Promotional Labels

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    Election Day is November 7th! Get Ready with Custom Stickers and Bumper Stickers

    In presidential election years, every American knows when election day is approaching - it's hard to avoid. In years when there is neither a presidential campaign nor mid-term Congressional election ongoing, however, the date can sneak up. It's almost November 7, and if you're helping a candidate in a regional election or running a polling station, this is your last chance to stock up on bumper stickers and other custom decals that can get people into the patriotic spirit.

    Helping a Candidate

    Election day stickers supporting a party or candidate can take a few different forms. Window decals and bumper stickers are great ways to help voters broadcast their preferenc

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  • The Holidays are Approaching: Are Your Product Labels Ready?

    The holiday shopping season is a great time to build up your brand's image with revised product labels. Whether you're debuting limited-time items that will only be on the shelves for a few months or just want to add festive cheer to your primary offerings, there's a way to make holiday product labels work for your business.

    Now is the time to think about getting ready for the holiday season. While top-quality partners such as Lightning Labels can turn orders around in a matter of days, there's no need to handle Black Friday preparation at the last minute. Taking a considered, strategic look at the way custom product labels can elevate your brand in the years ahead can yield valuable results

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  • Print Multiple Vape Flavor Labels Without Hurting Margins

    When you launch a fresh, new brand in a growth market - such as the vape and e-liquid space - printing labels can seemingly present problems. If you produce a relatively small number of bottles of each e-liquid flavor, you may find yourself making a choice between buying uniform labels for the whole brand and spending on large print runs that eat into the budget.

    "Get the distinct look your product deserves, without breaking the bank."

    There's no need to accept one of these sub-optimal choices when you work with Lightning Labels, however. Digital printing allows you to receive variable labels.

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  • Printing Your Own Labels; Is it Really the Best Option?

    A Big Decision: Print Labels or Work with a Third Party

    When your small business needs custom labels for new products, the first question you have to ask is a simple one: Will you print them in-house or work with a third-party labeling partner? While the former strategy may seem like a way to shave dollars off the bill, the hidden costs can stack up.

    The following are a few of the potential complications of using an in-house label printer:

    Expertise Needed: Buying a label printer is no good if there's no one in-house who can use it. If your company has to hire a new, experienced employee to make the printer work, that's a major budgetary consideration.

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  • Make Your Brew Standout with a Custom Beer Label

    Brewers, start your engines - it's almost time for Oktoberfest, the age-old celebration best enjoyed with plenty of beer. Rather than just continuing through the fall months with no changes to your visual strategy, this could be a great time to embrace new and exciting custom craft beer labels. Whether you package your brew in bottles or cans, there's a great label out there for you.

    Time to Update Your Branding

    October redesigns can take a few different forms: You can commit to seasonal beer labels that specifically mention Oktoberfest or create a new look that will be seen year-round. If your brand offers a brew meant to be enjoyed in the fall, you should be sure to make sure the label communicates its limited-time nature and contains autumn imagery.

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  • 5 Ways to Sell More Produce with Custom Labels

    September is Fruits and Veggies: More Matters Month. This makes it an excellent time to try out new labels for your fruit or vegetable brand, whether you sell vegetables straight from the farm, fruit preserves or anything in between.

    There are a few different ways to create labels that celebrate the wholesome goodness of fruits and veggies. You can either explicitly mention the special month or create more general designs that work all year long.

    The following are five custom food labeling tactics that you can employ to see better results from buyers:

    1. Offer a Recipe

    Especially if your brand sells vegetables or fruits consumers may not be immediately familiar with, a recipe can help encourage these shoppers to take a chance

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  • Head Back to School with Custom Stickers and Bumper Stickers

    August is the gateway to a new school year, and if you work for a school district or serve on a parents' committee, you may be looking for exciting ways to stoke school spirit. This is one possible use for custom stickers: Bumper stickers or window decals bearing a colors, name and logo can look great on cars, local business windows, or just about any other flat surface.

    Putting a School's Best Foot Forward

    There are plenty of specific teams and clubs within schools that may benefit from having their own back to school stickers. Fall sports are starting up, and players and parents are no doubt looking for ways to show their excitement and support.

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  • Window Decals - An Alternative to Static Cling

    When you have a business, team, school or charity logo to promote and display, it can pay to go beyond standard stickers and turn to window decals. While the venerable static cling decal is the dominant material for these specialized promo items, there is a great alternative: Clear adhesive labels that are ultra-removable and reusable.

    Window decals crafted with a removable adhesive instead of relying on static cling can deliver peace of mind and excellent performance - once they are on the window, mirror or other non-porous surface, they'll stay there until it's time to peel them off and stick them somewhere else.

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  • Top Ways to Promote Your Business with Stickers

    Stickers: An Eye-catching Form of Branding

    When you want your brand's logo and message to reach a wide audience, custom stickers may be the medium you're looking for. Stickers can take many forms - bumper stickers, window stickers, small stickers to attach to your products on the shelves - but the concept is always the same. These are a way to bring your company's visual identity out into the world and catch people's eyes.

    Pick What’s Right For You

    "Quick turnaround times and low minimum order amounts mean you can experiment with different sticker types."

    There's no wrong way to promote your company through stickers, but the following are a few particularly likely ways to make your campaign successful.

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  • Check Out Lightning Labels' 6th Annual Photo Contest!

    Impressive Label Designs and Great Photos

    For the past five years, Lightning Labels has held an annual photo contest, showing off its customers' creative label designs in their natural habitat. Between now and July 1, Lightning Labels will be accepting applications for the sixth iteration of the contest. If your products use Lightning Labels, you can enter via Facebook — the entry form is here.

    This is an especially important year to hold a custom label and sticker contest, as it's Lightning Labels' 15th anniversary. No company makes it to the decade-and-a-half mark without a great customer base, and this is no exception.

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