Cause Marketing

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    Which Eco-friendly Product Label Material is Best for Your Product?

    Another Earth Day has come and gone, but if your company counts responsible, green practices among its core values, this focus never really ends. Finding ways to protect the planet year-round may involve selecting environmentally friendly materials for your products. When you're engaging in this process of targeted improvement, you shouldn't ignore items' packaging. A totally recycled item covered in labels made of petrochemicals sends mixed messages about your organization's commitment to sustainability.

    Going the green route with your packaging doesn't mean getting locked into one aesthetic.

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  • Drive Recruitment During National Volunteer Month with Custom Stickers

    While there's no wrong time for people to volunteer their services to charities and nonprofit organizations, April is an especially prominent month for attracting these altruistic individuals. National Volunteer Month is a support to those who give time and effort to good causes. Organizations hoping to use the month for a major recruitment drive may find custom stickers and other kinds of visual content are effective means of generating attention.

    Bumper Stickers Draw Eyes

    The versatility of bumper stickers is belied by their name. People can put these custom stickers on any hard surface, and it's easy to imagine a decorated laptop, for instance, carrying an organization's message far and wide.

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  • April Is National Volunteer Month - Use Custom Bumper Stickers to Create Awareness

    A spirit of volunteerism and helping others is an admirable quality that can affect a huge variety of situations. In National Volunteer Month, April, people are encouraged to follow their own interests and enthusiasms to contribute to the common good.

    Custom Bumper Stickers Stand Out

    Nonprofits and companies that run volunteer-based services can use April as a time to attract new contributors, tying their efforts into the national celebration. Custom stickers are a great way to take this push to the masses.

    Custom bumper stickers are an especially good choice for this role, as, despite their vehicle-centric name, they are a great choice to apply to any hard surface.

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  • Cause Marketing: Is Your Brand Ready?

    Show Support Through Design

    Alliances between charitable causes and companies of all sizes are becoming common and mutually beneficial. If your organization has the right promotional products, you can easily draw a connection between your brand and a charitable effort that is near to your heart. With consumers valuing organizations that show their commitment to doing good in the community, your reputation may benefit from the use of charity labels and other signs of allegiance.

    Many Causes to Care About

    Perhaps the most popular example of alignment between brands and charities is the wave of pink products that roll out every year during Breast Cancer Awareness Month.

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