Label Design

  • LightningQuoteTM

    Get Your FREE Quote Instantly!
    Get Started

    Top 5 Label Design Considerations for Vape Products

    What does it take to create a great package design in the vaping and e-cigarette industry?

    This is a vital question for the young and ambitious companies competing in the sector. If you count yourself among those businesses, it's time to take on this quandary and maximize your products' shelf appeal. The following are five separate facets of package design to think about when crafting custom vape labels.

    • Legal Compliance: Perhaps the most important (but least exciting) component of e-juice labels is made up of the elements mandated by federal and state authorities. It's vital that you ensure your packaging is in compliance with the latest regulations around vaping supplies
    Continue reading
  • Good Product Label Design Can Be Easy & Effective If You Follow This Simple Advice [Infographic]

    You want your products to stand out from the competition, you need to capture your potential customer’s attention, you’ve got seconds to accomplish both. We’ve put together 5 best practices of good label design to help you accomplish those goals.

     

    Request your FREE instant quote today.

    Continue reading
  • Custom Wine Bottle Label Tips To Improve Holiday Wine Sales

    Custom wine bottle labels are a great way to put your vineyard's personality in front of prospective buyers. Whether you hope to evoke a chic, modern feeling or lay claim to a long and illustrious lineage, custom wine labels can get that message across. Now, with the holiday season coming up, it's time to consider strategies going into the end of the year. A new set of custom bottle labels could help your vineyard finish the year on a strong note.

    Celebrating with Chilled Wines

    If you sell wines that are best served chilled, especially Champagne-style varieties, festivities around the holiday season in general provide a great sales and marketing opportunit

    Continue reading
  • Matte vs. High-Gloss: Which Laminate is Right for Your Labels?

    There is no insignificant decision when it comes to designing custom labels for your brand. From graphics and font selection to the kinds of sizes, shapes and materials you pick, you're making an impact on the way consumers will perceive and interact with your brand. There is real value in creating a harmonized image that furthers a comprehensible and appealing image.

    This extends to the laminate you use to finish the labels. The choice between matte labels and high-gloss labels will determine how your products feel in potential buyers' hands. While it's possible to overlook the laminate selection step, making a good decision at this point can put the finishing touches on a harmonized design and help you make sales.

    Continue reading
  • Wine Harvest Season is Approaching: Use Custom Wine Labels to Enhance Your Packaging

    Vineyards Can Give Their Products a Special Look

    Wine brands are judged on sight by consumers looking for interesting new vintages to try. Now, with the season for harvesting grapes for wine production approaching, it's time to think about how to label the bottles and ensure that audiences get a good idea of the vineyard's unique appeal.

    Every vintner is looking to project a slightly different appearance for consumers. Some brands are best served by classic, old-fashioned appearances. Others are more suited to sleek, modern designs. In all cases, the material and finish chosen for these custom paper labels can play into perceptions and help determine how consumers feel about certain vintages.

    Continue reading
  • Tough Product Labels Help Your Brand Celebrate National Ice Cream Month

    When your product demands a cold environment in stores, your labeling requirements are different from the average business's needs. Unless you find durable labels, your branding won't last as long as it needs to. This is where Lightning Labels can step in, delivering great-looking packaging for your ice cream or other frozen treats this summer.

    July is a perfect time to purchase new product packaging labels for your ice cream products, because it's National Ice Cream Month. These weeks, set aside to celebrate frozen treats, can yield new limited-time flavors or simply bold and attractive imagery to remind customers to pick up your everyday offerings.

    Continue reading
  • Which Lamination is Best for My Product Labels?

    Picking a Suitable Lamination Type

    The appearance of a label comes down to more than just the information printed on it. Product labels are defined by the materials they're printed on - and the lamination types applied to them. When you're planning your company's next order of custom labels, you should consider the method of lamination, as it can help you present a unified look and feel.

    Consider Your Options

    When you work with Lightning Labels, you have four different laminate options. Each is especially suitable for certain kinds of labels, and picking one over the other can elevate the quality of your product labels.

    Continue reading
  • Front-of-Package Food Label Calorie Counts Get a Surprising Ally

    Should You List More Information on Food Labels?

    Some food labeling priorities aren't optional - they're required by law. The new look of the Nutrition Facts label falls into this category. On the other hand, there are elements of food product labels that you can either include or leave out based on what you think will resonate most with your customer base. Putting a large amount of nutritional information on the front of a food label is one of these choices. Will consumers appreciate your honesty? This approach has recently receive a boost from an unlikely source.

    Hershey's = Healthy?

    Candy giant Hershey Co.

    Continue reading
  • Keep Your Custom Labels Relevant

    Learn How Other Brands Have Changed their Custom Labels to Suit Their Environments

    Changing the look and feel of your brand's custom labels is one important way to spark interest among your potential audience. If it's been a while since you redesigned your items' packaging, it's worth considering possible moves that will appeal to consumers and give a clear indication of what your products stand for. Having such an inspired direction is important when working on new branded labels and it can help get the wheels turning to see what other companies have done when it came time to redesign their products.

    Continue reading
  • How to Apply Custom Labels for Best Results

    Hand- or Machine-Applied, Labeling Matters

    Does your business apply product labels by hand or use machine application? That decision was likely made for you by the scale of your organization and the nature of your products. No matter which method you employ, that choice will likely have effects on the kinds of labeling materials you choose. Fortunately for businesses that are scaling up from hand production to machine labeling, Lightning Labels' custom product labels are largely compatible with either method.

    Below are some of the differences between manual and mechanical application, and the ways high-quality custom labels can help your organization no matter which one you've chosen.

    Continue reading
1-10 of 138