Beer Labels

  • Are You Ready for Cinco de Mayo?

    Cinco de Mayo Approaches

    One of the more festive holidays of the year in the United States, Cinco de Mayo commemorates a critical battle victory for the Mexican military over that of the French all the way back in 1862 during the Franco-Mexican War. Americans have taken to celebrating Mexican culture on the fifth of May each year, all the while partaking in general revelry and colorful parties across the nation.

    Whether you make craft beer, homemade treats or one of a multitude of other items, you can get creative with custom Cinco de Mayo stickers to align your products with this major event, celebrating Mexico's historic victory in the process. Because this holiday has become synonymous with delicious libations and foods, businesses operating in these arenas should certainly consider adjusting their marketing and product packaging programs to boost revenue.

    Cinco de Mayo Labels

    Because labels and stickers can be so easily added or removed to a product package, they are especially well-suited to these types of short-term projects. For example, if you create craft beer stickers for Cinco de Mayo, the holiday passes and all of the products have not been sold, you can simply change them out for the next major event. However, with the right designs and imagery, beer labels and stickers for other products can indeed propel sales of your products on this holiday.

    First, remember that many manufacturers and other competitors in the space will likely be trying their own hands at developing and deploying a specialized marketing program for Cinco de Mayo. This means that you will need to really think outside of the box, finding ways to at once align the labels and stickers with your brand and the event itself while differentiating your company's general appeal from others'.

    Simply printing a sticker that says "Happy Cinco de Mayo" and calling it a day might have a slightly positive impact on sales, but not nearly as much as highly customized and uniquely designed ones. Get your marketing team on the job, encouraging them to experiment with different themes and imagery not yet common on the shelves, while also ensuring that they include the messages desired, such as the brand's strengths and the holiday's importance.

    In a Crunch

    With Cinco de Mayo right on the horizon, the time is now to get moving on marketing and product packaging initiatives for the event, and some businesses will need an extremely quick turnaround on their orders to get the labels onto packages in time. Lightning Labels offers a range of custom label and sticker services to businesses of all kinds, and is an industry leader with respect to its speed of order fulfillment.

    By working with Lightning Labels, you can rest assured that your labels and stickers will be printed accurately, delivered in a timely fashion and prepared to draw plenty of eyes on the shelves. Good luck with your strategy, and happy Cinco de Mayo!

  • Prepare for Oktoberfest with High-Quality Custom Beer Labels

    Prepare for Oktoberfest with High-Quality Custom Beer LabelsCelebrate Oktoberfest with Custom Beer Labels

    Since its humble beginnings in Germany in the 1800s, Oktoberfest has grown to become a festival celebrated across the globe, which makes this time of year perfect for brewers based in the United States to start thinking about producing custom beer labels for the event. But first, some statistics. According to its website, the original Oktoberfest, which is held in the Theresienwiese area of Munich every year, is the world's largest folk festival. Figures provided by Oktoberfest Tours revealed that the 2014 event attracted approximately 6.3 million visitors who downed an impressive 6.4 million liters (1.7 million gallons) of beer between them. The all-time record of 6.4 million guests and 7.7 million liters (more than 2 million gallons) of beer was set in 2013. This year's festival, the 182nd of its kind, is set to kick off on September 19 and draws to a close on October 4. As the Oktoberfest website explained, the mayor of Munich, Dieter Reiter, will tap the first keg of beer at the opening ceremony, and for the next two weeks, attendees will enjoy taking a spin on the rides at the fairground, browsing through the stalls of merchandise in the various halls and tents spread across Theresienwiese, sampling the vast array of local cuisine, listening - and maybe even dancing - to traditional German music and, of course, celebrating the main attraction: beer.

    Get A Taste of Oktoberfest with Custom Bottle Labels

    Many would-be revelers are unable to get to Munich to experience the festival in person, but that doesn't mean they have to be left out in the cold. With custom bottle labels, companies that brew and sell beer can help customers feel as if they're in Theresienwiese. It's also helpful to know that a number of municipalities across the U.S. hold their own Oktoberfest celebrations. Last year, USA Today listed some of the best, including:

    • Leavenworth Oktoberfest (Leavenworth, Washington)
    • Oktoberfest by the Bay (San Francisco)
    • Oktoberfest Zinzinnati (Cincinnati)
    • Wurstfest (New Braunfels, Texas)

    Whether beer makers are planning to sell their wares at festivals like the ones listed above or simply looking for a way to pique grocery store shoppers' interest as these individuals wander down the aisles, using bottle labels from Lightning Labels is a great way to help beverage products stand out.

    Why Choose Beer Bottle Labels from Lightning Labels?

    Beer bottle labels need to be able to stand up to the heat of an Indian summer and the cold of an ice bucket or cooler, so material quality is imperative. With Lightning Labels, soggy, illegible labels won't be a problem. Our high-resolution, quality custom labels come with crisp, vibrant colors and small yet easy-to-read type, meaning your logo and other design features will be front and center but customers can still find any and all the nutritional and ingredient information they need - and that companies are required to include by law.

  • Demand For Nutrition Transparency Fuels New Alcohol Labeling

    Liquor Labeling TrendsDiageo Move Drives Industry-Wide Rethink of Packaging Content, Branding

    Consumers want transparency in their alcohol consumption, and we’re not talking about see-through bottles. Responding to growing demands to know nutritional content of both food and beverage, the world’s largest distiller, Diageo, will begin showing nutritional information on Guinness stout, Smirnoff vodka and Tanqueray gin packaging, according to a Bloomberg News article published on washingtonpost.com in March. That trend is likely to grow, putting beer, wine and hard liquor makers large and small on notice to ready themselves for packaging and labeling changes that will include nutritional content. Those that move quickly may capture a competitive edge, while companies lagging behind could start to see consumer support lag as well. Niche brands such as beer microbrewers can use smaller scale to their advantage. Notes a March 2015 fortune.com article, “…it will likely take some time before labels will feature such information as it is a costly endeavor for such big brands to change the labels on their packaging.” In contrast, once they receive TTB label and packaging approval, small brands can print digital labels and packaging in as few as 1-2 days and be ready to roll out very quickly. Branding and relabeling changes, however, may not all be about adopting the new standard. Until or unless regulatory authorities mandate such nutritional disclosures, some liquor producers may opt for the “counter-culture” approach with messaging and graphics proclaiming adherence to the basics (e.g., “our smoothness and taste speak for themselves-that’s all you need to know”). While this sorts itself out, London-based Diageo, active in 180 countries, already has received US approval for product labels from the Alcohol and Tobacco Tax and Trade Bureau (TTB), which regulates alcohol. The Bloomberg article notes, “‘Consumers are increasingly discerning about what’s in their glass,’ the distiller’s chief executive, Ivan Menezes, said in an e-mailed statement. ‘We are committed to ensuring our consumers have the best possible information from which to make informed choices.’” At this point, the TTB is making inclusion of nutritional information voluntary except for some existing narrowly defined requirements--unlike the Food and Drug Administration, which mandated nutritional listings decades ago. No matter how liquor makers view it, change is afoot and companies need to be responsive and agile in every area from creative brainstorming and desirable messaging to new label and packaging printing. Many companies may experiment to see where the right messaging lies. For example, baby boomers on up will tend to be less motivated by nutritional disclosures, perhaps following the “ignorance is bliss” philosophy, while millennials generally will prefer more transparency and clarity. Obviously, Diageo is betting that the latter mindset will prevail. The Fortune article notes, “Diageo, the world’s largest liquor company, has led the charge to change misconceptions about what exactly can be found in alcoholic beverages…it will begin adding nutritional information — including protein, fats, calories, and carbohydrates — to labels in the U.S., Diageo…has fought for such approval for more than a decade.” No doubt, much of the rationale for Diageo’s strong support lies in health issues. According to a March vox.com report, “‘Many adults take in a tremendous amount of calories from alcohol, and they have no idea,’ says Sara Bleich, a public-health researcher at Johns Hopkins. She has found that the average American who drinks regularly takes in 400 calories daily from alcohol — not a huge surprise, given that average beer or glass of wine has about 150 calories.” The Vox article adds, “[Bleich] and colleagues have previously found that the particular information on nutrition labels can have a dramatic impact when it comes to consumption of soda and other sugary drinks. Though she hasn't yet looked at the potential impact of labeling alcohol specifically, she imagines the effect would be similar. Regardless of how and when all this plays out, there’s no doubt that liquor labeling and packaging change is on its way. This well may be a dramatic case of early adopters gaining major competitive advantage in the marketplace.

  • Celebrate St. Patrick's Day with Personalized Beer and Wine Labels

    Lucky for beverage companies eager to incorporate a little St. Patrick's Day cheer into their wine and beer bottle labels, you don't have to be from the Emerald Isle to celebrate the holiday.Customize Your Wine and Beer Bottle Labels in Honor of St. Patrick's Day

    Lucky for beverage companies eager to incorporate a little St. Patrick's Day cheer into their wine and beer bottle labels, you don't have to be from the Emerald Isle to celebrate the holiday, despite the fact that it's rooted in Irish tradition. What's more, you don't even need to have so much as a drop of Irish blood running through your veins. In fact, a study by the National Retail Federation revealed that more than half (55.5 percent) of adults in the United States celebrated St. Patrick's Day in 2014. Celebrators spent an average of $35 per person last year, with much of this money no doubt going toward alcohol.

    Across America, individuals and companies alike get festive every March in anticipation of the big day, which always falls on the 17th day of the month. People take part in parades, wear silly hats and sunglasses, and eat food that would typically have no business being green - at least not if it were still safe to eat! For many people, alcoholic beverages are a central part of celebrating the holiday, so make sure your beverage company is prepared with custom labels from Lightning Labels.

    Why Design Special Beer and Wine Bottle Labels?

    It's safe to assume that most people are aware St. Patrick's Day is just around the corner, so why design beer and wine bottle labels to reflect this fact? Taking this approach isn't as much about alerting people that the holiday is coming as it is about integrating your brand into the festivities.

    Think about it: If shoppers are scanning shelves for the perfect beverages to help get their St. Patrick's Day parties started, they'll probably gravitate toward cans and bottles with custom labels and stickers that resonate with their intentions. Ultimately, forging a connection with consumers can be a powerful marketing tactic - what better way to go about this than to bring the designs of your custom labels in line with a holiday your customers are eagerly anticipating?

    Is It Too Late to Order Holiday Stickers?

    If the onset of March caught you by surprise, you may be wondering whether you have enough time to order custom labels for a holiday that's just days away. This type of quick turnaround might be a problem for some companies, but not Lightning Labels - after all, the word "lightning" is part of our name. You can usually expect us to turn around orders for custom stickers and labels in 48 to 72 hours following digital printing press approval.

    That being said, don't assume that the speed at which we process orders leads to any compromise in quality. On the contrary, we are known to deliver high-resolution, vibrant, crisp-looking labels printed on durable material that will stand up to the cold of the fridge or the heat of the bar. Put in your order today and get ready for the St. Patrick's Day rush.

  • Promote Your Brewery with Standout Beer Bottle Labels

    promote your brewery with standout beer bottle labels

    Certain beer brands are as renowned for their bottle labels as they are for the taste of their brews. Consider Rogue Ales' distinctive historic and occasion-themed stickers, Anchor Steam Beer's hand-drawn motif (with, of course, the company's namesake anchor front and center) and Magic Hat's trademark psychedelic designs. In short, if your brewery wants to attract attention from shoppers at retail locations, you'll face stiff competition from rival drinks.

    The Ingredients of Standout Beer Labels

    So, what qualities make for great beer labels? To enjoy optimal results, you need to find a balance between attracting consumers' attention and getting across all the information they're looking for in a format that's as easy to digest as the beer itself. In this sense, coming up with a solid sticker design is a two-step process: First, reel in shoppers with an eye-catching design, then impart everything they need to know within the time span of a casual glance. If you fall short during the first part of the process, they'll never make it to Step Two. Fail to provide all the relevant details in a sufficiently streamlined manner, and they'll lose interest.

    Take Your Home Brew Label to the Next Level

    Home-brewing is a labor of love, and a home brew label design should reflect that. All too often, however, delicious home brews get overlooked due to lackluster labeling, but Lightning Labels can change all that. We offer a range of different finishes - a high-gloss finish, a matte finish and old-style textured paper - and provide the option of wraparound labels or separate stickers for the back and front of the bottle according to your preferences. Whichever choices you select, you can rest assured that the printing will be high-resolution and of great quality, so the colors of your carefully chosen design will truly pop.

  • Give Off A Professional Vibe With High-Resolution Quality Labels

    Quality labels can make one product stand out above the rest.Don't Let Limitations Compromise Your Custom Labels

    Small-business owners and hobbyists who sell their products on the side typically don't need an enormous quantity of custom labels, nor are they working with the seemingly unlimited budgets enjoyed by their larger competitors. Limiting factors like these often result in entrepreneurs taking DIY approaches to packaging that may leave their wares appearing a little lackluster on the labeling front. Whether consumers are browsing shelves in-store or meandering past stalls at their local farmers market, good-quality, high-resolution labels will always stand out above the rest. With this rule in mind, traveling down the DIY path could put sellers at a disadvantage. After all, despite the old adage, people do judge books by their covers - and products by their packages.

    Skimping on Custom Stickers Could Disengage Consumers

    Sometimes, entrepreneurs try to keep the designs of their custom stickers as simple as possible so the associated printing costs don't spiral out of control, but taking this approach - however thrifty it may be - could turn out to be a mistake. Craft beers in particular are known for the unique, detailed and sometimes whimsical illustrations that adorn their labels, so brewers who drop the ball in this regard should be prepared to see a negative effect on their sales. Last year, Creative Bloq showcased some of the most original craft beer labels out there. These included cats, robots, donkeys and daisies (in the case of Chicago-based Half Acre Beer Company), fairytale-esque offerings befitting of the Grimm Brothers Brewhouse name and the legendary Lucha Libre wrestler masks translated into sticker form for Mexican craft beer Cerveceria Sagrada. With such stiff competition out there, why sell yourself short just to save a buck?

    Quality Labels, Low Prices

    With Lightning Labels, you can get the best of both worlds: quality labels at an inexpensive price, in as large or small a quantity as you need. Whether you're in the market for craft beer and wine labels, bath and body product stickers or even lip balm packaging, Lightning Labels can deliver a professional-looking result without breaking the bank. If you need to meet a deadline, that's no problem either, as our typical turnaround time is between 48 and 72 hours.

  • The Best Beer Labels to Showcase Your Brand

    Custom Beer LabelsWhat Makes for a Memorable Beer Label?

    There are thousands of different beer brands across the globe, which makes the beer label an important tool for differentiating one product from another. Between people making their own brews at home and the top beer manufacturers in the world, people have a wide array of options. With the right label, however, brewers can improve their ability to stand out from the crowd. While brewers may use secret recipes to craft their own beers, there is no magic formula for designing the ideal label. Every company has its own approach, which makes label design vital to success. Taking a Look at Top Custom Labels Prime Social Marketing recently took a look at some of the top custom labels for beers, which should illustrate just how varied some of the designs are. For example, Rogue's labels and packaging feature sharp, contrasting colors with stylized cartoon figures. This creates a label that's easy to spot from a distance and is sure to catch customers' eyes. Conversely, the Great Divide's labels make text the centerpiece instead of figures or colors. The positioning and sizing of the words when combined with the font make for an interesting design. The takeaway here is that there is no "right way" to make a beer label,- it's up to the brewer to come up with a creative solution that encapsulates the brand's identity and conveys it in an effective way. When trying to reach new prospects, the label may be what makes the first impression. It doesn't matter how good a beer tastes, if the label isn't getting people to buy it, the customer will never know. Working with a Printing Company to Produce High-Quality Beer Stickers Designing beer stickers is only the first step - printing a high-quality label is also vital. If brewers don't work with a professional label and sticker printing company, they may wind up with a label that looks slightly different than what they expected. Simple variables, such as the adhesive used to affix the label to the bottle or the paper liner leveraged, can alter the color and quality of the label. By working with an experienced printing company, brewers can rest assured their label looks exactly how they designed it and reduces errors.

  • St. Patrick's Day Marketing: Print Special Edition Craft Beer Labels and Stickers

    Change Up Labeling Strategies for St. Patrick's Day Marketing

    St. Patrick's Day marketing for beer labels from Lightning Labels Use St. Patrick's Day marketing to increase brand awareness.

    With March 17 quickly approaching, craft beer makers should think about updating labels for St. Patrick's Day marketing. Designing personalized beer labels can increase your brand awareness this month. This mid-March holiday is a great opportunity for craft beer makers to draw attention to their products. As a celebration of Irish heritage, St. Patrick's day observers often turn to traditional Irish beverages to enhance their fun. While stouts, red ales and other Irish varieties of beer may have been the beverages of choice in the past, the increasing interest in craft beer means that any style can be targeted to these merry-makers. The most important thing is to think green. If pale ales, porters or even Belgian styles are your specialty, you can still take the opportunity to customize beverages for festivities.

    Use St. Patrick's Day Stickers to Grow Sales

    Draw attention to your products this March with St. Patrick's Day stickers. When consumers are browsing the beer aisle, remind them that St. Patrick's Day is coming up, and that your products would make a good addition to get-togethers. A lot of people celebrate this holiday, but some are more dedicated than others. While certain consumers may be imbibing a lot, other may just want a nice beverage to drink with their Irish soda bread in the evening. Keep this in mind when designing labels. If your beers have a high alcohol content, they may be better for a single drink. However, low alcohol content beers are better for people who plan to drink more than one for prolonged periods of time. Depending on your target consumers, the imagery you utilize could be less playful and more classic.

    How to Ready Your Craft Beer Labels for the Holiday

    How do you go about preparing craft beer labels for the St. Patrick's Day? For brands that are wondering how to customize beer labels so they will be noticed, the color green is the most important element. Shamrocks and leprechauns are other common images. Depending on your target market, you should switch up the imagery you use. For those connecting with their own heritage, Celtic symbols or images of the Emerald Isle will do the trick. On the other hand, your own labels may do just fine, particularly if you add a sticker that indicates your drink would be a good choice this March. Consumers will be drinking beer of all kinds; promote your beer as the best option, and it's likely that shoppers will agree.

  • Five Seasonal Beer Label Design Ideas

    Use Seasonal Beer Label Design Ideas to Target Different Groups

    beer label design ideas from Lightning Labels Use winter memories to come up with seasonal beer label design ideas.

    When coming up with seasonal beer label design ideas, it can help to think back to your favorite winter recollections and traditions.

    The holidays are a time to make lasting memories, so consumers are more likely to gravitate toward products that inspire some sort of nostalgia.

    Make the most of this by utilizing seasonal imagery on labels to target different demographics. Different groups will be interested in different imagery.

    Use personalized beer bottle labels to get consumers from varying demographics excited about your products.

    1. Try Seasonal Beer Labels with Youthful Spirit

    Evoke excitement when making seasonal beer labels for energetic, vivacious drinkers. For this active demographic, the winter season brings the joy of extreme sports like snowboarding and skiing. Use pictures than emphasize the exhilaration of the great outdoors. Make a beer label they'll want to drink when they're warming up in the ski lodge.

    2. Include Traditional Imagery on Your Winter Beer Label

    Think of classic stories when creating a winter beer label for your brew. Older drinkers also have fond memories of the winter season, so this group may be more interested in classic winter imagery. Think of the visual elements addressed in classic seasonal tunes: sleigh rides, cozy fireplaces and window sills covered with fresh snow. Ice skating is a timeless activity that most people think of fondly. Customize your beer labels to capture the beauty of winter so consumers can experience it from the comfort of their living room or in a warm bar.

    3. Trigger Childhood Memories

    Many adults have fond memories of cavorting in the snow as a child. Think about the activities you enjoyed during winter as a kid. Did you like to go sledding down the hill in the back yard, or build snow forts? Perhaps you enjoyed a friendly snowball fight with the neighbors. These unforgettable memories awake the child within and can make for great inspiration for adults when creating your own beer labels.

    4. Design Labels for Craft Beer Drinkers

    You can include as much fun imagery as you want, but serious imbibers still want to know about what they're buying. Alongside your seasonal graphics, make sure you include important information about your beer. You can describe the style and tasting notes, and include what kind of hops or malts were used to make the beer. This group will also want to know exactly what style of beer they're buying. Integrating a hop leaf into the overall design can be a good way to get craft drinkers' attention.

    5. Make Bottle Labels with the Dinner Party Crowd in Mind

    Some of the fondest memories take place around the dinner table, where family and friends have congregated to enjoy the season together. Consider this when designing your beer label, and include information about possible food pairings emphasizing that your brew is the perfect beverage to go with a hearty meal. Make bottle labels that not only bring back memories, but create new ones as well.

  • DIY Beer Label Printing Brings Cheers for Oktoberfest

    Make a DIY Beer Label Fitting for Fall Festivities

    DIY beer label from Lightning Labels How to boost seasonal marketing with a DIY beer label.
    Oktoberfest brings several thoughts to people's minds year after year: traditional German food, plenty of culture, and, of course, specially crafted beer with custom beer labels. Whether you're making beer to be sold at fall festivals, parades or just as an at-home hobby, make a DIY beer label with Lightning Labels and bring Oktoberfest traditions to wherever you are! Festive fall DIY beer labels don't have to be just for pumpkin-flavored ales, spiced beers or harvest blends; instead, they can take your current branding strategies to the next level as a seasonal boost to marketing on year-round products. Manufacturers looking to revive tired labels or attract new beer-drinkers this October can throw a few fall DIY beer label tips in the mix.

    2 Ways to Create Oktoberfest-Ready Square Labels

    Don't feel intimidated by the thought of creating new square labels for beer, whether you have a preexisting design in mind or are starting from scratch. Consider these two ways to ensure your square labels for beer will be ready come fall:

    1. Fall Color Palettes Say a Lot

    One of the easiest ways to give your beers an edge this fall in time for Oktoberfest is by utilizing rich fall colors on your beer labels. Mustard yellow and gold, oxblood and maroon, browns and orange all look great on dark bottles of beer and simultaneously appeal to people's love of limited-edition, seasonal products. Don't forget to add leaf green accents to illustrate a strong hops flavor!

    2. Include Buzzwords and Fall Lingo on Clear Matte Labels

    Clear matte labels are especially efficient because they don't take all the attention off the product inside the packaging or - in this case - beer bottle. But just because people will be able to see the rich, amber colors of the beer and bottle through the clear label doesn't mean they require less-involved marketing and design strategies. Instead, utilize this space for words and label copy. This may include must-have information like ingredients, alcohol content and warnings, but can also appeal to the season using words like harvest, autumn, crisp and, of course, Oktoberfest.

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Material Descriptions

Materials

BIOSTONE

One of our eco-friendly options that is actually made of stone—no trees are used. This material should not laminated.

CAST GLOSS

This is another material specially designed for the wine industry. It is paper-based with a high-gloss white finish. Same adhesive and liner as Estate #9.

CHROME (SILVER) BOPP

This material has the same water and oil-resistant properties as our White BOPP and Clear BOPP, but has the "mirror-like" look of shiny chrome.

CLASSIC CREST

Best suited for wine labels, this is a white paper stock with a dull matte finish. It is not suitable for lamination and is therefore not waterproof. Same adhesive and liner as Estate #9.

CLEAR BOPP

This is the clear version of the Polypropylene (BOPP) material. It has the same waterproof qualities as the White BOPP. It provides more of a "no label" look and is also suitable for window stickers (where reverse printing of the image allows the label to be applied to the inside of a glass window and be viewed from the outside).

ESTATE #9

This is a great option for wine labels, gourmet foods or applications where a textured finish is desired. Being a paper stock, it's not as water-resistant or durable as BOPP, but its light cream color and textured feel add a touch of the "unusual" to the right product. It features a special adhesive (removable in 100+ degree hot water) and a stronger liner particularly suited to machine application. Not suitable for lamination.

GOLD POLYESTER (METALIZED)

This material will make your labels shine! Suitable for most labeling applications, it has a strong adhesive backing and must be laminated. Choose glossy laminate to make your label designs pop, or matte for a unique, elegant look.

KRAFT (RECYCLED)

This is a recycled 100% post consumer waste material. It is a 55# paper material that is a wonderful option if an “earthy” appearance is desired. The stronger liner is well suited for machine application. Depending upon face, substrate, water temperature and dwell time, label may be removed in hot water. It is not suitable for lamination; therefore, it is not water or oil resistant.

REMOVABLE WHITE BOPP

This material is the same as our standard BOPP, but has a special, "less aggressive" adhesive designed to allow the label to be removed or re-positioned after application. Depending on the surface it will be applied to, customer testing is strongly recommended. We can provide samples for this purpose.

SATIN CLOTH

Quite the unique material! Yes, it is woven satin acetate cloth. Think wine or spirit labels! This material will make your product packaging POP. The stronger liner is well suited for machine application. Depending upon face, substrate, water temperature and dwell time, label may be removed in hot water.

SQUEEZABLE

A white, 3mil film that is better suited for squeezable applications. This material has proven to work well in a variety of applications, so you can be confident it will perform well for you.

VELLUM (RECYCLED)

A great “green” choice, this 60# vellum is 100% recycled with 100% post consumer waste material. Cannot be laminated. Is neither water nor oil-resistant. The stronger liner is well suited for machine application. Depending upon face, substrate, water temperature and dwell time, label may be removed in hot water.

WHITE BOPP

This is our most commonly used material and is suitable for most applications. It's a polypropylene material with a permanent adhesive. It is impervious to water and oils, and is particularly suitable for bath and body products, as well as food containers.

WHITE EARTHFIRST PLA

A more environmentally friendly alternative to White BOPP. The PLA stands for Polylactic Acid (a biopolymer made from corn rather than petrochemicals). Similar look and feel to BOPP and suitable for most applications, but should not be used directly on candle containers.

WHITE FLEXIBLE VINYL

This is our most substantial material. The vinyl is thicker than BOPP, and is most suitable for outdoor applications where greater strength and durability are needed, or where lengthy exposure to the elements is an issue.

WINDOW DECAL (CLEAR/ULTRA-REMOVABLE)

We offer this window decal option as an alternative to static cling. The face stock is clear with excellent clarity. The adhesive is an ultra-removable featuring excellent weatherability and UV resistance. It removes cleanly from a wide variety of substrates without staining or ghosting. Why worry about static clings staying on when you can have removable adhesive there to hold it in place?

CAST GLOSS

This is another material specially designed for the wine industry. It is paper-based with a high-gloss white finish. Same adhesive and liner as Estate #9.

CHROME (SILVER) BOPP

This material has the same water and oil-resistant properties as our White BOPP and Clear BOPP, but has the "mirror-like" look of shiny chrome.

CLASSIC CREST

Best suited for wine labels, this is a white paper stock with a dull matte finish. It is not suitable for lamination and is therefore not waterproof. Same adhesive and liner as Estate #9.

CLEAR BOPP

This is the clear version of the Polypropylene (BOPP) material. It has the same waterproof qualities as the White BOPP. It provides more of a "no label" look and is also suitable for window stickers (where reverse printing of the image allows the label to be applied to the inside of a glass window and be viewed from the outside).

ESTATE #9

This is a great option for wine labels, gourmet foods or applications where a textured finish is desired. Being a paper stock, it's not as water-resistant or durable as BOPP, but its light cream color and textured feel add a touch of the "unusual" to the right product. It features a special adhesive (removable in 100+ degree hot water) and a stronger liner particularly suited to machine application. Not suitable for lamination.

GOLD POLYESTER (METALIZED)

This material will make your labels shine! Suitable for most labeling applications, it has a strong adhesive backing and must be laminated. Choose glossy laminate to make your label designs pop, or matte for a unique, elegant look.

KRAFT (RECYCLED)

This is a recycled 100% post consumer waste material. It is a 55# paper material that is a wonderful option if an “earthy” appearance is desired. The stronger liner is well suited for machine application. Depending upon face, substrate, water temperature and dwell time, label may be removed in hot water. It is not suitable for lamination; therefore, it is not water or oil resistant.

REMOVABLE WHITE BOPP

This material is the same as our standard BOPP, but has a special, "less aggressive" adhesive designed to allow the label to be removed or re-positioned after application. Depending on the surface it will be applied to, customer testing is strongly recommended. We can provide samples for this purpose.

SATIN CLOTH

Quite the unique material! Yes, it is woven satin acetate cloth. Think wine or spirit labels! This material will make your product packaging POP. The stronger liner is well suited for machine application. Depending upon face, substrate, water temperature and dwell time, label may be removed in hot water.

SQUEEZABLE

A white, 3mil film that is better suited for squeezable applications. This material has proven to work well in a variety of applications, so you can be confident it will perform well for you.

VELLUM (RECYCLED)

A great “green” choice, this 60# vellum is 100% recycled with 100% post consumer waste material. Cannot be laminated. Is neither water nor oil-resistant. The stronger liner is well suited for machine application. Depending upon face, substrate, water temperature and dwell time, label may be removed in hot water.

WHITE BOPP

This is our most commonly used material and is suitable for most applications. It's a polypropylene material with a permanent adhesive. It is impervious to water and oils, and is particularly suitable for bath and body products, as well as food containers.

WHITE EARTHFIRST PLA

A more environmentally friendly alternative to White BOPP. The PLA stands for Polylactic Acid (a biopolymer made from corn rather than petrochemicals). Similar look and feel to BOPP and suitable for most applications, but should not be used directly on candle containers.

WHITE FLEXIBLE VINYL

This is our most substantial material. The vinyl is thicker than BOPP, and is most suitable for outdoor applications where greater strength and durability are needed, or where lengthy exposure to the elements is an issue.

WINDOW DECAL (CLEAR/ULTRA-REMOVABLE)

We offer this window decal option as an alternative to static cling. The face stock is clear with excellent clarity. The adhesive is an ultra-removable featuring excellent weatherability and UV resistance. It removes cleanly from a wide variety of substrates without staining or ghosting. Why worry about static clings staying on when you can have removable adhesive there to hold it in place?

Artwork Specifications

Laminates

High Gloss

High gloss is our most popular laminate. It is the least expensive option and provides protection for the label and a high gloss shiny finish.

Matte

The Matte Laminate provides your label with a dull, non-glossy finish. Some customers consider this achieves a more "natural" look.

Thermal Transfer

This is a gloss laminate that is designed to work with most over-printing thermal transfer printers. We do recommend you get samples first to test through your own printer before placing an order with this laminate.

UV Outdoor Gloss

As the name implies this is best used for labels that will be used outdoors. It has a high gloss finish with excellent UV resistance. It is best paired with our vinyl material for the most durable outdoor label.