Labeling Basics

  • LightningQuoteTM

    Get Your FREE Quote Instantly!
    Get Started

    Are Custom Roll Labels Right For Your Products?

    Effective, flexible and efficient - these are some of the traits associated with custom roll labels from Lightning Labels. Our digitally printed labels incorporate the styles, quantities, materials and finishes you choose, and are designed to work perfectly with your overall branding strategy.

    Before starting a project with Lightning Labels, you may have some questions. When it's time to order labels for the first time, or to switch from one provider to another, it pays to understand the new provider's style. Here are a few of the details when it comes to Lightning Labels' custom label offerings:

    Roll Labels as a Default

    Lightning Labels produces labels that sit on a three-inch core.

    Continue reading
  • What Kind of Label Material is Right for Your Product?

    There's this saying to never judge a book by its cover. While it's a good quote, it doesn't apply to everything, especially when it comes to label material.


    64% of consumers try a new product based on the packaging. Your product is already great but you need to translate that to potential customers.

    They don't know your product is great unless you have a good presentation to match. But how exactly do you achieve that?

    We'll take you through some key notes to select the best label material for your packaging. Ready to see what they are?

    Here we go!

    The Different Types of Labels

    To make a good first impression, you'll need a label that catches the eye.

    Continue reading
  • 5 Tips for Making Custom Product Labels Customers Will Love

    Your products are only as strong as their ability to sell.

    You may have the best gluten-free cake mix on the market, or a laptop accessory consumers don't even know they need yet. Whatever you're selling needs to have an interesting label.

    Otherwise, it will just sit on the shelf. Custom product labels are what make you stand out from competitors as someone is making a buying decision.

    They catch interest and seal the deal.

    But, only when they're made with a great design.

    Here are five tips for making custom labels consumers will love.

    1. Know Your Consumer

    Since a label is all about reaching your consumer, you should start your design with a buyer persona in mind

    Continue reading
  • How to Brand Your Etsy Business With Custom Labels and Packaging

    You need to brand your Etsy business if you want to boost your business both on and offline. Whether it's a side hustle or your full-time job, a branded craft business will build trust for your customers.

    It's very easy to brand an Etsy business - and it doesn't cost much, either. Your online branding can be extended to physical products so that your company is recognized in real life as well as in the digital sphere.

    Here are just a few ways you can bring your Etsy shop to life with the simple addition of stickers and labels.

    1. Print Custom Labels for Your Products

    Do you make unique items that need a label? For example, if you're a candle maker, you could label your candle jars with a custom sticker.

    Continue reading
  • Matte vs. High-Gloss: Which Laminate is Right for Your Labels?

    There is no insignificant decision when it comes to designing custom labels for your brand. From graphics and font selection to the kinds of sizes, shapes and materials you pick, you're making an impact on the way consumers will perceive and interact with your brand. There is real value in creating a harmonized image that furthers a comprehensible and appealing image.

    This extends to the laminate you use to finish the labels. The choice between matte labels and high-gloss labels will determine how your products feel in potential buyers' hands. While it's possible to overlook the laminate selection step, making a good decision at this point can put the finishing touches on a harmonized design and help you make sales.

    Continue reading
  • Consecutive Numbered Labels - An Inventory Control Advantage

    Visibility of products is an important part of running an efficient company today, and it's not just a practice for large organizations. Anyone with inventory on hand can benefit from improving those products' traceability. This process can be helped along by the addition of consecutive numbered labels. These are an easy way to tell identical items apart, and help business owners take inventory or track batches of goods as they move along the supply chain.

    Visibility Means Efficiency

    "Companies at any link of the supply chain can reduce logistics headaches."

    Time-consuming tasks involving the supply chain are great candidates for simplification.

    Continue reading
  • Customize Memorial Day Celebrations with Custom Stickers and Labels

    Hosting an Event? Use Custom Stickers and Labels for Visual Flash

    Memorial Day has two different personalities - it's a solemn remembrance of military members who have given their lives for their country and a time for friends and family to spend a fun spring weekend together. When you plan a party for Memorial Day weekend, whether for a large family group, town or company, you can fuse the themes of fun and patriotism with custom American flag stickers and labels.

    Different Types of Gatherings

    There's more than one way to spend Memorial Day, and a great weekend event can be organized by a town, sponsored by a company or simply set up for a reunion or family gathering.

    Continue reading
  • How to Apply Custom Labels for Best Results

    Hand- or Machine-Applied, Labeling Matters

    Does your business apply product labels by hand or use machine application? That decision was likely made for you by the scale of your organization and the nature of your products. No matter which method you employ, that choice will likely have effects on the kinds of labeling materials you choose. Fortunately for businesses that are scaling up from hand production to machine labeling, Lightning Labels' custom product labels are largely compatible with either method.

    Below are some of the differences between manual and mechanical application, and the ways high-quality custom labels can help your organization no matter which one you've chosen.

    Continue reading
  • Custom Roll Labels Provide an Easy and Efficient Label Solution

    Custom Roll Labels - An Easy Way to Receive Your Labels

    Custom labels are an important part of branding for any company responsible for creating consumer products, so if this your field, you'll have to scout for third parties that can fill that role. When your business finds an efficient and experienced labeling partner, the care will show in how the labels themselves are produced. No element of your order will be left to chance.

    The roll-based format employed by Lightning Labels has its own benefits for businesses. Whether you're applying labels by hand or via a mechanical process, you'll find efficiency and utility benefits to getting roll labels instead of a sheet.

    Continue reading
  • Consecutive Number Labels Keep Track of Everything!

    Consecutive Number Labels Allow For Precise Tracking

    When you order from Lightning Labels, you have the option of receiving consecutive number labels, perfect for a number of tracking functions that any business can harness. Whether you're interested in precisely noting your inventory levels, hope to create a desirable limited-edition product or just want to issue parking permits with their own unique numbers, this kind of printing is for you.

    Investing in bar code labels and other tools for easy internal counting of information will enable you to simplify the storage, transport and stocking of your products.

    Continue reading
1-10 of 68