing Labels

    Before creating the custom label, you must first determine what kind of effect or emotional response you want the label to have. For example, should it make the person feel excited? Sentimental? Understanding this is the first step in establishing what design elements should be used. Then, in order to ensure the final product meets your expectations, you need to choose the right digital label printing company to work with.

  • The Schwartz Yogurt Vape – Custom Vape Labels

    The Schwartz turns yogurt into tasty vaping treat

    With names like the The Upside, The Downside, & Comb the Desert, The Schwartz has helped place the taste of yogurt squarely on the palate of e-liquid aficionados.

    A need to stop smoking caused principal Huy Nguyen to spend months of research and development to create a unique, handcrafted yogurt-based line of e-liquids. In addition to The Upside and The Downside flagship flavors, which are “tasty all-day vapes and fan favorites,” Comb the Desert and a new entry, Ludicrous Speed are more complex and intense, according to Huy.

    Spurred on by popularity generated through personal visits to many shops, positive word-of-mouth and favorable social media reports, The Schwartz decided to expand the selection with two non-yogurt lines featuring combinations of intense fruit flavors, Naked 100 E-Liquid and Unicorn E-Liquid.

    Huy attributes initial success and repeat business to the novelty of the yogurt flavors. He points out, “We were really the first ones to release a yogurt line. People want new interesting flavors to add to their collection and The Schwartz did just that. Not only were the flavors new and interesting but the taste and quality of them stood out to people, which has allowed us to continue growing.”

    Relationship with Lightning Labels, the Vape Products Label Specialist

    Notes Huy, “Labels play a huge role when it comes to product presentation and attractiveness. We wanted the bottles and labels to reflect our product, so they had to be made beautifully and of quality material. It was really important to us that our labels be water-resistant, because being vapers ourselves, we realize that liquid can drip down the side of the bottle, so we wanted our labels to withstand that and be preserved. Lightning Labels has helped us by always providing fast quality service for a great price. Lightning Labels always works to get us our labels fast, especially when we have to place emergency orders.”

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Material Descriptions

Materials

BIOSTONE

One of our eco-friendly options that is actually made of stone—no trees are used. This material should not laminated.

CAST GLOSS

This is another material specially designed for the wine industry. It is paper-based with a high-gloss white finish. Same adhesive and liner as Estate #9.

CHROME (SILVER) BOPP

This material has the same water and oil-resistant properties as our White BOPP and Clear BOPP, but has the "mirror-like" look of shiny chrome.

CLASSIC CREST

Best suited for wine labels, this is a white paper stock with a dull matte finish. It is not suitable for lamination and is therefore not waterproof. Same adhesive and liner as Estate #9.

CLEAR BOPP

This is the clear version of the Polypropylene (BOPP) material. It has the same waterproof qualities as the White BOPP. It provides more of a "no label" look and is also suitable for window stickers (where reverse printing of the image allows the label to be applied to the inside of a glass window and be viewed from the outside).

ESTATE #9

This is a great option for wine labels, gourmet foods or applications where a textured finish is desired. Being a paper stock, it's not as water-resistant or durable as BOPP, but its light cream color and textured feel add a touch of the "unusual" to the right product. It features a special adhesive (removable in 100+ degree hot water) and a stronger liner particularly suited to machine application. Not suitable for lamination.

GOLD POLYESTER (METALIZED)

This material will make your labels shine! Suitable for most labeling applications, it has a strong adhesive backing and must be laminated. Choose glossy laminate to make your label designs pop, or matte for a unique, elegant look.

KRAFT (RECYCLED)

This is a recycled 100% post consumer waste material. It is a 55# paper material that is a wonderful option if an “earthy” appearance is desired. The stronger liner is well suited for machine application. Depending upon face, substrate, water temperature and dwell time, label may be removed in hot water. It is not suitable for lamination; therefore, it is not water or oil resistant.

REMOVABLE WHITE BOPP

This material is the same as our standard BOPP, but has a special, "less aggressive" adhesive designed to allow the label to be removed or re-positioned after application. Depending on the surface it will be applied to, customer testing is strongly recommended. We can provide samples for this purpose.

SATIN CLOTH

Quite the unique material! Yes, it is woven satin acetate cloth. Think wine or spirit labels! This material will make your product packaging POP. The stronger liner is well suited for machine application. Depending upon face, substrate, water temperature and dwell time, label may be removed in hot water.

SQUEEZABLE

A white, 3mil film that is better suited for squeezable applications. This material has proven to work well in a variety of applications, so you can be confident it will perform well for you.

VELLUM (RECYCLED)

A great “green” choice, this 60# vellum is 100% recycled with 100% post consumer waste material. Cannot be laminated. Is neither water nor oil-resistant. The stronger liner is well suited for machine application. Depending upon face, substrate, water temperature and dwell time, label may be removed in hot water.

WHITE BOPP

This is our most commonly used material and is suitable for most applications. It's a polypropylene material with a permanent adhesive. It is impervious to water and oils, and is particularly suitable for bath and body products, as well as food containers.

WHITE EARTHFIRST PLA

A more environmentally friendly alternative to White BOPP. The PLA stands for Polylactic Acid (a biopolymer made from corn rather than petrochemicals). Similar look and feel to BOPP and suitable for most applications, but should not be used directly on candle containers.

WHITE FLEXIBLE VINYL

This is our most substantial material. The vinyl is thicker than BOPP, and is most suitable for outdoor applications where greater strength and durability are needed, or where lengthy exposure to the elements is an issue.

WINDOW DECAL (CLEAR/ULTRA-REMOVABLE)

We offer this window decal option as an alternative to static cling. The face stock is clear with excellent clarity. The adhesive is an ultra-removable featuring excellent weatherability and UV resistance. It removes cleanly from a wide variety of substrates without staining or ghosting. Why worry about static clings staying on when you can have removable adhesive there to hold it in place?

CAST GLOSS

This is another material specially designed for the wine industry. It is paper-based with a high-gloss white finish. Same adhesive and liner as Estate #9.

CHROME (SILVER) BOPP

This material has the same water and oil-resistant properties as our White BOPP and Clear BOPP, but has the "mirror-like" look of shiny chrome.

CLASSIC CREST

Best suited for wine labels, this is a white paper stock with a dull matte finish. It is not suitable for lamination and is therefore not waterproof. Same adhesive and liner as Estate #9.

CLEAR BOPP

This is the clear version of the Polypropylene (BOPP) material. It has the same waterproof qualities as the White BOPP. It provides more of a "no label" look and is also suitable for window stickers (where reverse printing of the image allows the label to be applied to the inside of a glass window and be viewed from the outside).

ESTATE #9

This is a great option for wine labels, gourmet foods or applications where a textured finish is desired. Being a paper stock, it's not as water-resistant or durable as BOPP, but its light cream color and textured feel add a touch of the "unusual" to the right product. It features a special adhesive (removable in 100+ degree hot water) and a stronger liner particularly suited to machine application. Not suitable for lamination.

GOLD POLYESTER (METALIZED)

This material will make your labels shine! Suitable for most labeling applications, it has a strong adhesive backing and must be laminated. Choose glossy laminate to make your label designs pop, or matte for a unique, elegant look.

KRAFT (RECYCLED)

This is a recycled 100% post consumer waste material. It is a 55# paper material that is a wonderful option if an “earthy” appearance is desired. The stronger liner is well suited for machine application. Depending upon face, substrate, water temperature and dwell time, label may be removed in hot water. It is not suitable for lamination; therefore, it is not water or oil resistant.

REMOVABLE WHITE BOPP

This material is the same as our standard BOPP, but has a special, "less aggressive" adhesive designed to allow the label to be removed or re-positioned after application. Depending on the surface it will be applied to, customer testing is strongly recommended. We can provide samples for this purpose.

SATIN CLOTH

Quite the unique material! Yes, it is woven satin acetate cloth. Think wine or spirit labels! This material will make your product packaging POP. The stronger liner is well suited for machine application. Depending upon face, substrate, water temperature and dwell time, label may be removed in hot water.

SQUEEZABLE

A white, 3mil film that is better suited for squeezable applications. This material has proven to work well in a variety of applications, so you can be confident it will perform well for you.

VELLUM (RECYCLED)

A great “green” choice, this 60# vellum is 100% recycled with 100% post consumer waste material. Cannot be laminated. Is neither water nor oil-resistant. The stronger liner is well suited for machine application. Depending upon face, substrate, water temperature and dwell time, label may be removed in hot water.

WHITE BOPP

This is our most commonly used material and is suitable for most applications. It's a polypropylene material with a permanent adhesive. It is impervious to water and oils, and is particularly suitable for bath and body products, as well as food containers.

WHITE EARTHFIRST PLA

A more environmentally friendly alternative to White BOPP. The PLA stands for Polylactic Acid (a biopolymer made from corn rather than petrochemicals). Similar look and feel to BOPP and suitable for most applications, but should not be used directly on candle containers.

WHITE FLEXIBLE VINYL

This is our most substantial material. The vinyl is thicker than BOPP, and is most suitable for outdoor applications where greater strength and durability are needed, or where lengthy exposure to the elements is an issue.

WINDOW DECAL (CLEAR/ULTRA-REMOVABLE)

We offer this window decal option as an alternative to static cling. The face stock is clear with excellent clarity. The adhesive is an ultra-removable featuring excellent weatherability and UV resistance. It removes cleanly from a wide variety of substrates without staining or ghosting. Why worry about static clings staying on when you can have removable adhesive there to hold it in place?

Artwork Specifications

Laminates

High Gloss

High gloss is our most popular laminate. It is the least expensive option and provides protection for the label and a high gloss shiny finish.

Matte

The Matte Laminate provides your label with a dull, non-glossy finish. Some customers consider this achieves a more "natural" look.

Thermal Transfer

This is a gloss laminate that is designed to work with most over-printing thermal transfer printers. We do recommend you get samples first to test through your own printer before placing an order with this laminate.

UV Outdoor Gloss

As the name implies this is best used for labels that will be used outdoors. It has a high gloss finish with excellent UV resistance. It is best paired with our vinyl material for the most durable outdoor label.