Customer Spotlight

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    Custom Spirit Sheets Soar at Sterling High School

    CHALLENGE

    Sterling High School in Sterling, Colorado sought to enhance fundraising and more strongly brand its sports teams in the community. They wanted to emulate the success they’ve had with their baseball team statewide over the years, and custom spirit sheets (a.k.a. removable branded sticker sheets) were chosen to fit the bill. They used them for the first time starting March 2017.

    SOLUTION – CUSTOM SPIRIT SHEETS

    The customized spirit sheets promoted the Sterling Tigers baseball team, and then some. Notes Athletic Director and baseball team Head Coach Jeff Squier, “We achieved our fundraising objective with the spirit sheets. I think if I used this as our main fundraiser, it would be a big-time success. This happened to be our second fundraiser for kids who didn’t meet their goal with our other fundraiser. The quality of the product is great. There was a lot of positive feedback about the quality of the color and the number of different things you can put the stickers on.” Jeff adds, “As athletic director and head baseball coach as well as the husband to a college volleyball coach, I will continue to use the spirit sheets. I'd like to expand this to our other programs in the school and help us get our schedules out on the windows/doors of our community.”

    OUTCOMES

    Jeff says he believes that continuing the spirit sheet program in Sterling will lead to growing expectations in the community each year. “If we can build that relationship with them, the people of Sterling will want to see them right away,” as the season approaches.

    Jeff emphasizes that ultimately the spirit sheets can become a mainstay of Sterling high school sports, and establish a firm fundraising footing for years to come.

    As far as his experience with Lightning Labels, Jeff also felt positive. “The support I received through the entire process was really nice. I got answers to questions either right away or they got back to me once they had an answer,” he points out. He adds that on-time delivery, good pricing, and high quality rounded out the positive experience.

     

    SterlingCaseStudy

    About Sterling High School

    Sterling High School in Sterling, CO is nationally recognized in the 2016 US News & World Report ranking, earning a bronze medal. Schools are ranked based on their performance on state-required tests and how well they prepare students for college.

    At Sterling High School, students have the opportunity to take Advanced Placement® course work and exams. The AP® participation rate at Sterling High School is 29 percent. The student body makeup is 51 percent male and 49 percent female, and the total minority enrollment is 31 percent. Sterling High School is 1 of 2 high schools in the School District No. Re-1, Valley.

    SterlingCaseStudy

    About Lightning Labels

    Lightning Labels uses state-of-the-art printing technology to provide affordable, full-color custom labels and custom stickers of all shapes and sizes. From small orders for individuals to the bulk needs of big businesses, Lightning Labels is equipped to handle and fulfill custom label and sticker projects of all types. Best of all, like the name implies, Lightning Labels provides a quick turnaround for every customer's labeling needs. Whether it’s wine labels, food labels, bath and body labels, promotional labels—or any kind of colorful label/sticker that needs to be custom printed—Lightning Labels can get the job done. Lightning Labels strongly supports the use of environmentally-friendly printing materials and technologies.

    To learn more about Lightning Labels, visit http://lightninglabels.com, email info@lightninglabels.com, or call 1.800.544.6323 toll-free

    To learn more about Sterling High School, visit https://www.re1valleyschools.org/Domain/14, or call 970-522-2944

  • From Afghanistan to D.C., Custom Coffee Labels Keep Compass Coffee Pointed in the Right Direction

    Michael Haft and Harrison Suarez became friends and coffee drinkers while at Basic School in Quantico, VA. The two young Marine lieutenants wound up commanding platoons in Afghanistan, where coffee became an important ritual and reminder of home.

    So, it’s no wonder that the duo started Compass Coffee in Washington, D.C. upon returning stateside. Featuring nine light to dark roast blends from primary growing regions of East Asia, Africa and the Americas, Compass is packaged in recyclable and refillable 12-ounce tins “which look great on the shelf at our local Whole Foods,” notes Michael.

    With four locations in the D.C. area, Compass is growing chiefly because of positive word-of-mouth, based no doubt on high quality and good taste of its signature blends.

    Michael enjoys sharing the Compass Coffee experience beyond the walls of the stores. He points out that “kids at the elementary school around the corner from our roaster use recycled tins of coffee to build pyramids, make little planters, even create vegetable gardens. It’s just fun seeing how excited they are about the tin. When you’re five years old and already have all the energy in the world, reusing packaging to build your recycled empire is what really matters.”

    He also takes pride in helping others in the military get a sense of home by shipping coffee to such places as Diego Garcia, a distant refueling station in the Indian Ocean, and Afghanistan battlefields.

    Relationship with Lightning Labels, the Beverage Specialist

    Lightning Labels is doing its part to help keep Compass pointing in the right direction by providing custom coffee labels for their products. Notes Michael, “Lightning Labels has been a great partner. They are high quality and fast, and our sales rep, Mary, always goes out of her way to keep our customers happy! Lightning Labels has done an incredible job making sure that our unusual requests are handled in a timely and sensitive manner. They’ve truly gone above and beyond supporting Compass as we work to keep our customers happy.”

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  • Gold Mountain Beauty Customer Spotlight – Health and Beauty Custom Labels from Lightning Labels

    At first, the idea of using a natural teeth whitener containing coconut activated charcoal may sound a bit difficult to get one’s…well, teeth, into.

    But, Gold Mountain Beauty’s mint tuxedo natural teeth whitener for sensitive teeth seems to be catching on with customers, along with the rest of an activated charcoal-based line of health and beauty products, including facemasks, natural shoe deodorizer and foot odor spray, and antifungal foot soak.

    The journey to a line of health and beauty products began several years ago. Principal Daniel Thompson says, “Several years ago, I started to work in digital marketing. I built a small agency with a close friend offering digital marketing services (primarily SEO) to small and medium sized business…We believed we could build an e-commerce store ourselves and that's what we did.

    Daniel takes pride in making his products—all containing premium ingredients—in the US. He also takes pride in his product development and marketing strategy, noting, “We get in early. If a product is trending we try to pick up on that trend before it becomes mainstream. A perfect example of this is Frank Body. They made the coffee scrub popular…there have been dozens if not hundreds of me too's but with the exception of a few early adopters they're all stuck on the outside looking in.”

    Relationship with Lightning Labels, the Health and Beauty Label Specialist

    Packaging, e-commerce and Lightning Labels. The trio seems to mesh together seamlessly. Notes Daniel, “We believe our packaging is some of the best in our space. E-commerce packaging is a lot different than retail packaging. It needs to be a lot more robust than retail and often it's not as sexy. But you still want your product to look like a high-quality product. Labels and branding are a big part of that. We get all of our labels from Lightning Labels and love the quick turnaround times. And Lightning Labels rep Bianca is a Gold Mountain Beauty favorite.”

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